Ingredients of Great Games
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1 Graphics and Games #WWDC14 Ingredients of Great Games Session 602 Geoff Stahl Director, Games and Graphics Software 2014 Apple Inc. All rights reserved. Redistribution or public display not permitted without written permission from Apple.
2 75 Billion Downloads
3 130 Million Monthly active players
4 SpriteKit Metal SceneKit Game Center OpenGL ES 3.0 Game Controllers
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8 Ingredients of Great Games Allan Schaffer Graphics and Game Technologies Evangelist
9 Great Games
10 Go the extra mile Play tested Immersive Fun core loop Rewarding Compelling story Engaging Designed for touch Entertaining Connected Sticky Innovative Great Games Localized Challenging Optimized Balanced Rich content Awesome graphics Attention to detail Social Delighting Polished Competitive Intuitive Beautiful
11 1 Remove Friction
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14 Remove Friction Reduce load time Get interactive quickly Only load what s needed now Move work off main thread Use Time Profiler to analyze
15 Remove Friction Reduce load time Get interactive quickly Only load what s needed now Move work off main thread Use Time Profiler to analyze
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19 Remove Friction Registration Provide a bypass Automate by using Vendor ID Clearly explain benefits Defer until needed
20 Remove Friction Registration Provide a bypass Automate by using Vendor ID Clearly explain benefits Defer until needed
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23 Remove Friction Make a great first impression Reduce load time Move blocking updates Streamline registration Provide escape from intros Don t force decisions Wait to ask for feedback
24 1 Remove Friction
25 2 Be a Good Teacher
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32 Be a Good Teacher Maximize enjoyment Teach by playing Show the primary mechanic Introduce concepts one-at-a-time Provide tips in context Give help along the way
33 Be a Good Teacher Maximize enjoyment Teach by playing Show the primary mechanic Introduce concepts one-at-a-time Provide tips in context Give help along the way
34 1 2 Remove Friction Be a Good Teacher
35 Related Sessions Making a Great First Impression with Strong Onboarding Design Mission Thursday 2:00PM Services Location Sunday 0:00PM Tools Location Sunday 0:00PM Media Location Sunday 0:00PM Graphics and Games Location Sunday 0:00PM Core OS Location Sunday 0:00PM Special Events Location Sunday 0:00PM
36 3 Tune Your Core Loop
37 Core Loop Action Reward Expansion
38 Core Loop Fantasy/RPG Fight enemies Get treasure Gain experience Buy things Level up
39 Core Loop Platformer Run and jump Complete level Unlock next stage
40 Core Loop Multiple loops Fight Gain Collect Solve monsters experience clues puzzle Level up Unlock door
41 Tune Your Core Loop Key takeaways Center on target audience Action Reward Expansion
42 Tune Your Core Loop Key takeaways Center on target audience Make it easy to understand Action Reward Expansion
43 Tune Your Core Loop Key takeaways Center on target audience Make it easy to understand Steer each phase into the next Action Reward Expansion
44 Tune Your Core Loop Key takeaways Center on target audience Make it easy to understand Steer each phase into the next Make iteration meaningful Action Reward Expansion
45 Tune Your Core Loop Key takeaways Center on target audience Make it easy to understand Steer each phase into the next Make iteration meaningful Question your assumptions Action Reward Expansion
46 Tune Your Core Loop Key takeaways Center on target audience Make it easy to understand Steer each phase into the next Make iteration meaningful Question your assumptions Don t get boxed in Action Reward Expansion
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51 1 Remove Friction 2 Be a Good Teacher 3 Tune Your Core Loop
52 Action Reward Expansion
53 Interaction mechanic Action Reward Expansion mechanic Progression mechanic Expansion
54 4 Design for Touch
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57 Interaction mechanic Action Reward Expansion mechanic Progression mechanic Expansion
58 Monument Valley
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61 Infinity Blade
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64 Direct Interaction! Instantaneous Feedback
65 Design for Touch Direct interaction - Touches, taps - Gestures, swipes - Panning, paths
66 Design for Touch Direct interaction - Touches, taps - Gestures, swipes - Panning, paths Feel See Instantaneous feedback Touch - Visual cues - Audio cues Hear
67 1 Remove Friction 2 Be a Good Teacher 3 Tune Your Core Loop 4 Design for Touch
68 5 Foster Engagement
69 Engagement
70 User Acquisition Replayability Customization Feedback Reward Compulsion Loop Competition Balance Leveling Virality Progression Grinding Sticky Engagement Challenge Addictive! Prestige Balance Word of Mouth Metagame Retention Achievement Core Loop Gamification Intrinsic Motivators Play testing Funnel Validation
71 Engagement Interaction mechanic Action Reward Expansion mechanic Expansion Progression mechanic
72 Engagement Holding the player s interest Provide layers Interaction mechanic - Parallel goals and challenges - Multiple paths for risk vs. reward Action Reward Expansion mechanic Expansion Progression mechanic
73 Engagement Holding the player s interest Provide value for everyone Interaction mechanic - Paying and non-paying players Action Reward Expansion mechanic Expansion Progression mechanic
74 Engagement Holding the player s interest Incentivize repeat play Interaction mechanic - Motivate One more try - Motivate See what s next - Motivate See how it ends Action Reward Expansion mechanic Expansion Progression mechanic
75 Re-Engagement Updates Provide fresh content 1 - Continuing storyline - New game levels - New challenges - Seasonal content Plan your updates before launch
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77 1 Remove Friction 2 Be a Good Teacher 3 Tune Your Core Loop 4 Design for Touch 5 Foster Engagement
78 6 Use Background Transfers
79 In the Bundle Paddle Mania 3000 Thousands of image assets - Retina and non-retina - ipad and iphone Sounds - AAC, MP3, LPCM Localizations - EFIGS+8 Binary - armv7, armv7s, arm64
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82 One size fits all!
83 One size fits all!
84 Don t Sacrifice Quality
85 Use Background Transfers
86 Background Transfers Strategy Segment your assets - Bundled content - Content to download after first launch For example - First set of levels at full quality - More levels as player progresses
87 Background Transfers With NSURLSession Service to upload and download data Transfer done out of process App relaunched when transfer completes
88 Background Transfers With NSURLSession Service to upload and download data Transfer done out of process App relaunched when transfer completes Adds complexity
89 Background Transfers With NSURLSession Service to upload and download data Transfer done out of process App relaunched when transfer completes Adds complexity Follow the ios Data Storage Guidelines
90 Remove Friction Be a Good Teacher Tune Your Core Loop Design for Touch Foster Engagement Use Background Transfers
91 7 Optimize Graphics Performance
92 Optimize Graphics Performance OpenGL ES Most common issue - Too many draw calls - Too few triangles per draw call
93 Optimize Graphics Performance OpenGL ES Most common issue - Too many draw calls - Too few triangles per draw call Worst-case scenario - Bind a texture - Draw one quad - Repeat
94 Optimize
95 Eliminate redundant state changes Combine textures into atlases Maximize triangles per batch Provide longer vertex arrays Modify state lazily Prewarm shaders Optimize Join short strips Use instancing Cull offscreen objects Hoist work upstream Flatten transformations Minimize small batches Sort rendering by state Discard buffers
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100 SpriteKit SceneKit
101 SpriteKit SceneKit Metal
102 1 Remove Friction 2 Be a Good Teacher Tune Your Core Loop Design for Touch Foster Engagement Use Background Transfers Optimize Graphics Performance
103 8 Make a Great Preview Video
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107 App Previews Gameplay video Up to 30 seconds Deliver in H.264 MPEG4 Capture directly from ios 8 Edit with imovie on OS X 10.10
108 App Previews Enhance App Store presence Icon Name Screenshots App Previews Localizations Description Keywords
109 1 Remove Friction 2 Be a Good Teacher Tune Your Core Loop Design for Touch Foster Engagement Use Background Transfers Optimize Graphics Performance Make a Great Preview Video
110 9 Localize
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112 155 countries
113 More than 40 languages
114 Think Globally
115 Act Locally Localize App Store metadata Name Description Keywords Screen snapshots
116 Act Locally Localize app content Structure for internationalization Translate assets, user interface Culturalize as appropriate
117 Recommended Languages English, French, Italian, German, Spanish Japanese, Korean, Traditional Chinese, Simplified Chinese Brazilian Portuguese, Russian, Turkish, Arabic
118 developer.apple.com/internationalization developer.apple.com/internationalization
119 1 Remove Friction 2 Be a Good Teacher Tune Your Core Loop Design for Touch Foster Engagement Use Background Transfers Optimize Graphics Performance Make a Great Preview Video Localize
120 10 Target the State of the Art
121 State of the Art Take advantage of the latest ios devices
122 State of the Art Take advantage of the latest ios devices Target the latest ios release
123 State of the Art Take advantage of the latest ios devices Target the latest ios release Provide fallbacks for ios 7
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125 Base SDK
126 Base SDK 8 7 Deployment Target
127 State of the Art Take advantage of the latest ios devices Target the latest ios release Provide fallbacks for ios 7 Integrate with built-in game technologies
128 SpriteKit Metal SceneKit Game Center OpenGL ES 3.0 Game Controllers
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131 1 Remove Friction 2 Be a Good Teacher Tune Your Core Loop Design for Touch Foster Engagement Use Background Transfers Optimize Graphics Performance Make a Great Preview Video Localize 10 Target the State of the Art
132 11 Go to Eleven
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134 1 Remove Friction 2 Be a Good Teacher Tune Your Core Loop Design for Touch Foster Engagement Use Background Transfers Optimize Graphics Performance Make a Great Preview Video Localize 10 Target the State of the Art 11 Go to Eleven
135 Remove Friction Be a Good Teacher Tune Your Core Loop Design for Touch Foster Engagement Use Background Transfers Optimize Graphics Performance Make a Great Preview Video Localize Target the State of the Art Go to Eleven
136 Wrap-Up Geoff Stahl Director, Games and Graphics Software
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138 Get Together Game Developer Get Together Broadway Thursday 4:30PM
139 More Information Allan Schaffer Graphics and Game Technologies Evangelist Filip Iliescu Graphics and Game Technologies Evangelist Apple Developer Forums
140
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