Leena Das. EDUCATION Fashion & Textile Designing National Institute of Fashion Technology, Gandhinagar, Gujarat. Batch

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Sybil Carmel Day
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Leena Das NAME PHONE- Mobile: +919971668359 EMAIL- dasleena@gmail.

of Fashion Technology, Gandhinagar, Gujarat. Batch 2004-2008. Higher Secondary (XII), ICSE, Bishop Westcott School, Ranchi.

TEACHING EXPERIENCE NIFT A module on non-loom techniques in September-2013, A module on surface techniques development November- 2013

1 Leena Das NAME PHONE- Mobile: ADDRESS- LEENA DAS C-46, DDA, JANTA FLATS, KATWARIA SARAI, NEW DELHI EDUCATION Fashion & Textile Designing National Institute of Fashion Technology, Gandhinagar, Gujarat. Batch Higher Secondary (XII), ICSE, Bishop Westcott School, Ranchi. Senior Secondary (X) ICSE, Mount Carmel School, Bhagalpur. TEACHING EXPERIENCE NIFT A module on non-loom techniques in September-2013, A module on surface techniques development November DESIGN CONSULTANCY ACCESS DEVELOPMENT SERVICES Project by SERP, in warrangal district on pochampally craft, consultancy on Design Development and Market linkages. MSME Project by ACC( cement factory) a CSR work taken up by MSME in lakheri Women Empowerment Program, Input on Embroidery and Product Development.

2 INDUSTRIAL EXPERIENCE of 6 years 05 Months Owner VILLAGE ART ( A handloom saree based company) Village Art- The Company manufactures Handloom Saris/Duppatta with innovative concepts in Bhagalpuri silk. The Saris are designed using traditional Madhubani paintings with contemporary motifs on different base and yarn variation for urban market. The products are showcased in array of exhibitions organized by reputed organizations like Crafts Council, Concern India etc as a part of domestic market. Stoles are exported to US& UK based clients. Worked at: ACCESS DEVLOPMENT SERVICES from September June 2012 Job responsibility: Design Development Developed range of handicrafts products Kutch bells, Block printed stoles, Jewellery Madhubani paintings leather products based on theme- save tiger for ODE TO EARTH, in Sawai Madhopur store named -STRIPES. Developed Table accessories in Marble Coasters platters Home accessories Conducted workshops in Lac jewelry Handmade wooded leather furniture. Designed Venue (UNDP) - on occasion for visit of Helen Clark(administrator, UNDP) to UNDP, India.

3 Skill Development- Undertaken training programs with craftsmen of Rajasthan. These training sessions provided design inputs to artisans to develop products catering to the urban markets while retaining the traditional methodology. Marketing- One of the key responsibilities was to create marketing linkages for products developed, ensuring inclusive growth of weavers and artisans. SUTRA - March 2010 to August Job responsibility: Design Development- Developed new designs in several handloom clusters across the country majorly concentrated in Chanderi (Chanderi ), Maheshwari (Maheshwar), Kantha (West Bengal) Ikkat, Dhokra, Tribal jewelry (Orissa); also developed ranges using Tassar, Noil, Eri, Munga, Linen (Bhagalpur), applique, reverse applique (Barmer).Weaving technique in Pokaran, and Embroidery of Bikaner. Skill Development- Undertaken training programs with craftsmen in Bagh, Bagru, Sanganer, Jodhpur, Bhuj, Kutch. These training sessions provided design inputs to artisans to develop products catering to the urban markets while retaining the traditional methodology. Marketing- One of the key responsibilities was to create marketing linkages for products developed, ensuring inclusive growth of weavers and artisans. VEEVES - January 2009 to February 2010 Design studio cum retail outlet, showcasing all crafts of India under one roof. Job profile: Headed the Design Department; was responsible for conceptualization, sourcing as well as production from Pochampally, Venkatgiri, Uppada, Kota Doria, Dhaka, Banaras, Bengal cotton, along with embroidered and block printed sarees and dress material.

4 Managing and coordinating all the monthly exhibitions held throughout the country. Web designing, advertising and Public Relations PROJECTS IL&FS, July 2008 to June2009 Design Consultant for IL&FS project: Development of innovative designs for home furnishings using tassar & cotton yarns. The program was carried out for development of weavers of Bhagalpur, Bihar. JUTE PRODUCT DEVELOPMENT PROJECT RTI Conducted skill development workshop for rural women working with NGO-STRI VIKAS KENDRA at Bhavnagar, Gujarat. This project was a joint effort of NIFT and RTI for development of jute products. GRADUATION PROJECT- October 2007 to March 2008 ECO TASSAR SILK PVT LTD promoted by PRADAN. A twenty week project on Eco friendly products using ahimsa silk yarns dyed with natural dyes. The collection included furnishing items; carpet, rugs, cushions, and a range of stoles and shawls. CAMPUS PLACEMENT Offered position of merchandiser by SHADES OF INDIA through campus placement. SUMMER INTERNSHIP ARVEE DENIMS One month internship with a leading denim manufacturer in Ahemadabad. SELF INTIAITED PROJECT Set up Trends Pavilion for textile industries of Surat on behalf of Synthetic Rayon Textiles Promotion Council in

5 ACADEMIC PROJECTS Creative weaving- weaving on desk loom using different material/yarns Print development Embroidery stitches- developed a collection of bags & accessories Craft documentation on Madhubani Cluster development program --Surendranagar, Gujarat surface generation techniques quilting, pleating, heat set etc. SKILLS AND INPUTS Event Management PR & Advertising Advanced Photography (Manual And Digital) Perspective, Isometry Human Drawing Hands on Experience In: Surface Manipulation: Pleating, Smocking, Quilting Etc. Block Printing Tie & Dye Batik Embroidery Stitches Crochet Macrame Knitting Basic Pattern Making Garment Construction Display and Exhibition Design Languages Spoken English, Hindi, Bengali Interests and Activities Photography Visual Merchandising Styling Computer Skills Proficiency in Windows Xp, Ms Office, Photoshop, Corel Draw 13, Cad Print and Woven (Dobby & Jacquard), Basic Inputs in Flash

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