Introduction If you're setting up a new website to sell digital products or services, you need to make sure it has the most important elements ready before you launch it to the world. Plus it's easy to forget things, too! That s why I created this checklist to save you a ton of research and confusion about which pages are actually important and profitable in the long-term. Just be sure to follow the steps before your competitors do. Oh, and this is by no means a list of ALL the things you can have on your website. It s just a small selection of the most important and profitable elements that have worked well for me and my coaching clients. But first Why Should You Listen To Me? Hi I m James Francis. Nice to meet you! I ve run my own online information marketing business for over 7 years, and I m currently making around $500k per year while helping my clients to grow their online businesses, change people s lives all over the world and get paid handsomely to do so. Best of all, I do it all from my laptop at home in the UK while living a truly free lifestyle.
Of course that means different things to different people, but to me, that means being able to go on vacations when I want, spending more time with my family and generally enjoying life instead of being a slave to the 9-5 grind. When you implement the correct steps in the right way, the same thing can happen for you too. So let s get started The New Website Checklist Homepage What does your online business do? Who do you help? What problems do you solve for those people? How do you help them? About This is the section where you share your story, along with what motivated you to start helping people with your chosen niche. Although, always link your experiences back to the prospect so they can see how it benefits them. Even when talking about yourself, people still want to know, what s in it for me?. Blog If you want to get the best results possible, your prospects will need to receive new content from you every 1-2 weeks. If you don t do this, they ll start to get less responsive to your communication and go cold. So be sure to have one short blog post about you starting the new blog and what they can expect from it, then a new piece of content (e.g. written blog post, short video, checklist, case study, or similar) every week or two from then on. Results/Testimonials (optional) If you ve had some experience in your niche before now, adding case studies, testimonials and customer results always increases your authority status and your prospects confidence in you (that you re actually going to deliver on your promises) and therefore increases your sales. But if you haven t worked with anyone in your niche yet, feel free to skip this page and build it when you DO help your customers to get some incredible results. Support Even if you don t have any of your own products created, you ll still get the occasional questions from your prospects. And if you DO have your own products, the number of questions is only going to increase. So give them some way of contacting you. This could just be an email address, or a more professional solution like a support desk (HESK is good, and free!). It always reduces refunds and increase sales now and in the long-term.
Legal Documents I m legally not allowed to give any recommendations for these as I m not an attorney, but you should always have the relevant pages to protect yourself. Usually this consists of a privacy policy, disclaimer, and terms of use document. If you re just getting started, you can find free fill-inthe-blank templates for these documents online with a quick Google search. Squeeze Page To build an email list of loyal subscribers for long-term, dependable results, you need some kind of bribe to persuade them to opt-in, i.e. enter your email address to get this awesome content for free. This exchange is usually done on a simple page called a squeeze page, which can be built using OptimizePress, LeadPages or anything similar. Content Delivery Page This is a simple page which delivers what they opted in for (i.e. your free content), and recommends they check out the full paid solution to solve their problem(s) for good. A good strategy is to give them what they opted in for first as step one, then provide a link to check out the paid offer as step two. Paid Offer Sales Page To make a profit, you need something to sell to people who need help with a specific problem in your niche. So whether you want to just promote other people s products as an affiliate OR if you ll be selling your own products, you need a sales page to explain what the product is all about and how it s going to help them. As an affiliate, this will already be provided for you as a part of the offer, but with your own products, you ll need to get this page created and written in a compelling way. Once you have these basic elements in place, you re ready to launch your new website! So How Do You Create These Elements And Make A Huge Profit In ANY Niche? Although you ll now know which pages to put on your new website, your next steps are to use a proven system which automatically converts your prospects into customers and sales, and then drive high-quality targeted traffic to it. Because after all, it s not enough to simply know WHAT you need to do, but you also need to know HOW to create these elements in the correct way to start making sales.
To be shown how to do this the right way and build a six figure information marketing business in your chosen niche without feeling overwhelmed or frustrated, simply click the big button below now See you there! James Francis. Founder & CEO, Digital Prosperity.