Potential Client Follow-Up Worksheet 1. Each week I will spend hours researching, prospecting, connecting or following up with New Business prospects, my target market. And each week I will build my list with a minimum of new business prospects one way or another. 2. Each week I will spend hours connecting, building relationships with or following up with my current database of clients, contacts and prospects. And each week I will attract a minimum of new clients. 3. Each week I will spend hours researching, connecting, building relationships with or following up with Referral Source prospects. And each week I will attract at least new referral source or affiliate partner that I spoke to personally. 4. To make sure I always remember who my target market is and what they care about I will set up the following reminders or helpful tools to assist me: (Example: sticky notes on my computer, reading a list of target market attributes every morning to help me focus, etc.) 5. Other commitment: (Example: I will email a note to every person I meet in person within 2 days of meeting them.) Clients are amazed when they start really systematizing and committing to a follow up system: 1) Because it works; and 2) It generates more money for them!
Potential New Client Follow-Up System 1. Initial Follow Up Email (within 2-5 business days of meeting) Where you met Give freebie information Ask for Call to Action (strategy call, meeting, referral) Make sure signature includes Tag Line (FB,TW, website, phone) 2. Input into ALL CONTACTS database Add to PROSPECT database Contact via Social Media Copy business cards for notes 3. CALL potential new client (within 5-7 business days of meeting) Reminder of where you met Talk about a BENEFIT of working with you Ask for Call to Action (strategy session or meeting) Send follow up email with calendar link (timedriver) 4. IF NO MEETING/CALL set, send a direct mail piece Postcard is good 1 st contact Letter is good 2 nd contact Hand-written note is good 3 rd contact (I was just thinking ) 5. WHEN MEETING/CALL scheduled Timedriver will send automatic reminder 24 hrs ahead Personal email also a good personal touch (Looking forward ) 6. INTIAL CALL/MEETING INSPIRE encourage their strengths CLARIFY what do they want MOST ASK discover where they want to BE RECEIVE Listen and understand their needs EMBRACE Celebrate possibility of working with you 7. FOLLOW- UP Send thank you email follow-up with deliverables Send personal hand written card/gift if new client
Delegate Everything But Your Brilliance Which of these can you systematize and delegate TODAY to make more money TOMORROW? New client processing Membership cancellations Member monthly mailings Product launch Affiliate payout Updating website Teleseminar set up and recording Adding friends on social media sites Corresponding on social media sites or emails Updating blog Event updates on website Ezine compilation, coordination and distribution Article marketing
Sample Direct Message for Facebook Thanks for connecting with me on Facebook recently. How are you doing?? I d love to know more about what you're up to and what/who you're focusing on in your business. Then we can figure out how we can help each other, refer business to one another and/or connect each other with people we need to know. Let me know a good time to call so we can discuss further. Can't wait to connect further! Janice Bennett Systems Strategist 902-824-3952 janice@stepintoyourprofitcentre.com "Do what YOU best. Systemize the REST!" P.S. Get your FREE 4 Simple Steps to Systemizing Your Business report online at www.stepintoyourprofitcentre.com! Facebook Fan Pages: http://www.facebook.com/stepintoyourprofitcentre
Sample Thank You Email When They Commit To Working With You Hi. Thanks again for talking with me today/tonight to review your needs for you and your business. When we talked about, we talked about implementing (make sure you give specifics from the call). I want to congratulate you on making the decision to invest in YOU and your business. Our first session together is scheduled for at. Be on the lookout for your welcome kit, which will be sent to you from my VA in the next 24-48 hours. I am so excited to be working with you! Warmly, Cathi Harley Director of Coaching