So, You Want to Work From Home WITH TRACEY OSBORNE, THE ENTREPRENEUR S SECRET WEAPON
Who the Heck is Tracey Osborne? Just some chick Experienced Virtual Assistant, Online Business Manager Business Coach Author Speaker Bodybuilder OCR addict Mom
Why Are You Here? Be home with the kids Kiss your 9-5 goodbye No commute Working in your jammies Make money Have more freedom Be your own boss Fill in the blank
What Do You Want to Be When You Grow Up?
Watch For Scams and Traps! Earn $10,000 a month stuffing envelopes Spend XX to get certified Let us use your Facebook account to place ads Pay to have someone set up an ecommerce grocery store Mystery shopping no upfront registration fees Prescreened list of jobs Due Your Due Dilligence
What is a Virtual Professional? A Virtual Professional is an entrepreneur who provides professional support services to other entrepreneurs and business owners. These services include: virtual assistance, graphic design, web design, copy writing, coaching, social media management, online business management and so on.
What Can You Do? Skills Background Passions Hobbies Education
Are You Correctly Aligned With Your Skills? Meet Jane
Don t Quit Your Day Job
Create a Budget Start-Up Costs Computer and Equipment Internet Office Furniture Web Domain Website Web Hosting Phone Line Business Cards
Living Expenses Rent/Mortgage Utilities Cell Phone Car Payment Insurance Medical/Dental School Child Care Clothing Credit Cards Groceries
Living Expenses + Any Recurring Business Expenses = Base Monthly Income Needs $2,500 + $150 = $2,650 BYE-BYE 9-5!!
Getting to BYE-BYE 9-5 Stage Part Time Evenings Weekends Early Mornings Sacrifice Dedication Determination Drive
Ready, Fire, Aim
Systems, Procedures and Setup, Oh My Office Hours Website Contract Systems & Procedures Client Onboarding Welcome Packet
What s in a Welcome Packet? Warm welcome Office Hours Boundaries and Expectations How to Contact You Getting Started
Office Space Comfortable Good Lighting Distraction Free Room in the house Space in a room Kitchen Table maybe not so much
Circle the Wagons When we circle the wagons, you don t have to keep signalling. - The New Yorker
Who is on Your Support Team? Family Kids Partner/Spouse Parents Siblings Cousins Friends Online Business Friends Coach
Just Show me the Money!
3 Key Elements to Attracting Your Ideal Client 1. The ultimate result you provide that TONS of people are wanting 2. The current problem those people have that make them want that result. 3. The self-identifiable target audience.
Who is Your Ideal Client? Hobbies Interests Industry Family Thoughts and Ideals
Is That Industry Profitable?
Things That Go Bump in the Night What keeps them awake at night? What do they want? What is more important to them than anything else? What are their greatest challenges? Where do they get stuck? How do they feel about not having what they want?
What Solutions Can You Provide?
Make Them Drool Creating Mouthwatering Packages
2 Things Standing in Your Way
Trading Dollar for Hour
Undercharging for Your Services
Are You OR
Hourly Services Require a lot of clients Low-paying clients Short term Pain in the ass Devalue you May not impact your income Keep you stuck in dollar for hour Employee mindset
High End Packages Provide transformation and results Stops you from chasing low-paying clients Work with highly motivated clients Value your skills and experience Provide MASSIVE results
10-20% of the people in your target market want some form of premium service.
Yearly Earning: $50,000 Hourly: $25/hour 40 billable hours Average client = 10 hours per month Monthly clients needed = 17 Package: $2,000/month No tracking hours Monthly clients needed = 2
What is an urgent problem your ideal client is having right now that they would be willing to invest in a high dollar solution for?
Types of Packages Dating Package: 1 month trial, beginner package. Prosperity Package: 90 day commitment to get to know each other and get up to speed. Monthly Retainer: Flat rate each month for services provided regardless of how many hours are used. A la Carte: Based on certain projects, tasks, skills, etc.
Virtual Assistants Gatekeeper Website Maintenance or Building Speakers Authors Launches Funnels Podcast
Social Media Managers Beginner Intermediate Elite Ala Carte FB Ads
Coaches Group Coaching 6-Month Program VIP Day Premium Ticket Workshop
Marketing
Where Are All the Clients?
Online: Facebook Facebook Groups Twitter LinkedIn LinkedIn Groups Instagram Pinterest Snap Chat Google Hangouts
Offline Professional Associations Trade Associations Networking Groups Hobby Groups Meetup Groups Professional Business Groups Church Mom Groups
Know, Like, Trust Engage in groups Answer questions Ask questions Share articles Learn and tag
Beware Of Poor grammar Typos Spelling errors Foul language Typing in TXT (unless UR on Twitter) Being salesy
How You Do Anything is How You do Everything
Avoid Pitfalls Working for free Unfair barter Not getting paid up front Accepting any client with a pulse and money Devaluing yourself
Don t be a Debbie Downer I m not good enough. No one will buy. They ll think I m greedy. I m not ready. I ll lose money by not focusing on low end clients. If I niche, then I might lose money if I don t market to everyone.
You ARE good enough. High end clients are waiting for YOU. They will be more than ready to pay your rates. YOU ARE READY. You ll lose more money if you focus on low end clients. You ll lose more money trying to save the world rather than focusing on a targeted niche.
Build Your Skills Free trainings Articles and blogs Webinars Telesummits Books
Invest in Yourself Paid trainings Workshops Coaching
Ready to Learn a New Skill?
April 17 May 12
Module 1 How Infusionsoft can help you or a client's business really take off Setup and branding Adding contacts Tagging
Module 2 How to create different types of broadcasts How to pick and choose who it gets sent to Scheduling and delivery Tips for increasing open rates
Module 3 How to set up a basic campaign Automation and sequencing Decision diamonds (how one step triggers another) Tying campaigns together
Module 4 How to create a one-time product When to use subscriptions versus payment plans Why an order form is necessary How to create and customize order forms
Plus Free demo account so you can learn and play Extra Q&A call Private Facebook Group Certificate of Completion
Your Investment One Payment - $297 Two Payments - $175 www.tracey-osborne.com/infusionsoft
Hell Yeah! Business Breakthrough Strategy Session
www.tracey-osborne.com/breakthrough
Working with Tracey has been beyond essential to my beginning success as a VA. I literally made the decision to make a leap of faith into self employment in February of this year. Tracey has the ability to take complex tasks, simplify them, and help someone execute them flawlessly with little effort on their part. I haven t had to pay for expensive training classes or one on one teaching. I literally started work the first of March 2015 and am now paying 100% of my bills every month with my VA income. Plus, I m learning essential VA tools, apps, and software that are allowing me to have the confidence to look for more skilled work. April Lewis