Measuring ICT use by businesses in Brazil: The Project of the Brazilian Institute of Geography and Statistic (IBGE)

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Measuring ICT use by businesses in Brazil: The Project of the Brazilian Institute of Geography and Statistic (IBGE) International Seminar on Information and Communication Technology Statistics Roberto Neves Sant Anna Directorate of Surveys Seoul - Korea, 19-21 July 2010

General objective of the Brazilian ICT Business Project The general purpose of the Brazilian Business ICT Project is the accomplishment of a survey on access and use of the information and communication technologies (ICT) for the businesses in the country The adopted concepts and methodology and the operational characteristics of the survey are referred to the international recommendations and aim at to respond not only the national private and public demands, but also the international ones for this kind of information (core indicators).

Objectives of the ICT Business Survey To analyze the access and use of businesses to information and communication technologies To analyze the main ICT services used by Brazilian businesses To evaluate the main barriers for the use of ICT technologies by Brazilian businesses To identify the reasons of non utilization of ICT technologies by Brazilian businesses

Main characteristics of the ICT Survey The ICT business survey is a stand-alone survey The ICT business survey is conceived as a probabilistic sample survey for businesses in selected economic activities The business register which will be the reference for the selection of the sample of the ICT survey is originated from the Central Business Register of IBGE- CEMPRE. The ICT survey is going to use a sub-sample from the samples defined for the accomplishment of the annual businesses surveys for the reference year of 2010: manufacturing, commerce, services and construction

Main characteristics of the ICT Survey The data collection will be carried out in the whole country through telephone interview assisted by computer (CATI) with the persons indicated by the businesses or through personal interview, for the big or complex businesses The data collection period corresponds to the first semester of 2011 The survey reference period is the year of 2010 and the reference date December, 31 st 2010 The unit of investigation of the survey is the business (enterprise)

Methodological framework The methodological framework proposed for the IBGE ICT survey is based on the Manual for the Production of Statistics on the Information Society, 2009 prepared under the coordination of UNCTAD IBGE has included in the questionnaire other relevant questions for the country. Statistics on the extension of enterprises digital divide is a valuable information to the country to better define its ICT investment politics and progress in the democratization of the use of the Internet. It is supposed that one of the main reasons for the non use of ICT by the enterprises is the lack or the poor quality of communication infrastructure in many counties

Methodological framework Besides the question of the digital divide it was also taken in account the chance of including in the ICT survey questions on security procedures adopted by businesses and on training and qualification they offer to improve the abilities of their staff in the development and use of IT and ICT

Methodological issues Unit of investigation Business (or enterprise) - formally constituted, classified in one of the economic activities included in the survey scope Respondent - person responsible for the management of IT or ICT activities in the business, such as the director, coordinator or manager of IT area, technological consultant (person who develops IT activities and influences the business decisions on technology). It can be the business owner, in the case of small businesses.

Methodological issues One of the most relevant phases of the survey is the identification of the respondent who is more suitable to answer the survey questionnaire and the appointment of the interview time slot with this person, to answer by telephone the requested information

Target population For the determination of the target population of the ICT business survey, four dimensions have been considered: 1. Economic activity of the business (according to the National Classification of Economic Activities - CNAE version 2.0 (referred to ISIC 4) 2. Legal nature of the business in the survey 3. Size of the businesses (according to number of occupied persons) 4. Geographical location Methodological issues

Methodological issues Scope of activities Corresponds to the businesses (enterprises) with 1 or more occupied persons in the following sections of CNAE 2.0: Section B: Mining and quarrying Section C: Manufacturing Section F: Construction Section G: Trade; repairing of vehicles and motorcycles (except ambulant commerce and other types of retailing trade) Section H: Transport, storage and post office (except space transport) Section I: Accommodation and food service activities Section J: Information and communication Section L: Real estate activities

Methodological issues Coverage Section M: Professional, scientific and technical activities (except notary's offices, enterprises headquarters, administrative local units, research and experimental development in physical and natural sciences, research and experimental development in social and human sciences and veterinarians activities) Section N: Administrative and support service activities (except building condominiums) Section R: Arts, culture, sport and recreation (except activities related to the cultural and ambiental patrimony and social and sportive clubs) Section S: Other Service Activities (activities of membership organizations)

Methodological issues Sections (CNAE 2.0) Occupied Persons Total 1-10 11-100 101-250 251-500 501 and more Total 1,485,351 1,269,277 194,715 12,922 4,529 3,908 Mining and quarrying 9,050 6,979 1,920 98 28 25 Manufacturing 370,606 275,218 86,176 5,638 1,902 1,672 Construction 73,208 55,408 15,114 1,706 582 398 Trade; repairing of vehicles and motorcycles 442,585 401,154 39,015 1,764 433 219 Transport, storage and post office 151,250 133,526 15,278 1,287 591 568 Accommodation and food service activities 29,887 22,588 7,071 161 48 19 Information and communication 87,796 81,158 6,048 345 120 125 Real estate activities 28,914 26,824 2,001 71 10 8 Professional, scientific and technical activities 157,975 148,805 8,602 346 116 106 Administrative and support service activities 79,787 6,581 11,045 1,476 695 761 Arts, culture, sport and recreation 11,638 11,353 280 3 1 1 Other service activities 42,655 40,454 2,165 27 3 6

Sample Design Methodological issues Stratified sample design Stratification variables: industry classification and employment sizeband Size of businesses (occupied persons) 1 to 9 10 to 19 20 to 49 50 to 499 500 or over occupied persons

Methodological issues Definition of the sample design also took into account the spacial distribution of businesses : - (in each stratum) selection procedure was devised to spread out the sample over the country Sample size was determined to provide estimates of total occupied persons in each stratum with controlled precision (relative standard error <= 12.5%)

Methodological issues Overall sample size : n = 20,000 businesses Sample allocation: Take-all stratum contains the large businesses (500 or over occupied persons): n = 6,000 businesses Take-some strata (sampling units with less than 500 occupied persons): n = 14,000 businesses

Methodological issues Data collection and periodicity - Brazilian ICT Business Survey is a stand-alone survey Proposed Periodicity for ICT Business survey in the Program of Economic Surveys: every two years, one year Innovation Survey and in the other ICT access and use survey - Brazilian ICT household survey - is a module survey in the annual Household Sample Survey Periodicity: every three years

Variables Methodological issues Organized in six modules, defined according to the following criteria: - To provide information for the construction of the core indicators defined in the meetings of the Partnership on Measuring ICT for Development - To follow the international recommendations on this subject, in special, the ones presented in the Manual for the Production of Statistics on the Information Economy - 2009, prepared by the United Nations Conference on Trade and Development UNCTAD

Methodological issues - To include some questions contained in questionnaires of ICT Enterprises surveys of other countries, for example, Australia and Spain (which includes the Eurostat recommendations) and in the questionnaire of the Brazilian Internet Steering Committee CGI Br, which were considered relevant for the understanding of ICT use and access in the Brazilian business (enterprises) - To identify the barriers that avoid businesses to access the Internet

Methodological issues Module A: General information about use of ICT by businesses 1. Business which had used computers (Core Indicator B1) 2. Employed persons, in the business, who had used computers (Core Indicator B2) 3. Business staff specialized in IT/ICT 4. Business which had an Intranet (Core Indicator B6) 5. Business which had a local area network (LAN) (Core Indicator B10) 6. Business which had an Extranet (Core Indicator B11) 7. Business which had used cloud computing 8. Business which used free computer systems 9. Business who had corporative mobile telephone for business use

Methodological issues Module B: Businesses which has not used computers 1 Reason(s) for the non use of computers by businesses Module C: Access and use of the Internet 1 - Businesses which had accessed the Internet (Core Indicator B3) 2 - Businesses which had a web presence (homepage or website) (Core Indicator B5) 3 - Available activities in the Internet pages of the businesses 4 - Employed persons in the businesses who had used the Internet (Core Indicator B4) 5 - Types of technologies used by the businesses to access the Internet (Core Indicator B9)

Methodological issues Module C: Access and use of the Internet (continuation) 7. Businesses which had carried out sales of merchandises and services through the Internet (Core indicator B7) 8. Businesses which had carried out purchases of merchandises or services through the Internet (Core Indicator B8) 9. Businesses which had used the Internet to interact with governmental agencies, according to the type of the service requested (Core Indicator B12) 10. Other activities used by businesses through the Internet (Core Indicator B12) Module D: Security measures in the use of the ICT 1. IT Security procedures used by the businesses

Module E: ICT abilities Methodological issues 1. Businesses which had provided training/qualification to its staff to develop or to improve ICT abilities 2. Type of training/qualification provided by the businesses 3. Businesses which had hired or had tried to hire specialized staff in IT/ICT 4. Difficulties pointed out by businesses for hiring staff specialized in IT/ICT Module F: Reasons for businesses not to access the Internet 1. Reasons for businesses non access to Internet

Operational Issues ICT Brazilian Survey Questionnaire ICT Business survey will use an electronic questionnaire to be used in a telephone interview (CATI) in scheduled day and hour. The survey has two phases: 1. scheduling operation 2. interviewing operation Collection The data collection will be carried out by the Data Collection Center of IBGE, located in the City of Rio de Janeiro, through a Computer Assisted Telephone Interview.

Pilot Test Period: July of 2010 Operational Issues Respondents: 1,200 businesses selected according size of occupied persons To test: scheduling operation size of the questionnaire questions length of interview computer systems

Editing procedures Operational Issues Data entry - carried out at the moment of the interview Consistency - individual editing in businesses questionnaires Aggregated data aggregated data by businesses size and economic activity Analysis of the results the performance of ICT business with regard to the macroeconomic scenario

Dissemination of Results IBGE intends to publish the results in 12 months after the beginning of the data collection. For the businesses with 10 and more occupied persons information will be published for each of the CNAE sections in the scope of the survey.

Dissemination of Results For the small businesses (1 to 9 occupied persons) the results will be published for groups of economic activities, such as: Manufacturing, Mining and quarrying and Construction Trade Information and Communication Other Activities of Services, in the scope

Dissemination of Results Dissemination Strategy Printed publication Methodological aspects, tables of results and analysis of results CDRom Methodological characteristics aspects, tables of results, analysis of results, methodological documents Internet Methodological characteristics aspects, tables of results and analysis of results

Study on ICT Business The results of ICT survey will be linked to the results of the annual business surveys providing an evaluation of the effect of the use of the ICT by businesses. Some topics that will be presented: Value added, Income and costs Job and wages Productivity Investments

Stakeholders Related to the Information Society in Brazil IBGE ICT household survey and ICT Sector Ministry of the Communications ICT Infrastructure Ministry of Science and Technology - Studies on the ICT infrastructure and technologies Brazilian Internet Steering Committee ICT business survey and ICT household survey SOFTEX The Information System of Brazilian Industry of Software and Services

Thank you for your attention Roberto Neves Sant Anna e-mail: roberto.santanna@ibge.gov.br Tel: 55 21 2142 0454