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BOARD OF DIRECTORS OFFICERS Mark Zaiger President Shuttleworth & Ingersoll Brad Pouleson Vice President Woodworker & Musician Jason Weeks Treasurer McGladrey & Pullen Aimee Jennings Secretary Lionne Designs Diana Lundell Immediate Past President UI Health Care DIRECTORS Loyce Arthur UI Theatre Arts Department Astrid Bennett Iowa Artisans Gallery Angie Brown MidWestOne Bank Ann Donahue Transition Resources Brad Johnson Knutson Construction John Kenyon UNESCO City of Literature John Logsdon University of Iowa Biology Department Katie McDonnell ACT Terrence Neuzil Johnson County Board of Supervisors Dick Noble UICCU Gabriela Rivera UI Center for Diversity & Enrichment Kim Schillig Lepic-Kroeger Realtors Dave Stein Micky s Irish Pub Veronica Tessler Yotopia Frozen Yogurt EX-0FFICIO MEMBERS Wendy Ford City of Iowa City Jillian Miller Iowa City/Coralville Area Convention & Visitors Bureau STAFF Lisa Barnes Executive Director Betsy Potter Iowa City Downtown District Shane Schemmel Associate Executive Director Jenna Isaacson Volunteer & Community Relations Manager INTERNS Austin Bundy Brigette Burgman Megan Burns Caitlin Dozark Alex Garcia Nicole Haas Eunice Kim Zayetzy Luna Liz Panella Katie Steingrabe Shannon Wallace Julia Wunderl 2 SUMMER OF THE ARTS ANNUAL REPORT
TABLE OF 2 3 4 CONTENTS Board of Directors & Staff Table of Contents Message from Board President & Executive Director 5 6 7 8 Our History Strategic Plan Summary Financial Summary Helping to Make it All Happen 9 10 11 12 Friday Night Concert Series & Free Movie Series Iowa Arts Festival Iowa City Jazz Festival Iowa Soul Festival & Music IC 13 14 15 Individual Donors Sponsors Sponsors SUMMER OF THE ARTS ANNUAL REPORT 3
a message from the BOARD PRESIDENT & EXECUTIVE DIRECTOR 2015 FOCUS It has been a great year for Summer of the Arts in the Heart of Iowa City, and we are proud to celebrate our organization s 10th year this fall. We have seen many changes and much growth in the past ten years and are poised to continue our upward momentum in the years to come. Summer of the Arts festivals were started by community members and continue to be driven by very passionate volunteers. These festivals happen because of the generous support of time, talent and treasure from the community. Our small staff works to enhance the vision of the various festival planning committees and guide the tasks that are required to plan and produce all of the Free, Family-Friendly events for both residents and visitors to enjoy each year. In 2014, our board of directors and staff began implementing a three-year strategic plan, a summary of which is included in this Annual Report. The overall theme of the plan is FOCUS. Focus on making our festivals the best they can be by improving the experience of attendees, performers, volunteers, and community. In 2015, we worked toward this goal in a number of ways, including clarifying our mission statement, revising festival layouts in cooperation with downtown merchants, using effective marketing strategies, fully engaging our board members and volunteers to help carry out the important work of the organization, relocating our office space and improving operational efficiencies throughout our festivals. Although we had a good year and the future is promising, there are significant challenges. Free festivals are not actually free. The public does not have to pay for an admission or concert ticket because Summer of the Arts covers the operational costs of the events. This year Summer of the Arts will run a modest budget deficit due to unanticipated required risk management costs, staff turnover, and reduced revenue from the positive change in festival layouts. The deficit is manageable and we have already taken steps to resolve it. In 2016 our FOCUS will be strengthening our community and corporate partnerships, improving our online presence to better communicate with our audiences, and enhancing the festival experience to bring together thousands of people in the Heart of Iowa City. We are also excited to unveil a new logo design for Summer of the Arts! This logo provides us with an updated and fresh look as we move into our second decade, with FOCUS on Summer and Art in Iowa City. Mark Zaiger Lisa J. Barnes President Board of Directors Executive Director 4 SUMMER OF THE ARTS ANNUAL REPORT
SUMMER OF THE ARTS Summer of the Arts was created in October 2005, as an umbrella organization which brought together three long-standing festivals and events with a new event to provide opportunities for shared resources to ensure the sustainability of these community arts events. The founding events included the Iowa Arts Festival, Iowa City Jazz Festival, Friday Night Concert Series and Free Movie Series. The goal in forming Summer of the Arts was to provide an efficient way for these events to share resources such as fundraising, operations, and marketing opportunities. Summer of the Arts would also provide continuity from year to year through administrative support for the volunteer committees. The organization has grown from just one full-time Executive Director to also include a full-time Associate Executive Director, full-time Marketing Manager, part-time Volunteer and Community Relations Manager and numerous interns working with the hundreds of volunteers to make these festivals successful. HISTORY Over the past ten years, Summer of the Arts has planned and produced the existing festivals and also expanded the programming offered within our community and been involved with strategic partnerships and unique opportunities. 2015 Festivals Included: PRESENTED BY: Toyota-Scion of Iowa City PRESENTED BY University of Iowa Community Credit Union Programming Timeline: 2005-2015 2009-2012 2007-2008 2010-2014 2013 2013-2015 SUMMER OF THE ARTS ANNUAL REPORT 5
2015-2017 STRATEGIC PLAN SUMMARY MISSION Build community by bringing people together in the heart of Iowa City to experience, learn about, and enjoy free arts and cultural programs. VISION Summer of the Arts will produce and present free outdoor festivals that provide highquality, artistic experiences each summer in downtown Iowa City by building a strong organization with the capacity to attract, manage, and sustain the resources needed to create signature events that attract local and regional audiences to our community. GUIDING PRINCIPLES The arts enhance the quality of life and economic health of our community. Summer of the Arts will provide trusted, stable leadership that inspires partners, volunteers, and participants to invest their energy, time, and money in ways that ensure the long-term sustainability of these community summer festivals. Summer of the Arts will present varied, high-quality programming that engages and attracts diverse audiences to its free, family-friendly, green, outdoor events. GOAL 1 GOAL 2 GOAL 3 IMPROVE THE QUALITY OF CORE PROGRAMS DEVELOP & BUILD THE BRAND STRENGTHEN THE ORGANIZATIONAL CAPACITY Impose a moratorium on the adoption and/or mentoring of new events through December 2017. Divest the organization of noncore events by November 2014. Develop quality categories, criteria, and goals in each category for the core festivals for use starting in the 2015 season. Develop more comprehensive business plans for each festival to use in beginning with the 2016 festival season. By December 2014, develop a comprehensive marketing plan that includes increased use of social media. Beginning in January 2015, implement a comprehensive marketing plan. By the 2015 festival season, develop and promote communications to better describe Summer of the Arts and the impact of the organization on the community. Beginning in 2014, pursue multiyear commitments at current financial levels from current sponsors. By December 2014, develop a comprehensive fundraising plan for the organization that will be updated annually. By December 2014, better define Board member roles and responsibilities, specifically addressing the interface with Committees. Maintain current staffing levels. Increase the recruitment and training of key volunteers. By July 2015, obtain a new, aboveground, visible home for administrative offices. 6 SUMMER OF THE ARTS ANNUAL REPORT
HELPING TO MAKE IT total number of volunteers in 2015 563 total number of volunteer HOURS ALL HAPPEN 2,800 2015 GREEN initiative efforts ECO-STATIONS Compost and recycle = Less waste in the landfill! ECO-EDUCATION BOOTHS Learn tips for using sustainability practices at home & work! HYDRATION STATIONS Free water refills with Summer of the Arts water bottles reduces plastic in the waste stream! REPLACING DISPOSABLES WITH COMPOSTABLES All food vendors use biodegradable & recyclabe foodware! FREE BIKE VALET PARKING Pedal to the festivals and reduce your carbon footprint! 87 total number of interns Summer of the Arts has mentored in the past 10 years, providing professional development opportunities for students. SUMMER OF THE ARTS ANNUAL REPORT 7
2015 FINANCIAL SUMMARY $1,045 $149,393 $38,641 $132,000 $20,000 REVENUE & SUPPORT $583,245 Government Grants Sponsors Donations Vendor Fees & Sales Other Income $242,166 $36,003 $45,004 $270,197 $56,351 $11,792 $186,503 IN-KIND SUPPORT $575,102 EXPENSES $605,850 Entertainment & Programming Event Operations Marketing and Promotion Development Management & General Administration General Operations General $156,964 Media $418,138 8 SUMMER OF THE ARTS ANNUAL REPORT
FRIDAY NIGHT Since 1993, people of all ages and backgrounds have gathered on the downtown Ped Mall in front of the Weatherdance Fountain Stage at this weekly concert series. The audience is often seen dancing and clapping to the beat of the wide range of musical stylings of some of the best bands in the area. These concerts feature upand-coming performers as well as local favorites such as: singer-songwriter David Zollo and The Body Electric, the rock group Aaron Kamm & the One Drops, Grateful Dead tribute band Winterland, salsa band Tropicante, and Steely Dan tribute band The Fez. This year s concert series had something for everyone and is a great example of bringing together a wide range of people to enjoy free, live music. FREE MOVIE SERIES CONCERT SERIES The eclectic mix of movies, showing a wide range of genres both current and classic in the beautiful setting outside of Macbride Hall have made this event a true family favorite. This event started in 2005 as a pilot program by the James Gang and MC Ginsberg Jewelers, showing four movies A Bug s Life, The Wizard of Oz, E.T. the Extra-Terrestrial and The Sandlot. Now the series has evolved to 10 weeks and the movies are shown on a giant modern inflatable screen. Rain? No problem! Macbride Auditorium provides a great rain location inside with a comfortable movie theatre feel. Pre-movie entertainment this year included singers, dancers, and fun and games before movies like Guardians of the Galaxy, Jurassic Park, Frozen and Mary Poppins. From classics like To Kill a Mockingbird to more recent films like The Lego Movie, the Free Movie Series continues to attract hundreds of people on Saturday nights to the UI Pentacrest and downtown Iowa City. SUMMER OF THE ARTS ANNUAL REPORT 9
IOWA ARTS FESTIVAL The Iowa Arts Festival has certainly evolved during its 30- plus years, but one thing remains the same: focus on free arts and culture for families. This year the festival saw many positive updates to the layout to allow a better flow for attendees and improved access to downtown businesses. While families strolled through the Art Fair, featuring over 100 national fine artists, they had the opportunity to experience a wide range of activities along the way. FUN Stops located at each corner allowed a welcome respite for the kids where they could get their faces painted, play some football, explore a bookmobile, or have fun in a photo booth. The Emerging Artist Pavilion, now in its third year, was expanded this summer to accommodate the growing number of applicants. We were pleased to invite 18 college artists and high school students to gain experience showing and selling their creations in a real art show where they could also meet and network with professional artists. The Pedestrian Plaza continues to be the heart of the children s activities. Children s Day provides families the chance to discover a wide array of crafts, activities and games. Global Village allows children and families to travel with their passports to learn about different countries and cultures, while having fun with activities and crafts! Musical entertainment is a premium at this festival. The Main Stage has been known to feature stellar entertainment such as Los Lobos and the Indigo Girls. This year was no different, with headliners Marc Cohn and Shawn Colvin on Friday and the BoDeans on Saturday, attracting thousands of people downtown. The mix of local and regional bands during the day caught the ear of many a passersby and people became new fans of bands like Darlingside and the Jeremy Kittel Trio. The addition of the Linn Street Stage allowed local up-and-coming performers a stage and the Family Stage, located in the Ped Mall, provided the broadest range of entertainment from puppet shows, to youth bands, dancers, magicians and martial arts. In the midst of all of the excitement, Culinary Row featured numerous regional and ethnic food vendors who shared their most popular dishes with festival attendees. 10 SUMMER OF THE ARTS ANNUAL REPORT
IOWA CITY JAZZ FESTIVAL @AndreaCanter Beautiful summer weather along with an amazing line-up of performers provided the perfect setting for the 25th year of the Iowa City Jazz Festival! Throughout its history, this event has grown from a one day event, to a three day festival that has garnered a lot of national attention with performers requesting a chance to showcase their talents in Iowa City. This year s festival included big names like Rudresh Mahanthappa, Dave Douglas and jazz legend Charles Lloyd, as well as continued the tradition of kicking off the festival with the most talented young people from City and West High Schools as part of the United Jazz Ensemble. New this year was a collaboration to do a Youth Stage band and Main Stage band trade with the Twin Cities Jazz Festival which we hope to make an annual tradition. Minnesota sent The Atlantis Quartet to kick off Saturday on the Main Stage of our event, and the Dakota Combo to perform on the Youth Stage. Meanwhile, Iowa City bands Laranja and City High School jazz combo, City Six, traveled to Minneapolis to perform at the Twin Cities Jazz Fest. Another addition to this year s festival was the showing of Arrows Into Infinity, a documentary film about Charles Lloyd s life, directed by his wife, Dorothy Darr. The showing at the Iowa City Public Library was followed by a question and answer session with Charles and Dorothy. Music on four stages, a tantalizing Culinary Row, Beverage Garden, Artist Booths and an expanded FUN Zone for the kids, all capped off by the City of Iowa City s fireworks, made this another year to remember! SUMMER OF THE ARTS ANNUAL REPORT 11
IOWA SOUL FESTIVAL The Iowa Soul Festival continued to grow in its third year, promoting diversity and celebrating the positive contributions of the African American community in eastern Iowa. Our collaboration with the University of Iowa s Hancher has allowed this festival to feature some of the biggest names to ever perform on a Summer of the Arts stage such as Buddy Guy and UI Alum, Al Jarreau! This year Sharon Jones and the Dapp-Kings headlined the Friday night entertainment with a great opening performance by New Orleans native Jon Cleary and the Absolute Monster Gentlemen which was preceded by the Iowa City Carnival Parade. Saturday s Main Stage was filled with local talent including the Dream Divas, Philip Damani and Bruce Teague. The evening included local legend Kevin B.F. Burt and the high-energy band Shade of Blue, followed by headliner and selfproclaimed King of Love Raheem DeVaughn. Festival goers enjoyed the wide range of colors and textures provided by the artists in the MarketPlace, special soul food items in Culinary Row and an extensive FUN Zone filled with games and activities for everyone. Those who attended the Gospel Brunch fundraiser on Sunday afternoon were enthralled by the jazzy sounds of Chicago songstress Maggie Brown and treated to the Culinary Soul Food delights of Chef David Olsen from the Sheraton Hotel. There was something for the entire community to experience and yet another fun weekend of family friendly free arts and culture in the heart of Iowa City. MUSIC IC 12 SUMMER OF THE ARTS ANNUAL REPORT MusicIC is a free, chamber music festival which takes place in downtown Iowa City. It features four free concerts held at three different downtown locations: Trinity Episcopal Church, The Englert Theatre and the Iowa City Public Library. 2015 was the fifth year of the festival and the third year under the Summer of the Arts umbrella. Artistic Director Tricia Park brings together world-class musicians with works of literature to provide a truly unique experience for the audience. This year s Englert Theatre production of Abundant Happiness: The Music of Robert and Clara Schumann featured a simply elegant stage with Robert s love letters to Clara read aloud as the story continues to be told through his music. Iowa City native and soprano Meagan Brus continues to regularly join Tricia Park on the stage as a featured performer and this year violinist Taylor Morris joined Tricia for the Family Concert at the Iowa City Public Library.
THANK YOU FOR YOUR INVESTMENT! Summer of the Arts appreciates your generosity and support of the 2015 festival season. Listing reflects donations as of October 31, 2015. Every effort has been made to accurately reflect donor names and levels. ARTS CHAMPION over $1,500 Louise W. Smith Craig & Nancy Willis ARTS ENTHUSIAST $1,000-1,499 Karin Franklin John & Diana Lundell Mark & Laurie Zaiger Rod & Deborah Zeitler ARTS SUSTAINER $750-999 Wallace Tomasini & Robert Rorey Steve & Victoria West ARTS SUPPORTER $500-749 Daniel & Terri Caplan Barbara Haring James Hayes Jack Stapleton Kristin Summerwill Joe & Rebecca Truszkowski ARTS ADVOCATE $250-499 Lisa Baum Paula Brandt Richard & Ann Burton Joyce Carman Kyran Cook & Kay Gfeller Bradley Johnson Julie Kearney William & Judith Knabe Vincent Magnotta & Nicole Grosland Katie McDonnell Dick Noble Charles Peters Dean & Donna Price Bryan G. Rennekamp Susan Shullaw Walter & Amy Sparks David Stein Don & Mary Thompson Richard & Buffie Tucker Jim & Chris Walters Ron & Paula Weigel ARTS FAN $120-249 Barbara Booth & Tom Carlisle Richard & Phyllis Braverman John & Kim Callaghan Brian Cook & Susan Richards Stephen & Ann Donahue Robert & Jane Downer Joanne Eland John & Susie Engelhardt James & Patricia Ephgrave Mike Fenneman & Natalie Pearson David Fitzgerald Wendy & Steve Ford Rick & Karen Fosse Dave & Karen Froschauer Bruce & Mary Gantz Kirk Garmager Dennis & Debbie Green Bradley Grupe Brent Hawkins Donald Heineking David & Ellyn Hesli Judith Hurtig Erin Irish & Gene Szymkowiak Mary Johnson Mike & Beth Knudson John & Patricia Koza William & Kathy Kurth John Logsdon Greg and Mary Maxwell Mike McKay John Menninger Randy & Lora Miller Kevin & Julie Monson Terrence Neuzil Michael O Hara Robert Oppliger David & Lynda Ostedgaard Armond & Polly Pagliai Joanne Peterson Beth Pfohl Claire Sponsler & Jeff Porter Brad Pouleson Gabriela Rivera James Ross Kim Schillig Russ & Cyndie Schmeiser Frank Schmidt Harlan Sifford Brian & Anne Spencer Serena Stier & Steve Burton John Stokes Alan & Margaret Stolpen Mary Laughlin & Roger Swartz Veronica Tessler Brad & Diane Thayer Ellen Twinam Jason Weeks Marguerite Yeutter ARTS ADMIRER under $120 Paul & Janet Abbas Nancy Adams Cogan Eric & Missy Aitchison Doug & Ann Allaire Steven Aquilino Loyce Arthur Douglas Behrendt Astrid Bennett William & Susan Boyd Bill & Ann Brashier Angie Brown Wendy Brown Lynne & Joe Cannon Andrea Canter Ron Clark & Jody Hovland Melanie Cleveland Jane Coscino Susan Craig Harvey Diehl Karen & David Drake Kat & Greg Ellyson Don & Donna Farley Chuck & Margaret Felling Frank Fleming Jean Florman Paula Forest Don & Dorothy Fowles Gordon Goldsmith & Sara Henryson John & Susan Goree John Harty & Barbara Kyles Ann Haugland Thomas Hendricks & Nasreen Syed Bill & Jean Hines H.D. & Myrene Hoover Kevin Hoyland & Christy Curry Jim & Judy Houghton Hans House & Kristi Chang Bob & Betsy Hradek Kenneth & Jan Hubel Russell Husted Aimee Jennings Daniel Kahn John Kenyon William & Judith Klink Becky Krob David Krug Mary Lea Kruse Alice & Shelly Kurtz Nita Lee Samuel & Linda Levey Lisa Jo Lowenberg David & Martha Lubaroff James Majusiak Vicki McBrien Stan Miller & Kathy Polvi Mary & Scott Moye-Rowley Glenda Mueller Jerry & Mary Nixon Carrie Norton Bob & Jennifer Noser Naomi J. Novick Jane Omann John Onkka Steve Parrott Doug & Connie Parsons Andy Piro Jim & Laurie Ponto Bob & Cheryl Reardon Lynne Reimers Rebecca Reiter Janelle Rettig Hal B. Richerson Edward Rolenc Tom & Carol Rosenberger Mary Russell Deb & Bob Schultz Martha Schut & Doug Peters Clyde & Kay Seery Greg & Jeri Smith John & Anne Sopher Eugene & Susan Spaziani Tracy Stamp Robert & Betty Stein Sonia Sugg & Joel Shilyansky Rod Sullivan & Melissa Fath Stephen & Marilyn Swanson Dan & Gail Swartzendruber Byron & Anne Vandenberg Dennis & Karen Visser Robert Wagner R & K Weis Robert & Eunice Welsh SUMMER OF THE ARTS ANNUAL REPORT 13
OFFICIAL SPONSORS PRESENTING SPONSORS PREMIER SPONSORS MEDIA SPONSORS 14 SUMMER OF THE ARTS ANNUAL REPORT
SUSTAINING SPONSORS CONTRIBUTING SPONSORS SUPPORTING SPONSORS CORPORATE DONATIONS River Products Company Yotopia Frozen Yogurt Iowa City Downtown District Stuff Etc. Planet X Micky s Irish Pub Ride Iowa City Iowa Artisans Gallery Iowa City Senior Center The Airliner Atlas Basta Bo James Bruegger s Bagels Formosa Givanni s Mondo s Saloon Motley Cow Cafѐ Noodles & Co. Pancheros Pop s Old & New BBQ Pullman Bar & Diner Short s Burger & Shine Takanami SUMMER OF THE ARTS ANNUAL REPORT 15