On-Air Online Mobile Social Live & Local W N R P - A M / F M P E N S A C O L A, F L O R I D A ADX COMMUNICATIONS 7251 PLANTATION ROAD PENSACOLA, FL 32504 T: 850.262.6000 F: 850.494.0778 www.newsradio1620.com
NEWSRADIO 92.3 ABOUT US NewsRadio 92.3 / 1620 is a locally owned and operated News/Talk radio station in Pensacola, FL. by Owners Dave and Mary Hoxeng. They ve grown a business designed to super-serve the local community. NewsRadio1620 has anchored the news/talk format since 2007 and now we re proud to extend our coverage on 92.3 FM. We re the only news/talk station in Pensacola with an award winning full-time news and traffic department. We're dedicated to providing the most up to date news & information and the local talk. We keep our listeners through engaged on-air and through our strong social media platforms. Our mission is to bring the most local news and local talk directly to the listeners along the beautiful Gulf Coast. By advertising with NewsRadio 92.3 / 1620 your brand is partnered and engaged to educated and informed listeners to the thousands who live, work and play through the greater Pensacola area.
OUR RESEARCH Each week, Radio reaches 91% of people 12+ and 66% of these consumers daily. Almost 245,000,000 Americans 12+ listen to radio every week. RAB 2015 CURRENTMARKETPOSITION NewsRadio 92.3 is recognized as the #1 talk radio station in the area. With 4 times the following on Facebook than all other stations in the market combined, NewsRadio 92.3 prioritizes the community in creative ways, thus allowing the station to stay top of mind awareness to consumers and listeners. STATION & LISTENER PROFILE POWER: 10,000 WATTS TARGET AUDIENCE: ADULTS 35-64 EMPLOYMENT: Management position HOUSEHOLD INCOME: $75,000 + RESIDENCY OWNERS: 76% Active in the Community COMBINED DEMOGRAPHICS AGE: 35-64 FEMALE: 40% MALE: 60% Radio is 24/7 Radioincreases brand awareness, drives traffic and increases sales.
COVERAGE The most influential listeners live in Escambia and Santa Rosa County NewsRadio 1620 is the STRONGEST 10,000 watt AM station in Pensacola and now Heard on 92.3 FM
c SNAPSHOT 500 Followers 7,700 Followers Pensacola Morning Show with Andrew McKay 5a-9a PEP Talk with Wendi Summers 9a-11a 760 Followers SOCIAL c PERSONALITIES c Brian Kilmeade Monday-Friday 11a-1p 269,400 Monthly Website Visits DIGITAL Z PROGRAMS Dave Ramsey Monday-Friday 1p-4p 23,300 Website Streaming Lars Lawson Monday-Friday 5p-8p WEAR Monday-Friday 4p-5p
Our Local Team Andrew McKay Host of Pensacola Morning News / M-F 5a-9a Since January 2014, Andrew McKay has hosted the Pensacola Morning News, heard locally on NewsRadio1620 - FM 92.3 weekdays from 5AM to 9AM. His show features interviews with local newsmakers and a lively discussion of the news of the day. The Pensacola Morning News has been named Best Morning Radio Show three years in a row by InWeekly s Best of the Coast and Andrew has won two Edward R. Murrow Awards for Continuing News Coverage. Before coming to Pensacola, he executive produced nationally syndicated talk radio programs and before that taught college ethics and logic courses for ten years. He lives with his wife and three boys in Escambia County Wendi Summers-Host of Pensacola Expert Panel / M-F 9a-11a An original member of the News Radio 1620-92.3 team, Wendi Summers has brought local perspectives and personalities back into focus for our community. She shares the mission of our radio station in using radio to bring attention to issues and causes that desperately need and deserve public awareness. Her talk Show, Pensacola Expert Panel with Wendi Summers allows her to shine a spotlight on the places and people in our community that might otherwise go unnoticed. Wendi focuses on positive news and features that affect your life, with a wide variety of local experts who make regular visits to the show. When not doing her live radio show, Wendi does sales and marketing for both NewsRadio and Cat Country. Davis Allen Producer of Pensacola Morning News / M-F 5a-9a Davis produces and co-host the Pensacola Morning News each weekday morning with Andrew McKay. He is a Broadcast Journalism student at University of West Florida. When Davis isn t prepping for the morning show or in production he enjoys spending time with family and friends, road trips, being an advocate for sexual assault prevention, and playing golf (although I'm not good). Brian leads the news department as our News Director. He is an award winning journalist that brings 20 years experience to our team that includes hosting his own talk show, and working as communication director for a Congressional candidate in New Hampshire Afternoon Traffic Reporter, Sports Show Host, News Anchor Jordon brings his Journalism and broadcasting background to NewsRadio1620 FM 92.3 as one of our news anchors and host of the Sports-Call each Saturday morning. Listeners enjoy knowing they get the safest path home each afternoon when he provides the most updated live traffic reports in town. Besides having a passion in just all sports, you can also hear Jordan on weekends on our sister station, Cat Country 98.7. Jenna Scott helps commuters each weekday morning with Traffics on the 5 s as our traffic reporter. Besides getting up early each morning to provide the best and most accurate traffic reports, Jenna is also the mid-day host on our sister station, Cat Country 98.7. Morning News Anchor Brian Lewis News Director Jenna Scott Morning Traffic Reporter Mark Jacobs anchors morning news on the Pensacola Morning News and Pensacola Expert Panel. Mark has more than 20 years of experience anchoring and reporting news in major Southeast markets. Mike Wiggins Host of Garden Line / M-F 9a-10am Former Mayor Mike Wiggins is host Garden Line, fielding gardening and landscaping questions every Tuesday morning between 9-10am. Mike hosted The Garden Spot on BLAB TV for 28 years. His gardening experience began while working in his family s business, Escambia Farmer s Supply, which served the agriculture industry but was also a full-service nursery.
COMMUNITY INVOLVEMENT We value our community and enjoy hosting so many great events. T o w n H a l l M e e t i n g w i t h M a t t G a e t z R e l a y f o r L i f e G a l l e r y N i g h t s T a s t e o f G u l f B r e e z e S e a f o o d F e s t i v a l C r a w f i s h F e s t i v a l R i v e r w a l k A r t s F e s t i v a l O c t o b e r F e s t H u r r i c a n e H a r v e y R e l i e f C o u n t y C o m m i s s i o n M e e t i n g s R e g u l a r I n t e r v i e w s w i t h C o m m u n i t y L e a d e r s & O f f i c e O f f i c i a l s P e n s a c o l a I n t e r s t a t e F a i r B l u e A n g e l s A i r s h o w M a r d i G r a s & C h r i s t m a s P a r a d e s U W F F o o t b a l l g a m e s
TESTIMONALS We re big fans of Newsradio1620! They ve brought a new audience and excitement to Pensacola radio. They help us sell cars and they can help your business. Pete Moore Pete Moore Chevy Seriously, every time I am on, I have feedback from someone. My husband had a lunch meeting yesterday and the person asked if his wife was on the radio this morning. She said she just loves me and found that I was so pleasant. When I asked who he met witht, iwas a total stranger to me. THAT really was awesome and what I am hoping to achieve. The idea that someone gets to know us and what we are all about, has a trust with what we are saying, and feels that positively towards our brand really make me glad that we started this campaign. Jennifer The Hearing Center For over 12 years I used NewsRadio and Cat Country. I can t tell you enough how the staff treats not only our employees but our members when they come out to help promote our events. I would recommend any business in Pensacola to advertise on NewsRadio and Cat Country, you ll be glad you did. Damaris Gonzalez Central Credit Union We ve used Newsradio1620 for the past two years and they ve really helped put us on the map. A lot of people come in and say they heard us on the Dave Ramsey show, and buy a car. You want to advertise and get your money s worth, try out NewsRadio1620. Iven Streckel Frontier Motors We love using NewsRadio1620. It s a great outlet for us. They re everywhere in our community helping businesses, individuals and agencies. NewsRadio1620 is the way to go! Buzz Ritchie Gulf Coast Community Bank NewsRadio1620 FM 92.3 helps Grow Your Business!
OUR PRODUCTS ON AIR :10, :30, or :60 Live or Recorded Promos, Sponsorships, Endorsements, Call-Ins, News, Weather and Traffic Updates, Block programming and sports. ON AIR SPONSORSHIPS/ GIVEAWAYS Gas Prices This Day in History PEP Talk Garden Line WEB/MOBILE SOCIAL MEDIA Streaming Promos, Texting, Rotating Banner, Static Banner Facebook, Twitter, Instagram, YouTube
OUR HONORS 2017: Best Person to Friend on Facebook - Andrew McKay Best Morning Show - Pensacola Morning News with Andrew McKay Runner Up: Best Radio Personality - Andrew McKay Best Radio Station 2016: Best Person to Friend on Facebook - Wendi Summers Best Morning Show - Pensacola Morning News with Andrew McKay 2017: 3 Gold Awards 4 Silver Awards 7 times Station Winner