How to Maximize Value with
Contents I. Increase your Pinterest Followers II. Drive Traffic Using Pinterest III. Monetize your Digital Reach
Connect your Social Media Accounts Linking your Facebook, Twitter, or Google+ accounts to your Pinterest will help attract your followers on those sites to follow you on Pinterest as well.
Comment on Popular Pins The Popular section on Pinterest is a collection of Pins that are attracting a lot of traffic. You can piggyback on this by contributing meaningful comments to pins that relate to your own content. You want to show people that you know something about the subject, which will prompt them to check out your page and follow you. Be reasonable; excessive comments can be registered as spam on Pinterest, so limit yourself to 2-3 good ones per day.
Pin Lots of Images When you pin an image, you usually are given the option to follow other boards where the same image has been pinned before. When you do this often, your boards of images will appear in those recommendations, which will help attract more followers.
Mention Others in Posts and Comments By tagging others, you increase the chances that they will take notice of you. If you re complimentary, there s a good chance that they will follow you back if your content is relevant. If this happens, it s more likely that their followers will do the same.
Promote Your Individual Boards It s usually easier for others to find common interests with individual boards rather than your entire account. Organize your most popular boards in the top row, so they can be easily seen when people navigate to your page.
Utilize the Pin It button By installing the Pin It button on your blog, you increase the chances that your content will be shared and appear in Pinterest search results that link back to your website.
Create a Blog Board Dedicate an entire board on Pinterest to your blog posts. This makes it easy for users to find your posts and share them, even long after they were originally created. For SEO purposes, it s best to name this board to match the name of your blog.
Create Your Pins Appropriately Every time you pin a blog post, be sure to include a relevant image, title, URL, and brief article description (such as the meta description that you create in your blog editor).
Check Your Privacy Settings Make sure that your posts are actually searchable! Go into your Account Settings, and ensure that your Search Privacy setting allows public search engines to locate your content.
Monetize Your Digital Presence If you ve become influential on a blog or social media, you ve already achieved something that even the most recognizable brands struggle with; you ve earned a following of people who trust and value your opinions and recommendations, and turn to you for information, instruction, and inspiration. A TapInfluence profile can help you to attract attention from brands who are ready to harness the power of influencer marketing. To get started, create a free profile here.
Thank You For more information, please contact: Erin Smith 2100 Central Ave., Ste. 200 Boulder, CO 80301 720-726-4074 erins@tapinfluence.com tapinfluence.com