The First Ethylene Value Chain Event Bringing Together Petrochemical Leaders On Capacity Expansion Strategies And Market Opportunities SAVE $400 Register By Friday August 23, 2013 October 29-30, 2013 Houston Texas Industry Views & Strategic Analysis On Ethane To Ethylene Market Opportunities And Global Derivative Demand Evaluating Project Risk, Pricing Dynamics And Available Arbitrage Where Is All The Product Going To Go? Benefits Of Attending 20+ Senior Executives & International Petrochemical Industry Leaders Including: Understand Ethylene Producer Plans For Expansion, When Production Will Come Online, What Derivatives Will Be Produced And The Risks Of Overbuild Evaluate In-Depth Per Region, Per Derivative Analysis Of Global Petrochemical Demand And Production Dynamics To Evaluate International Market Opportunities Gain Insights On Long-term Projections For Ethane Supply And Resulting Feedstock Pricing Dynamics Assess Skilled Labor, Raw Materials And Equipment Availability To Evaluate Project Execution Risk And Likelihood Of Delays Revealing The Commercial Viability And Available Arbitrage For Ethane, Ethylene And Derivative Exports To Comprehensively Assess Investment Opportunities And Access Global Markets Organized by M Follow us @UnconventOilGas Kelly Knopp Vice President NGL & Petrochemicals Marketing Williams Srivatsan Iyer Vice President Finance, Strategy & Planning Braskem Americas Joseph Thompson GM Petrochemicals Bechtel Antulio Borneo Head of Supply Chain Americas MEGlobal Robert Sawchuk Business Director BASF Corporation Peter Kaestner Vice President, Feedstock, Polymer & Cracker Segment Reliance Holding USA Steven Adelkoff Director Aither Chemicals Demetri Zervoudis SVP Global Production & Technology, Safety & Sustainability Bayer MaterialScience
SAVE $400 Register By Friday August 23, 2013 Dear Colleague, Would you like to gain key insights on ethylene production plans and derivative demand dynamics to comprehensively evaluate global market opportunities? If so, join us at the debut Ethane To Ethylene & Derivatives: Global Markets Summit 2013, where you will hear from leading petrochemical industry players alongside EPC contractors as they discuss international market opportunities - region by region, derivative by derivative - as well as practical strategies in terms of shipping economics and managing resourcing constraints. With the shale gas revolution creating an abundance of ethane in North America, the petrochemical industry has been quick to act in announcing the expansion of steam cracker capacity to produce lower cost ethylene and shift away from heavier feeds, eager to rapidly capitalize on the global market opportunities presented. But where exactly are these markets and for what derivatives? How will all this investment come online? Providing a detailed breakdown of regional markets globally, derivative by derivative, this unique forum will provide the level of comprehensive insight required to truly evaluate opportunities and manage capacity expansion risks through the vital lens of the petrochemical industry itself. Central questions being addressed include: How fast will expansion projects be completed? What are EPC company strategies to meet skilled labor and raw material demands? What derivatives will be produced, and in what volumes? What is the business case for on purpose production of propylene and butadiene? How will this impact ethylene production abroad? Answering all these questions and more, this groundbreaking forum will deliver the level of granular market detail and commercially focused strategic assessment required to maximize profitability and mitigate risk in this rapidly expanding sector. Please take a look through the enclosed agenda and visit www.ethane-to-ethylene-markets.com for the fastest way to register. We look forward to welcoming you to Houston this October. Ethane To Ethylene & Derivatives Global Markets Summit Team Derivatives Chain 5 Key Reasons To Attend HYDROCARBONS BUILDING BLOCKS INTERMEDIATES PLASTIC & RESINS CONSUMER PRODUCTS Benzene Ethylene Dichloride Ethylene Oxide Alpha Olefins Chlorine Ethyl Benzene Vinyl Chloride Ethylene Glycol Acetic Acid Vinyl Acetate Styrene Low Density Polyethylene (LDPE) Linear Low Density Polyethylene (LLDPE) High Density Polyethylene (HDPE) Polyvinyl Chloride (PVC) Polyesters Fibers & Resins Polyvinyl Acetate Polyvinyl Alcohol Polystyrene Resins ABS Resins SB Latex & Rubber Food Packaging Film Trash Bags Diapers Toys Housewares Crates Food Containers Bottles Siding Window Frames Pipes Tiles Antifreeze Apparel Stockings Carpeting Bottles Latex Paint Adhesive Other Coatings Detergent Insulation Cups Tires Footwear Sealants 1The only event specifically focused on the ethylene value chain with a comprehensive assessment of regional derivative markets including polyethylene, ethylene glycol 2 The first forum bringing together perspectives of the petrochemical industry itself for a clear picture of capacity coming online and what derivatives will be produced 3 Learn plans and projections from EPC companies on strategies to meet demand of skilled labor and raw materials to effectively evaluate timelines, feasibility and costs of production 4 Gain insight into export economics for ethane, ethylene and its derivatives to understand the feasibility of moving molecules globally and most cost effective means of accessing different markets production 5 Hear from 20+ leading petrochemical decision makers on strategic visions for expansion and the impact of projected production volumes on value chains across the globe, including on purpose production and the potential need to rationalize production regionally
Day 1 Tuesday October 29, 2013 EXAMINING CAPACITY EXPANSION PLANS AND BREAKING DOWN GLOBAL DERIVATIVE MARKETS TO COMPREHENSIVELY ASSESS MARKET OPPORTUNITIES BREAKFAST BRIEFING ETHANE PRICING AND SUPPLY 8.00 8.45 Long Term Projections For Feeds Out Of Shale Gas & Impacts On The Volatility Of Ethane Pricing - Is There Going To Be Enough Ethane To Support Capacity Expansion? Predicting production curves, volume and makeup of natural gas production across North American plays in order to better evaluate the business case for feed shifts How will export and domestic infrastructure capacity expansions impact pricing for ethane, propane and butane? Examining the extent to which demand from alternative uses, such as natural gas vehicles, may affect the business case for ethane based feeds How will a return to international pricing, and the neutralization of margins through increased exports, impact returns for expanded ethylene production investment? Kelly Knopp, Vice President & General Manager Olefins & NGL, Williams 8.50 Chair s Opening Remarks Opening Keynote: PROJECT FORECAST AND OVERBUILD 9.00 Ethylene Producer Visions For Managing Expanded Capacity: When Will Production Come Online, And What Is The Tipping Point For Overbuild? Detailing the number and extent of ethylene production expansion announcements Can all this investment really come online? Assessing the amount of production planned relative to the projected volumes of available advantaged ethane to determine the cracker capacity tipping point Forecasting future utilization rates due to capacity increases to calculate speed of ROI and the consequences of short term market saturation Examining projected arbitrage for ethylene and parity pricing dynamics to understand the significance of overbuild and project delays Revealing the extent to which overbuild will impact North American ethane feed advantage compared to propane and naphtha pricing - How much can we overbuild? Robert Sawchuk, Business Director, BASF Corporation Kelly Knopp, VP & GM NGL & Olefins Marketing, Williams 9.45 Question & Answer Session US DERIVATIVE PRODUCTION OUTLOOK 10.00 Evaluating Existing US Derivative Production Capacity And Expansion Announcements Where Will The Ethylene Go And What Are The Opportunities To Capitalize On Increased Supply? Identifying the levels of integration planned for expanded ethylene production to better evaluate actual levels of available excess supply Examining derivative production announcements Is there enough demand to consume the ethylene, and how much more is required? Detailing the ratio of polyethylene production to other derivatives in order to identify higher disposition market opportunities Are we going to be short on PVC? Detailing market uplifts for different ethylene derivatives in relation to existing production levels in order to fully assess the opportunity for expanded capacity A.) Polyethylene B.) Ethylene Oxide/Ethylene Glycol C.) PVC Patrick Haineault, VP Chemical Distribution, CCC Chemicals 10.45 Question & Answer Session 11.00 Morning Refreshments In Exhibition Showcase Area DERIVATIVE BY DERIVATIVE BREAKDOWN OF GLOBAL MARKETS EVALUATING THE IMPACT ON GLOBAL MARKETS OF KEY DERIVATIVE CHEMICALS AND PRODUCER STRATEGIES TO MAXIMIZE ACCESSIBILITY POLYETHYLENE COMPETITIVENESS 11.30 Detailing Global Markets For Different Families Of Polyethylene And Existing Production Capacity To Determine Projected Arbitrage A.) Global Polyethylene Market Dynamics Assessing European and North American recovery from the recession in terms of polyethylene demand and its impact on global consumption Evaluating China s continuing role as the most significant market opportunity for polyethylene exports and market dynamics in the region Identifying the cash production costs of different families of polyethylene What is the most economic density family? B.) Low Density And Linear Low Density Polyethylene Analyzing global demand for and competition between different families of polyethylene To what extent will the replacement of LDPE with LLDPE be an industry driver in this space? Scrutinizing Middle Eastern production capacity announcements for low cost, low density polyethylene production and the extent this can inform US competitiveness in the region C.) High Density Polyethylene Evaluating the extent to which HDPE can act as a lightweight, highly sustainable and lower lifecycle substitution to PVC, and how this can inform derivative production strategy for international demand Identifying the regional differences between HDPE production processes, specifically blow molding and film extrusion, and how this impacts the business case for different HDPE production strategies Does demand for HDPE pipe in emerging markets remain one of the most significant export opportunities for polyethylene? Srivatsan Iyer, Vice President of Finance, Planning & Strategy, Braskem 12.15 Joint Question & Answer Session 12.30 Networking Lunch In Exhibition Showcase Area ETHYLENE GLYCOL 1.30 Assessing Regional Demand For Ethylene Glycol And Its Products Will Emerging Economies Continue To Drive Market Growth? Providing a detailed overview of MEG products and demand forecasts to assess consumption, including bottle manufacturing, textiles, and the demand for antifreeze in the automotive industry Examining the enormous opportunity presented by the ratio between internal demand/export growth in China for PET Exploring the regional market uplift, and cost of production, between different ethylene oxide products Is ethylene glycol the most cost effective stream? How does the relatively low capital cost and ease of construction for PET production present risk of overcapacity and a resulting threat to market profitability? Antulio Borneo, Head of Supply Chain, MEGlobal 2.00 Question & Answer Session POLYVINYL CHLORIDE (PVC) 2.10 Analyzing The Intermaterial Competitiveness For PVC Where Are The Key Regional Markets And What Are Their Drivers? Comparing demand for PVC against existing and announced production capacity How much production is needed to keep up with demand? Detailing the cost benefits in the use of lighter, ethane based feedstocks for PVC production How does low cost energy consumption provided by the shale gas boom further enhance the competitiveness of North American PVC abroad? Revealing the extent to which the housing crisis continues to contract PVC demand in Europe and North America, in contrast to the booming population and growing economies across China and South Asia 2.40 Question & Answer Session REGION BY REGION MARKET ANALYSIS PROVIDING DETAILED BREAKDOWN OF REGIONAL ETHYLENE AND DERIVATIVE MARKETS AND DYNAMICS TO EVALUATE OPPORTUNITIES FOR EXPORT EUROPEAN MARKETS AND PRODUCTION: REGION FOCUS A 2.50 Scrutinizing European Derivative Markets And Production Capacity What Capacity Will Come Offline, And What Opportunities Will This Create? Detailing comparatively low economic growth rates across Europe and how this to impact the demand for ethylene derivatives and products Assessing the economics of European naphtha based ethylene production and the need to rationalize production Could Europe become an import economy? How will distressed European production impact the business case for expanded production capacity for both ethylene and its derivatives in the US? Exploring regional desire to maintain European derivative production potentially creating an economically competitive ethylene export market as feed for the region Demetri Zervoudis, Senior Vice President Global Production & Technology, Safety & Sustainability, Bayer MaterialScience 3.20 Question & Answer Session 3.30 Afternoon Refreshments In Exhibition Showcase Area CHINA AND SOUTH ASIA: REGION FOCUS B 4.00 Ethylene Derivative Exports To Asia How Can North American Ethylene And Derivative Producers Capitalize On Market Opportunities In Fast Growing Asian Economies? A.) Asia Regional Dynamics How do differing growth rates across Asian economies impact market opportunities for US derivatives? Evaluating existing and planned production capacity across Asia to comprehensively assess the opportunity for derivative exports Detailing the extent to which economic openness in emerging economies, such as Vietnam, present a significant market opportunity for US petrochemical producers How will regional demand for chemicals vital for construction and agriculture, such as PVC impact the demand for derivatives in emerging economies such as India? B.) China Analyzing Chinese ethylene capacity expansion plans and the 12th Five Year Plan and its impact on market opportunities for US ethylene and derivatives Protectionist tariffs How will China s trade policy impact US market access and overall arbitrage for regional exports? Detailing the economics of gasifying coal for chemicals and the likelihood that China may utilize production techniques to protect regional industries Forecasting the likelihood of shale gas extraction in China and its impact on the business case for North American production as well as derivative exports to the region Peter Kaestner, VP Feedstock, Polymer & Cracker Segment, Reliance Holding USA 4.30 Question & Answer Session THE MIDDLE EAST: REGION FOCUS C 4.40 Examining Derivative Markets And Production Dynamic Shifts In The Middle East What Do The Next Ten Years Look Like? Detailing projected ethylene expansion projects, and ethane supplies and how this will impact the competitiveness of new North American production What is the demand for different derivatives in Middle Eastern markets? Assessing how reduced ethane supplies in the Middle East are prompting a shift in production strategy, such a synergizing petrochemical projects with refining complexes and cracking heavier feeds Determining the extent to which Middle East production will have to come offline as a result of North American production expansion, and the impact on the competitiveness of North American derivatives globally 5.10 Question & Answer Session 5.20 Chair s Closing Remarks 5.30 6.30 Networking Drinks Reception In Exhibition Showcase Area
Day 2 Wednesday October 30, 2013 REVEALING EXPORT ECONOMICS, CONSTRUCTION/OPERATION STRATEGIES AND CHEMICAL VALUE STREAM IMPACTS TO OPTIMIZE PRODUCTION EXPANSION AND MITIGATE RISK 8.30 Chair s Opening Remarks COMPARATIVE EXPORT ECONOMICS 8.40 10.00 Providing A Detailed Breakdown Of Export Costs And Available Arbitrage To Comprehensively Assess The Most Economic Means Of Accessing Markets Globally A.) Comparative Economics Of Derivative Exports 8.40 Assessing The Best Approach For Exporting And Shipping Derivatives And Manufactured Products - What Is The Most Economic Option? Benchmarking investment levels required to move different forms of molecules - where is the shipping cost most prohibitive? Revealing the comparative logistical economics with regard to shipping between polyethylene and other derivative forms Does polyethylene remain the most valuable export? Examining import duties in key markets to comprehensively and comparatively calculate the economics of ethane, ethylene and derivative exports Identifying the demand and export costs for higher disposition ethylene derivatives abroad, such as ethylene glycol What is the business case for advanced manufacturing to finished products, such as high performance films, to keep production advantage in North America? Kristof Peerninck, Head of Business Development, Damco B.) Opportunities For Ethane Exports 9.10 Examining Opportunities And Costs For Accessing Ethane And Ethylene Markets Abroad Are Non- Derivative Exports Viable? Analyzing ethane and ethylene pricing abroad and the available arbitrage to provide comprehensive cost assessment of export economics Refrigerated shipping What are the capital and shipping costs for moving ethane abroad? Providing detailed breakdown of terminalling and shipping cost to comprehensively evaluate the economic viability of exports How do project execution timelines, and the risk of delay, impact the business case for ethane exports in the short term? Emerging Markets How will European production dynamics provide a market for North American ethylene supply to derivative plants abroad? 9.40 Joint Question & Answer Session ON PURPOSE PRODUCTION 10.00 Examining The Shift To Lighter Ethane Feedstocks On Other Chemical Value Streams To Assess The Dynamics Of On Purpose Production And Inter-Material Competition A.) Propylene: Identifying the extent to which the shift to lighter feedstocks will result in the absence of propylene What are the market opportunities for propylene supply? Analyzing the economics and existing projects for propane dehydrogenation production techniques, and the extent this can be used to take advantage of the shale gas boom How will the shift to ethane feed impact the price volatility of the propylene supply chain? Tanya Niu, Director Chemicals Technology, KBR B.) Butadiene: Evaluating the economic feasibility of butane dehydrogenation processes and its impact on butadiene supply Assessing the pricing dynamics for butadiene following the shift to lighter feedstocks to fully assess the economics of naptha cracking for later movers The reliance on naphtha cracking - Will the US need to import butadiene? Gale Richards, Director Strategic Planning Analysis, TPC Group 10.45 Joint Question & Answer Session 11.00 Morning Refreshments In Exhibition Showcase Area AVAILABILITY OF ENGINEERING, LABOR AND RAW MATERIALS EXPLORING EPC STRATEGIES ON RESOURCE AND LABOR AVAILABILITY TO INFORM PROJECT MANAGEMENT AND FULLY ASSESS TIMELINES FOR PRODUCTION ENGINEERING & CONSTRUCTION COMPANIES PANEL 11.30 Getting Clear Line Of Sight Into Workforce Availability, Raw Material Supply And EPC Strategies To Mitigate Project Execution Risk Outlining EPC strategies for labor and material supply to meet demand for capacity expansion projects given existing Gulf Coast constraints Calculating existing and potential price escalation and delay risk for construction projects How many construction projects can be supported? What is the business case for modularized construction offshore and abroad? Highlighting lessons learned from the Middle East What project delays can be expected, and how will this impact the economics for investment overall? Joseph Thompson, GM Petrochemicals, Bechtel RESOURCING LABOR AND EQUIPMENT 12.00 Revealing Strategies For Operation, Maintenance And Procurement To Fully Evaluate Petrochemical Industry Capability To Support Production Capacity Understanding the levels of skilled expertise required to operate plant capacity expansions reliably and safely What will be available in five years time? Examining strategies to meet requirements for specialist equipment required to develop and operate ethane to ethylene crackers How can limitations on equipment and skilled labor be overcome to mitigate risk of delay and ensure maximum plant utilization? Highlighting new technologies and processes to optimize production efficiencies and lower the projected strain on skilled workforce and equipment supply Jean Paul Laugier, VP Ethylene, Technip 12.30 EPC & Petrochemical Industry Joint Question And Answer Session 12.50 Networking Lunch In Exhibition Showcase Area LOGISTICS AND INFRASTRUCTURE MAXIMIZING TAKEAWAY AND SUPPLY VOLUMES OF ETHANE AND ETHYLENE TO CAPITALIZE ON THE SHALE GAS BOOM AND ENSURE MARKET SUPPLY TRANSPORTATION AND TERMINAL CAPACITY 1.50 Evaluating The Status Of Domestic Transportation Capacity For Ethane And Ethylene How Will Expanded Infrastructure Impact Pricing? Stranded Ethane To what extent are North American shale plays, such as the Utica and the Marcellus still under utilized due to inadequate takeaway infrastructure to the Gulf? Assessing the potential impact of further transportation development and how this will in turn impact pricing dynamics for petrochemical feedstocks Is infrastructure leading pricing? Identifying announced cracker plant expansion and the geographically specific opportunities for infrastructural investment What is the status of existing pipeline projects for NGL and ethane, and how can this be expected to change before announced ethylene capacity comes online? Rob Sadler, VP Corporate Development & Planning, DCP Midstream 2.20 Question & Answer Session 2.30 Afternoon Refreshments In Exhibition Showcase Area LOCALIZING ETHYLENE PRODUCTION TO SOURCE 3.00 North East Case Study: What Is The Status Of Takeaway And Supply Infrastructure, And How Does This Impact The Business Case For A Cracker In The North East? Assessing the extent to which the absence of domestic transportation infrastructure between the North East and the Gulf Coast is neutralizing profitability margins Detailing the costs associated with the transportation of ethane and ethylene, including infrastructure investment and pipeline tariffs, and its affect on the business case for crackers closer to shale plays What has been the experience with social license and public support with regard to establishing crackers in North America? Identifying footprint limitations in the North East to comprehensively determine the capital requirements for cracker investment in the region Steven Adelkoff, Director, Aither Chemicals 3.30 Question & Answer Session DOMESTIC ENERGY POLICY AND TRADE REGULATION US ENERGY POLICY AND REGULATION 3.40 Examining US Energy Policy And Potential Regulatory Developments To Determine The Impact On Project Execution Risk: How Is The Landscape Likely To Develop? Revealing the current status of US trade regulation with regard to ethylene and ethane exports to fully evaluate the economic viability of accessing markets abroad Assessing permitting requirements for cracker plant construction and its impact on delaying production coming online How can state to state emission credit regulations impact capital investment and project execution risk for cracker plants in the Gulf Coast? Examining the existing regulatory environment for shale gas exploration in North America and its potential impact on the business case for production expansion Christopher Guith, Vice President Policy, US Chamber of Commerce David Friedman, Vice President - Regulatory Affairs, American Fuel & Petrochemical Manufacturers 4.10 Question & Answer Session 4.20 Chair s Closing Remarks 4.30 End Of Conference Engage In Open Discussions Strategic Insights And Interactive Discussion Extended Networking Opportunities
SPONSORSHIP OPPORTUNITIES The Ethane To Ethylene & Derivatives Global Markets Summit provides the unique platform for you to grow your business by bringing together all leading decision makers in the petrochemicals industry looking to optimize supply and access downstream markets for ethane, ethylene and its derivatives. Achieving Your Business And Marketing Objectives At The Summit DEMONSTRATE THOUGHT LEADERSHIP Ethylene and derivative production, export and domestic transportation infrastructure, chemicals distribution and NGL production are growing areas of investment. You may be pioneering these advances, but do your customers know what differentiates you from your competitors? Use targeted, editorially reviewed keynotes and case studies to demonstrate thought leadership to your target audience. RAISE BRAND AWARENESS AND INCREASE YOUR PROFILE Any solutions selected by petrochemical producers and EPC companies must be subjected to careful comparative cost-benefit analysis. Of course they will take into account, profile, credibility and market leadership when selecting suppliers to support their capacity upgrades. Your organization must be at the forefront when these decisions are made. Cement your leadership position with targeted branding and profiling campaigns directed at leading decision makers in this expanding and developing petrochemical supply chain. MEET AND NETWORK WITH DECISION MAKERS Thought leadership, branding and profiling are converted into contracts through extensive face-toface relationship building. As a dedicated event to the petrochemicals industry, this intimate forum enables you to meet specific job titles in one place at one time, giving you the best possible chance of influencing key decision makers. To secure your booth or discuss tailor-made sponsorship packages, contact Who You Will Meet? Attendees With The Following Job Title: CEO/COO/CFO, SVP/EVP SVP Global Production SVP Intermediates & Derivatives VP Olefins VP Finance, Planning & Strategy VP & GM NGL & Olefins VP Strategic Initiatives VP Polymers VP Corporate Strategy/Corporate Development Head of Supply Chain Head of Strategy Director Feedstock Director Strategic Business Initiatives Director Business Development Director Corporate Strategy & Planning Attendees By Organization Type Steve Thomas + (1) 800 721 3915 sponsorship@american-business-conferences.com 2013 Speaker Faculty Kelly Knopp, Vice President & General Manager NGL & Petrochemicals Marketing, Williams Srivatsan Iyer, Vice President Finance, Planning & Strategy at Braskem Americas Rob Sawchuk, Business Director, BASF Corporation Antulio Borneo, Head of Supply Chain, MEGlobal Rob Sadler, Vice President Corporate Development And Strategic Planning, DCP Midstream Demetri Zervoudis, Senior Vice President, Bayer MaterialScience Peter Kaestner, Vice President Feedstock, Polymer & Cracker Segment, Reliance Holding USA Patrick Haineault, Vice President Chemical Distribution, CCC Chemical Joseph Thompson, General Manager Petrochemicals, Bechtel Jean-Paul Laugier, Vice President Ethylene, Technip Tanya Niu, Director Chemicals Technology KBR Christopher Guith, Vice President Policy, US Chamber of Commerce Institute for 21ST Century Energy Steven Adelkoff, Director at Aither Chemicals and Executive Vice President at, International Electric Power Gale Richards, Senior Director Strategic Project Analysis, TPC Group Kristof Peerninck, Head of Business Development, Damco David Friedman, Vice President Regulatory Affairs, American Fuel & Petrochemical Manufacturers 65% Petrochemical Producers 10% E&P Companies 10% EPC Firms 5% Logistics & Shipping Companies 5% Chemicals Marketing & Distribution 5% Midstream Providers
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