WDCC. The Wisconsin Designer Crafts Council. Promoting fine craft and the artists who create it

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WDCC 1916-2016 The Wisconsin Designer Crafts Council Promoting fine craft and the artists who create it

The world of Fine Craft Once upon a time..everything was made by hand. In distant human history, everything was created for purely functional purposes. Cooking and eating utensils, weapons, clothing and shelter were made by and for their creator. As tribal units grew, so did the craftsman s skills. Specialization in their craft enabled higher quality items to be owned by more people, who obtained them through barter and exchange. With advancement and sophistication of skill and design, craftsmen incorporated adornment into their creations. These enhancements differentiated one craftsperson from the next, they also provided prestige and displayed the rank of those who were able to afford more intricate and involved pieces. The increased wealth across social classes combined with mastery of craftsmen s skills, encouraged beautiful, rich, intricate designs in all craft, including woodworking, metalsmithing, etc. Craftsmanship became extremely prized, culminating at the highest levels as the royal jewels, armor and arms of knights and kings, and the rich tapestries and religious implements of the church. Finely designed and crafted items were sought after, treasured and passed on through generations. Today, memorable works of fine craft from hundreds and thousands of years ago are collected and displayed in private collections and museums around the world.

Throughout the 19th and up to the mid 20th century, fine craft was still revered and sought after. While mechanization introduced during the industrial revolution allowed works to be produced faster, the design and detailed work of high quality fine craft was for the most part still done by hand. A division of labor became common, in which the design of a piece was created by a fine craft artist, while much of the work of actually converting that design into the finished item was done by others specializing in specific aspects of the art, such as finishing, polishing, stone setting, etc. Each such craftsperson was an expert in his or her particular skill, and took great pride in their work. By the mid 20th century, the movement towards mass production of a limited number of designs accelerated. The obvious advantage was lower price and greater access by more people. The downside was a inexorable move towards a loss of originality, uniqueness and often a lower standard of quality. This had a dramatic affect on the fine After graduating from Kansas University with a BFA I moved to Minneapolis in November, 1972 where I got my first job in the jewelry industry. I worked for Kirchner s Jewelry Manufacturing Company, one of the largest jewelry manufacturing companies in the United States. Approximately 35 jewelers and diamond setters were employed. I was the first woman hired to work in this shop. About 10 months later I left Kirchner s as I had saved enough money to outfit my own personal jewelry studio. At that time I also started designing rings and pendants for Jewelmount Corporation. In 1974 Jewelmount was the third largest manufacturer of jewelry sold to Department stores. I also had my own line of custom jewelry that sold in the Walker Art Center gift shop in Minneapolis. As I look back, for over one hundred years the United States dominated the jewelry manufacturing industry worldwide. Today, Kirchner s and Jewelmount are gone. There are no major jewelry manufacturing companies left in the USA. All mass produced jewelry distributed throughout the United States and the world is now located off shore. Fortunately, there are still people like Shelly who spend years learning and perfecting critical aspects of fine craft: A high level of artistic design coupled with impeccable craftsmanship. Works that, whether functional or purely decorative, meet the highest standards of quality, beauty and timelessness. The work these craftsmen produce today is considered contemporary fine craft. The examples of fine craft on the following page are from members of Wisconsin Designer Crafts Council.

Fine Craft from the artists of WDCC Ann Wydeven Jef Raasch Gretchen Lima Steve Skinner Laura Livermore Sarah Mann

A Rich History The Wisconsin Designer Crafts Council was established in 1916 under the name of the Wisconsin Society of Applied Arts (1916-1936). It was in 1937 that the society adopted the title Wisconsin Designer Craftsmen, and in 1982 became the Wisconsin Designer Crafts Council. The objectives of this statewide organization were to keep artists informed about the national crafts scene, to provide a vehicle for exhibiting and marketing their work, and to hold meetings with educational components. According to a Milwaukee Sentinel article (September 1916), New Art Society Is Launched Here, the objectives of the group were to promote fellowship among the designer craftsmen of Wisconsin; to raise the standards of beauty into objects in common use; to encourage designer and worker into a mutual relationship; and to further and support all branches of applied arts produced in the state. The Milwaukee Art Institute was the home of the new society and the first annual exhibit was held from November 21-December 11, 1916. Annual shows continued there until 1957, and then were moved to the Milwaukee Art Center until 1974. During this time, annual exhibits also traveled throughout the state. In the early years, the range of craft work included metal, textiles, basketry, bookbinding, leather, pottery, porcelain, stained glass, illumination and book plates, designs for costumes, floor and wall coverings, architecture, and landscape gardening. Annual exhibitions became a major vehicle for artists to have their work seen by their peers and to be reviewed by prestigious jurors. Opening receptions were outstanding social events that attracted large audiences. In 1961, the annual exhibit was selected by the Smithsonian Institution as a touring exhibition. In 1962, David Campbell, President of the American Crafts Council and Director of the Museum of Contemporary Craft, New York City, juried the annual show. He commented that the work of Wisconsin craftsmen rated well above average in the national picture. In 1965, the largest WDCC craft show held at the Milwaukee Art Center consisted of 354 works by 149 artists. As the growing collection of the Milwaukee Art Museum created more demands for exhibition space, new venues were sought. Since 1974, the annual exhibitions have been held at

prestigious museums and galleries throughout the state, the most recent held at the Museum of Wisconsin Art in West Bend. WDCC has made significant contributions to the development of 20th century American crafts. Numerous Wisconsin craft artists who were affiliated with the organization in its developing years and up through present day have become nationally known. Today, members continue to enjoy the opportunities and support that WDCC provides. Media represented include ceramics, fiber, enamel, glass, jewelry, leather, metal, photography, wood, sculpture, handmade paper, and mixed media. The biennial exhibition continues, along with a variety of other special events held during the year, including the Morning Glory Fine Craft Fair and the Winter Glory Fine Craft Show and workshops and seminars to keep members abreast of developing craft trends and connected to their colleagues. An enthusiastic Board of Directors meets bi-monthly to carry on this important legacy of maintaining excellence in fine craft work. WDCC raises public awareness and knowledge of Wisconsin s strong crafts tradition by making accessible the best in contemporary and traditional crafts, and by educating the public to the value of crafts in today s society. Morning Glory Fine Craft Fair on the grounds of the Marcus Center Winter Glory Fine Craft Show at the Polish Center of Wisconsin