Final. Mark Scheme. Design and Technology: Graphic Products. (Specification 4550) Unit 1: Written Paper

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Version. General Certificate of Secondary Education June Design and Technology: Graphic Products 455 (Specification 455) Unit : Written Paper Final Mark Scheme

Mark schemes are prepared by the Principal Examiner and considered, together with the relevant questions, by a panel of subject teachers. This mark scheme includes any amendments made at the standardisation events which all examiners participate in and is the scheme which was used by them in this examination. The standardisation process ensures that the mark scheme covers the students responses to questions and that every examiner understands and applies it in the same correct way. As preparation for standardisation each examiner analyses a number of students scripts: alternative answers not already covered by the mark scheme are discussed and legislated for. If, after the standardisation process, examiners encounter unusual answers which have not been raised they are required to refer these to the Principal Examiner. It must be stressed that a mark scheme is a working document, in many cases further developed and expanded on the basis of students reactions to a particular paper. Assumptions about future mark schemes on the basis of one year s document should be avoided; whilst the guiding principles of assessment remain constant, details will change, depending on the content of a particular examination paper. Further copies of this Mark Scheme are available from: aqa.org.uk Copyright AQA and its licensors. All rights reserved. Copyright AQA retains the copyright on all its publications. However, registered schools/colleges for AQA are permitted to copy material from this booklet for their own internal use, with the following important exception: AQA cannot give permission to schools/colleges to photocopy any material that is acknowledged to a third party even for internal use within the centre. Set and published by the Assessment and Qualifications Alliance. The Assessment and Qualifications Alliance (AQA) is a company limited by guarantee registered in England and Wales (company number 6447) and a registered charity (registered charity number 74). Registered address: AQA, Devas Street, Manchester M5 6EX.

Products 455 June Section A (a) Promotional sales packaging Two imaginative and creative outer packaging ideas. Award mark for considering each point- Tick required. ( x ) Hold a minimum of clear plastic spheres of diameter 5mm, evidence of considered sizes or arrangement of the spheres Transport, promote and dispense the clear plastic spheres, (any of ) Be easy to construct from a suitable material. Eg card, board, corrugated card, fluted board and polypropylene (PP), carton board ( Abbrev FBB, SUB, SBB or WLC) Do not accept cardboard Max Marks (b) Development: Quality of sketching for both ideas (overall impression): High level: Good quality and effective, flair, well communicated Medium: Adequate quality some omit ions Low: Poor quality, difficult to interpret, inadequate communication Not attempted; scribble Creative solutions: High level: Original/creative solutions Medium: Some creativity Low: Basic designs, little creativity or repetition No attempt Annotation: Best Evidence Clear annotation, explaining the constructional detail, nets, locking tabs, glue tabs etc Labelling No annotation related to constructional details. Sequence and quality of sketches: High level A: Sequence of sketches showing clear progression and well communicated High level B: Sequence of sketches showing clear progression or well communicated Medium level: Some progression towards final idea and moderate level of sketching Low level: Single idea or little progression or poorly communicated or a different idea not from part (a). Not attempted Including the name AQAtec in a suitable letter style: Good letter style, double line lettering, possible construction lines, bold, stylised Single line only, max mark for incorrect spelling or name No attempt or scribble 4 5 4 Max Max 5 Max Max 4 Max

Products 455 June Graphics: High level: Suitable graphics, good layout and proportion Medium level: An attempt, but image is confusing or lacking attention to detail Low level: Poor graphics or layout No attempt Indication of colour (c) -D presentation drawing: (Open or closed packaging) High level: Good quality, in proportion, crating, line work etc. Including use of colour As above but no colour Medium level: Adequate quality, recognisable, some inaccuracy As above but with possibly no colour. Max for drawing only no graphics Low level: Poor, difficult to interpret, confused or D with good graphics. As above but no colour or D with no graphics Not attempted (d) Evaluation against one of the original design criteria: High level: Analytical/critical including justification Medium level: Mainly descriptive Low level: Mainly self-congratulation No attempt or not relevant 6 5 4 Max Max mark Max 6 Max 4

Products 455 June Section B (a) (b) Enlargement Sign High level: Accurate to grid and a well curved head, e.g. freehand or compass Medium level: Some errors Low level: Poor or scribble Not attempted or no points plotted accurately-abstract. Accuracy: High level: Including a well curved freehand sketch for the head Medium level: Some errors Low level: Poor or scribble or distorted. No point correct but enlarged. Not attempted. No point correct and not enlarged. 4-5 - Max Max 5 Quality of line: High level: Neat, sharp lines and accurate Medium level: Untidy off the lines in some places Low level: Poor (c) (i) Material choice award mark for: Accept any suitable durable material: Vinyl, acrylic, styrene or foamex, mdf, laserply, stainless. (c) (ii) Do not double penalise. Reason: Availability of colours, ease of manufacture, readily available, low unit cost, hygienic, sticks straight on door, etc. Max Well-reasoned Attempt at reasoning Poor or not attempted Do not accept cheap (c) (iii) CAM equipment award mark for: Max Robo cutter, Stika cutter, Camm, plotter/cutter, CAMM, Laser cutter, CNC miller or micro router, D printer etc. PVC cannot be cut on a laser cutter. 5

Products 455 June (a) Alessi-design requirements not material requirements. Three requirements award mark for each requirement and a mark for a suitable reason: x Aesthetic considers Effective at holding the egg Stable Available with salt dispenser and spoon Style Theme Novelty aspect Includes storage facility for spoon H & S aspects-sharp edges etc. (Do not reward for hygienic-in question) (b) Keep manufacturing costs low: Simple design, not complex design, minimum parts, ease of production, minimal assembly, material selection, bought in components, batch production-making in quantity. High level: Good explanation with reference to above and an example to support the answer Low level: Poor understanding or no example Not attempted (c) Material award mark for any thermoplastic: Eg: Polypropylene (PP), nylon, polythene (HDP), PVC, Acrylic, Hips, PET. Reason award for: Do not double penalise. Scratch resistant, hygienic, hot/cold temp resistant, injection moulded, accuracy, intricate moulding, self-finishing. Well-reasoned Attempt at reasoning Poor or not attempted (d) Block modelling material award for: Max Styrofoam, jelutong, expanded polystyrene, clay, plasticine, polyester block, hard wax, fimo. (e) Stages for making a block model: (Mark equipment to the same stage) Stage G Equipment needed: Pencil, template or permanent pen etc. Stage 4 E Equipment needed: Hot wire cutter, fret saw or coping saw etc. Stage 5 D 6

Products 455 June Equipment needed: Sanding block, hot soapy water, bowl, plastic sheet to cover table etc. Stage 6 H Equipment needed: Water based filler (polyfiller), plastic spreader. Stage 7 A Equipment needed: Emulsion paint, aerosol primer, sponge, paint brush, paint stand/jig, extractor (f) (i) Quality control statement Answer H or the correct identified stage where they placed H (f) (ii) Important Checking process to reduce faults etc. Ensures a consistent product. Safety. Consumer confidence. Well-reasoned Attempt at reasoning Poor or not attempted Max 7

Products 455 June 4 Discuss why the appearance of a graphic product is important to the consumer reference to: Customer appeal Customer confidence Feel good factor Emotional response Appropriate to situation Fashion Trends Changing lifestyles A fully detailed and comprehensive response that includes details of most of the examples above. The answer is wellstructured, with good use of appropriate design & technology terminology and showing a good grasp of grammar, punctuation and spelling. A detailed and comprehensive response that includes several of the examples above. The answer is well-structured, with good use of appropriate design & technology terminology and showing a good grasp of grammar, punctuation and spelling. A fairly detailed response which refers to some of the examples above. The answer is fairly well structured, with some use of design & technology terminology and with a small number of errors in grammar, punctuation and spelling. Max 4 for a simple list of points, without explanation. A response which contains very limited reference to any of the examples above. The answer is vague or poorly structured, with little use of design & technology terminology and with a considerable number of errors in grammar, punctuation and spelling. A response which is poorly structured with no relevant examples. There is very little or no use of design technology terminology and with many errors in grammar, punctuation and spelling. 7 8 5 6 4 Max 8 8

Products 455 June 5 (a) (i) Material Euro slot Clear PVC plastic Backing card Award as follows: correct answers correct answer None correct or not attempted 5 (a) (ii) Award as follows: Blister packaging Bubble packaging Not attempted or incorrect, not bubble wrap 5 (a) (iii) Alternative method of fixing the two parts: Staples, folded plastic around backing card, rivets, double sided tape High level: Effective sketching, clear, well communicated Medium level: Reasonable sketch, some errors or omissions, max for velcro Low level: Difficult to understand, confused No attempt or inappropriate method Max Max Labelling of sketches 5 (b) (i) Vacuum forming 5 (b) (ii) Mould materials award mark for any of the following: MDF, Styrofoam, Plasticine, Jelutong, Clay, Balsa. Industrial-GRP, Aluminium Reason-Easy to shape/form into a D shape, relatively fast process, low cost, readily available. Well-reasoned Attempt at reasoning Poor or not attempted Do not accept cheap. 5 (b) (iii) Suitable mould or former: Draft angle, rounded corners, vent holes, waxed or releasing agent, appropriate size etc. High level: Effective sketching, clear, well communicated Medium level: Reasonable sketch, some errors or omissions eg no draft angle or rounded corners or vent holes. Low level: Difficult to understand, confused, only considered a single feature from list above No attempt or inappropriate method Labelling of sketches must relate to mould 9

Products 455 June

Products 455 June 6 (a) Presentation Before Answer Thick and thin line see example High level: Consistently applied-majority of correct lines Medium level: Some errors or mistakes Low level: Confused-no logic Not attempted Max if only lid or bottle is attempted. 6 (b) Render lid see example (could be sphere only) High level: Consistently applied including highlight Low level: Confused or mistakes Not attempted Render bottle see example High level: Consistently applied gradual/tonal shading. Low level: Confused or mistakes-does not enhance the shape of the bottle Not attempted Max

Products 455 June

Products 455 June 7 (a) (i) Sequential illustrations Reason why poster was chosen: Clear precise stages, easy to understand, no language barriers, words and diagrams, economical printing coats, A4 size lends to photocopying, easy to read, colour attracts attention, etc. High level: Effective, clear, well communicated, reasoned response Medium level: Reasonable, some understanding, attempt at a reasoned answer Low level: Difficult to understand, confused No attempt or inappropriate method. 7 (a) (ii) If Encapsulation is explained Encapsulation is the process of covering and sealing printed paper or board with a tough waterproof, plastic film. This gives a professional looking finish and helps to strengthen the encapsulated item, Potentially improving its useful life. Seals the paper. Or refers to Laminating The application of a single layer of plastic film to one side of paper- eg transpaseal film or clip frame, plastic film. Confused 7 (a) (iii) Award mark for: (Cannot pierce the wall) Blue tack, sticky pads/buds/tabs, double side tape etc. 7 (b) Sequential: ( x ) Black and white or colour Max Max High level: Well communicated, easy to follow the order. Selfexplanatory Medium level: Some confusion, needs interpretation Low level: Difficult to understand the order Not attempted or unclear. Catch it looking for tissue and face/nose-catching germs Bin it-looking for used tissue going into bin Kill it-looking for hands being washed/gell/antibacterial hand wash, soap Easy to follow without words Paper Total