Get Your Book Done The Proven System for Writing Your Transformational Book... Quickly and Easily 3rd Edition Copyright @ 2017 by Christine Kloser All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system, without prior written permission from the publisher or the author. Contact the publisher for information on foreign rights.
Table of Contents Table of Contents Introduction...1 Chapter 1 - Building a Strong Foundation for Your Book s Success...7 Getting Started...7 The Four Levels of Transformation...10 Transformation Level 1 You...11 Transformation Level 2 Your Reader...12 Transformation Level 3 Your Business...13 Transformation Level 4 The World...14 The Three Big Whys...16 Chapter 2 - Connecting With Your Reader...19 Who Is Your Ideal Reader?...19 What s Your Philosophy?...24 Chapter 3 - Honing a Message That Gets Your Book Noticed...29 What Problems Does Your Book Solve?...29 What Questions Does Your Book Answer?...32
Chapter 4 - How to Select the Best Title and Subtitle...35 Your Working Title...35 Why Are Subtitles So Important?...36 Your Working Titles and Subtitles...37 Field Trip...39 Chapter 5 - The Five Components of Your Back Cover Copy...43 Component 1 The Headline...45 Component 2 Descriptive Paragraphs...46 Component 3 Bullet Points...47 Component 4 Endorsements...48 Component 5 Short Author Bio...50 Chapter 6 - Marketing Essentials for Your Book...53 Naming Your Technology...53 Trademark Issues and Research...56 Your Domain Name...59 Chapter 7 - Using Your Book to Increase Your Business Income...63 Your Marketing Diamond...63 Tips for Lead Generation How and Why to Get Folks to Opt In...70 Chapter 8 - Research to Improve Your Book...77 Research Your Book s Genre...77 Research Your Competition...79 Research for Your Front Cover...81 Research Book Structures...83
Chapter 9 - Outlining Your Book...91 Writing Down Every Idea for Your Book...91 Organizing Your Ideas into Chapters...94 Determining the Order of the Chapters...95 Taking a Break and Revisiting Your Ideas...96 Creating a Working Outline...97 Chapter 10 - How to Get Your Book Written in Less Than Eight Weeks...101 Getting in the Zone...102 Creating the Best Time to Write...104 Making a Commitment to Write...105 Keeping a Word Count...108 Chapter 11 - From Proofreading to Printing...111 Three-Step Layering...111 Completing the Front and Back Matter...113 Working with an Editor...115 Printing and Publishing Options...117 About the Author...123
Introduction Welcome, aspiring transformational author! I am so excited you re here to begin your book-writing journey. What you hold in your hands contains the key for you to have readers holding your book in their hands! Exciting, isn t it? If you re like me, you ve felt a nudge for quite some time that there s a message inside of you meant to come out on the pages of a book. Back in 2000, I founded a women s networking group when I lived in Los Angeles. I was one of many women in that group who talked about our dreams of writing books... but didn t have any idea how to turn those dreams into reality. Year after year we d share our intentions to become published authors until, in 2004, finally I said, Enough! I decided it was time to help my members (and myself) get published. I followed the Chicken Soup for the Soul model and gathered forty women to write a 1,500- word chapter each, and my first book was published in 2005. We were all grateful to have that item checked off our bucket list! Personally, I thought that was the beginning and end of serving aspiring authors. However, that first book, Inspiration to Realization: Real Women Reveal Proven Strategies for Personal, Business, Financial and Spiritual Fulfillment, soon landed in the print edition of
2 G E T Y O U R B O O K D O N E Entrepreneur Magazine, and the next thing I knew forty more women were asking if they could contribute to the next book. By now they were seeing the great benefits that authorship had brought their fellow members. Volume II of that series came out one year later, and by then many of my clients were asking if I could help them write their own books. I said no for a year because I knew that if I said yes it meant having to write my own book. It just didn t feel right to teach them something I hadn t done myself yet, and I wasn t ready personally to begin that writing endeavor. Finally, in 2007, a divinely synchronistic moment unfolded when two of my clients asked if I would help them write their books... at the same exact moment. I found myself saying yes before I was even aware of the words coming out of my mouth! So now I was committed to figuring out how to write a book so I could teach them and do it for myself. I went to one of my favorite spots to meditate, think, and create the Spa at the Hotel Hershey in Hershey, Pennsylvania and in a few focused hours I developed what is now this trademarked Get Your Book Done system. I enrolled a group of clients in this newly created program, and the miracles started to unfold. They wrote their books easily and effortlessly, grew their businesses, impacted many more people, ended up all over television and media, and developed newfound confidence, clarity, and courage to share their messages! I knew for years I wanted to write a book, but I wasn t sure what steps to take to accomplish that. So, I was relieved when I discovered Christine s program. Finally, I found someone who practically held me by the hand and showed me the step-by-step process for getting my book written and published in a way that would help me grow
Introduction 3 my business. Now that I m published, I ve gained credibility in my business and I ve been featured in media outlets like Fox & Friends, ABC NEWS NOW, and Animal Planet. It s incredible to experience the difference being published has made. ~Sheryl Matthys Author, Leashes and Lovers Christine not only helped me get my book written and published quickly, but also empowered me to step up in a big way in my business. Before I worked with Christine Kloser, I considered writing a book, but felt overwhelmed by the process and fearful of really putting my voice out in the world. Christine s program helped me not only get my book written and published quickly, but it also empowered me to step up in a big way in my business. Doing the Get Your Book Done program catapulted my career and reputation to the next level. In the two short years since my book was published, my annual income has multiplied and my email list has more than quadrupled to 10,000 names, and I am now respected as the leader in my industry. Christine s work has allowed me to make an impact on people around the globe, but best of all it s completely transformed who I see myself to be in the world. Thank you, Christine! ~Dallas Travers Author, Tao of Show Business
4 G E T Y O U R B O O K D O N E I knew I was supposed to write a book but I had no idea where to begin. Then, Christine showed up in my inbox and everything changed. By following her Get Your Book Done system, I was not only able to get my book done, but with everything she taught me, I also landed a fabulous literary agent and signed a book deal for my book, Dial Down the Drama: Reducing Conflict and Reconnecting with Your Teenage Daughter. Now, as a published author, I ve received tons of print, online and television media and I m reaching a lot more moms with my message! ~Colleen O Grady Author, Dial Down the Drama I share these success stories with you because these incredible authors were where you are now, before they followed the Get Your Book Done system. They had a dream and didn t know how to realize it, and now so much has unfolded for them as published authors. Their success with this system is evidence that it is possible for you to succeed, too! As you hold this book in your hands, you really do have the key to seeing your words published in your own book. Since that first group of clients in 2007, I ve taught the Get Your Book Done system to hundreds of people and continue to be filled with awe, gratitude, and joy as I witness my students step into their true, authentic selves and let their wisdom shine on the pages of their books.
Introduction 5 So dig into this book, do the exercises, write the words, and work towards your dream of being a published author. For now, simply get started. A journey of a thousand miles begins with the first step. You ve taken the first step already by reading this introduction. Way to go! Now turn to the next page and let the journey continue with chapter one. Here s to your courage, confidence, and clarity emerging with such power that the words of your book effortlessly flow onto the page. Love and blessings, Christine
Chapter 1 Building a Strong Foundation for Your Book s Success Getting Started Welcome to the Get Your Book Done system. It s wonderful that you re ready to bring your valuable message out to the world on the pages of your very own book. Congratulations on taking this important step and making this lifechanging commitment to being an author. You have embarked on a truly amazing journey. Engaging fully in this system and the process that will unfold for you as you write your book can be one of the most transformational experiences of your life. In addition to reaching your writing goals, you will gain many benefits through this process confidence, clarity, courage, and the satisfaction of knowing you re making a real contribution to the lives of your readers, not to mention what becoming a published author can do for you personally and for your business s bottom line.
8 G E T Y O U R B O O K D O N E This chapter is about laying a strong foundation for your book s success. When you build a strong foundation for your book, you will write it more easily. You won t waste time, money, or energy by taking the wrong approach with your writing. You ll create the best possible book for your readers and you ll understand the core message that will lead to marketing it successfully. Your book won t be thrown together overnight and you won t be slapping together some old articles to create a low-quality book. Rather, the book you write by following this system will be something to be proud of, and will bring out the best in you and your readers. This step-by-step system allows you to work through each aspect of your book-writing process in bite-sized pieces so you can Get Your Book Done in a simple, paint-by-numbers way. Just stay committed to the process and your greatest book will be in print faster than you thought possible. The road map is here. And the successes of those who have gone through it are proof that this system works; books get written as lives and businesses are transformed. Now that you ve made this commitment to completing your book, ideas will start flowing through you. It s important to capture those ideas until you re ready to start diving into your content and writing your book. One of the best ways to do this is to get a stack of 3 x 5 index cards. It doesn t matter whether you use the unlined or lined ones. Buy an index card file box, too, so you can store them more securely than just with a rubber band tossed on your desk. (These index cards will also come into play when you re structuring your book and creating your outline.) As your ideas start flowing, simply write one idea per card. Let s say you re meditating in the morning or you ve just come out of the shower when some creative ideas emerge. Grab some blank index cards, write down those ideas, one per card, and file them in your box. Don t worry now about what to do with them. It will be clear later. Just be sure you re
Building a Strong Foundation foryour Book s Success 9 capturing all the creative insights that are coming to mind now that you ve made this level of commitment to the process. Laying the foundation for your book is essential for your success. Believe it or not, most authors overlook the foundational work and just start writing. And for a transformational author like you, that s the biggest mistake you can make. One of my colleagues came to me with a completed manuscript. She had labored over this manuscript poured her heart and soul into it. When she came to me, she said, I need your advice on this book, so we scheduled a call. I began the conversation with, Tell me in a nutshell what your book is about. She couldn t do it. She had written the entire manuscript, but couldn t tell me succinctly what her book was about. What is the lesson here? No matter how good the content is, if you don t have the core foundational pieces in place, there s a good chance that when someone asks you a simple question like What is your book about? you will not be able to answer them confidently and succinctly. As an author, you want to be able to communicate the core message clearly, including the transformation you want your reader to experience, without any hesitation. Otherwise, how will a person know if your book is for them? Laying a good foundation for your book helps you accomplish this. I had a tough chat with that colleague. I had to be very direct and specific about what I saw as her greatest challenges. As a result, she needed to go back and do some serious rethinking and rewriting. But you don t need to go through that. When using this system, by the time your manuscript is done you ll have everything clarified and concrete so you can send your manuscript to an editor or publisher with confidence. You don t want to be doubting yourself or unable to communicate what your book is about at that point.
10 G E T Y O U R B O O K D O N E By the time you complete this chapter, you ll have clarity about why you re writing your book, who your book is for, and what your vision is for your book and for your book-based business (if you want one). So let s get started. Grab a pen and paper, or whatever notebook you re using to track your book information. A three-ring binder or journal works well, or maybe you prefer taking notes on your computer. If so, open a fresh Microsoft Word document as we move now into the first step which covers the big questions about the transformations available for you on all levels in this process. The Four Levels of Transformation Through the writing of your book, you are going to experience what I call the four levels of transformation. These four levels are essential in helping you get the very most out of your book-writing journey. It s important to note that the Get Your Book Done approach taught here is not a slam, bam, get the book done as fast as you can method. There are courses out there that will show you how to do that. Rather, this system affords you nothing short of complete and total transformation on all four levels. You are level number one. Your reader is level number two. Your business is the third level of transformation. And, ultimately, the fourth level is that of the world and the part you play in it, because you are an important part of the great transformation that s happening in our world right now. I pioneered the term transformational author in June of 2010 when I decided to combine transformational life coaching (which I ve been doing since 1997) with my expertise as an author coach (which I began doing in 2004). Its first public mention was at a training event I
Building a Strong Foundation foryour Book s Success 11 hosted in May 2011 called the Transformational Author Experience. It was there that I first gave voice to these four levels of transformation. Transformation Level 1 You Ask yourself, What personal transformation do I want to experience through this process? Yes, you re going to write a book and perhaps start growing your book-based business, but first think about yourself and the journey you re embarking on. Think about who you are and who you want to be as you become a published transformational author. What transformation do you want for yourself? This first level of transformation is one of the greatest opportunities of your life, so take full advantage of being clear about what that is. Do you want to be more courageous? Do you want to experience a new level of confidence or freedom to express yourself? Do you want to discover your true, authentic voice? Do you hope this process will bring you more clarity, more credibility, more personal fulfillment, more confirmation knowing that you re on a purposeful path? There is a personal transformation that s here for you if you just ask. So explore what it might be and don t hold back. Be clear and honest with yourself. What is the greatest personal transformation or transformations you could ask for by going through this process? You, as the writer, will transform if you fully commit yourself to this process and to the guidance you ll find in this book. Identify and write down the transformation you want for yourself as a result of writing your book.
12 G E T Y O U R B O O K D O N E Transformation Level 2 Your Reader The second level of transformation is that of your reader. It is essential that you connect deeply with the type of transformation you want your reader to experience. So many people go straight to writing their book and say, Oh, I m writing a book to have an impressive business card. However, your book won t go anywhere, nor will your business grow, until you gain a deep understanding of who your readers are and how you want to serve them. So you must connect with the transformation you want for your reader in order to have the most impact on them. Consider this. If you were standing on the top of a mountain and you had all of your ideal readers there the people you really want to serve and help transform, listening to your words of wisdom, hanging on every word you say about the transformation that will happen for them what is that transformation you want to see achieved? Do you want them to heal their relationships? Do you want them to grow their businesses? Do you want them to deepen their spiritual understandings? Do you want to see them grow personally? Do you want them to improve their finances? Do you want them to live healthier lives and take better care of their bodies? Identify and write down the transformation you want your reader to experience as a result of reading your book.
Building a Strong Foundation foryour Book s Success 13 Transformation Level 3 Your Business Let s look at the transformation you want for your business. This transformation comes third because when you are clear on your personal transformation and connect deeply with how you want to serve and transform others then and only then will you see how your business can grow and shift and evolve. Without the personal transformation and without the commitment to your reader, your business transformation might work in the short term, but will not work in the long term. This is especially true considering what our world is going through now and how it s changing. Everything is shifting, and in order for things to be different out there in the physical and business world, the transformation must start with you. The reason I m so adamant about teaching these four levels is because, for a period of my life, I skipped the first two and went straight to the business transformation, while thinking, As long as I have the business going, everything else will work. I grew my business quite quickly, but could not sustain it because I had not gone through the first two levels. I had to take a hard look at what wasn t working and say, Wait. I ve got to get these first two pieces in place. I need to go through my own transformation and I need to connect with how I want to serve and help others in the highest possible way. Needless to say, it wasn t an easy journey to walk, but it was well worth getting that foundation in place. Now I get to enjoy expanding my sustainable and successful business that impacts thousands of lives around the world. Sometimes I have to pinch myself to make sure I m not dreaming. It s that good! So, learning from my past mistake, now that you ve gained clarity on the first and second levels of transformation, you can move forward with the third. Again, you want to be as specific as you can about this and ask yourself, What kind of transformation do I want for my business?
14 G E T Y O U R B O O K D O N E Do I want more visibility? Do I want to connect with and access more people? Do I want to bring in new clients? Do I want to have new systems in place that make it easier for me? Do I want to create products and programs based on the content of my book that will help me bring in more revenue? Maybe you want to shift the whole direction of your business. Maybe you re saying, I don t even want the business I have. Your book can be a complete rebranding process an entirely new identity and place to put your stake in the ground in a new market. Identify and write down the transformation you want for your business as a result of writing your book. Transformation Level 4 The World The fourth level of transformation is about the one you want to see in the world. Consider the impact you want your book to have on the world. You may be thinking, The whole world? There s nothing I can do to impact the world. It s too big. There are billions of people. What can I do? There are two things you can do to wrap your head around this level of transformation. First, be clear that your book does not have to impact all the billions of people on the planet. Just look at your world your business, your family, your friends, your clients, your customers, and your community. What kind of impact do you want to make there? What kind of transformation is it that you want your presence to have on that world the immediate world that you touch? That s one level of world transformation you can look at.
Building a Strong Foundation foryour Book s Success 15 The second involves the pebble in a pond analogy meaning that your thoughts and actions create energetic ripples spreading out from you and vibrating throughout the world: who you are; how you live; the level of consciousness at which you go through life and write your book. This all contributes to the collective consciousness of the entire planet. Like pebbles that are tossed into a pond create ripples that expand farther and farther, a similar thing happens as you transform, as your reader transforms, and as your business transforms. You create ripples of transformation, too! There have been experiments that demonstrated how the power of your thoughts and your own personal vibration impact what happens in the world. One of them involved a group of meditators in Washington, D.C. While they were meditating on peace, it caused the level of violence to drop drastically throughout the city. The meditators who participated didn t have contact with the people who decided not to commit crimes, yet their presence alone caused crime to decrease. This experiment helps illustrate the impact you can have in the world, even with people you ll never meet. This is the power of this fourth level of transformation the transformation of the world. It s also essential to recognize that you, as a messenger and author, have a gift that will make a difference in the lives of other people. It s essential to understand this highest level of transformation and your responsibility in honoring your commitment to do your part. Maybe hundreds, thousands, or millions of people will read your book. The number of readers does not matter in light of this fourth level of transformation because if you impact one person with your book, you have done your part to impact the world. You should now understand why it s important to clarify all four levels of transformation in order for your book to be as powerful as it can be.
16 G E T Y O U R B O O K D O N E Identify and write down the transformation you want for the world as a result of writing your book. The Three Big Whys The next step in building a solid foundation for your book is the three big whys. Understanding the reasons you re writing your book is essential in having more confidence, more clarity, and more courage to see your author dream become reality. This step also helps you understand that you have everything you need already inside of you to write your book and make that transformational difference in the lives of your readers. It s time for some big-picture thinking here. Not that the possibility of transforming the world isn t already huge, but we re going to look at it now from a slightly different angle. There are three whys that are important to consider in building a solid foundation for birthing your book. (This truly is a birthing process.) As you move forward, you will go through all the birthing phases, from conception to gestation, labor, delivery, and celebration and it will be well worth it. Often when my students receive their first book delivered to their door, they just want to hold it. They get an overwhelming sensation when they see it, smell it, crack it open, flip through the pages, and then read it. I ve received countless phone calls with the author in tears. They are tears of joy at finally seeing their baby delivered. I want this excitement and joy for you, too. When the mail truck shows up at your door and delivers your book hot off the press, it really is like looking at a piece of yourself, because your book is an extension of you.
Building a Strong Foundation foryour Book s Success 17 For those of you who are parents, you understand looking at your child and saying, Oh my gosh, this person is a part of me. What a miracle! There will be the same kinds of experiences in this process. They will be a little different, obviously, because your book is not a child; but it s the same concept. You will birth a part of you that you may not even know exists right now. You will learn new things about yourself and uncover more depth in your wisdom, your heart, your soul, your knowledge, your commitment, and your ambition. You ll find new parts of yourself in this process and you ll be glad you made the journey. And this journey is intimately connected to your reasons why, so that s what we ll explore next. Get the full ebook now for $47 Click here http://christinekloser.com/ebook