Final. Mark Scheme. Design and Technology: Graphic Products. (Specification 4550) Unit 1: Written Paper

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Version General Certificate of Secondary Education June 2011 Design and Technology: Graphic Products 45501 (Specification 4550) Unit 1: Written Paper Final Mark Scheme

Mark schemes are prepared by the Principal Examiner and considered, together with the relevant questions, by a panel of subject teachers. This mark scheme includes any amendments made at the standardisation events which all examiners participate in and is the scheme which was used by them in this examination. The standardisation process ensures that the mark scheme covers the candidates responses to questions and that every examiner understands and applies it in the same correct way. As preparation for standardisation each examiner analyses a number of candidates scripts: alternative answers not already covered by the mark scheme are discussed and legislated for. If, after the standardisation process, examiners encounter unusual answers which have not been raised they are required to refer these to the Principal Examiner. It must be stressed that a mark scheme is a working document, in many cases further developed and expanded on the basis of candidates reactions to a particular paper. Assumptions about future mark schemes on the basis of one year s document should be avoided; whilst the guiding principles of assessment remain constant, details will change, depending on the content of a particular examination paper. Further copies of this Mark Scheme are available from: aqa.org.uk Copyright 2011 AQA and its licensors. All rights reserved. Copyright AQA retains the copyright on all its publications. However, registered centres for AQA are permitted to copy material from this booklet for their own internal use, with the following important exception: AQA cannot give permission to centres to photocopy any material that is acknowledged to a third party even for internal use within the centre. Set and published by the Assessment and Qualifications Alliance. The Assessment and Qualifications Alliance (AQA) is a company limited by guarantee registered in England and Wales (company number 3644723) and a registered charity (registered charity number 1073334). Registered address: AQA, Devas Street, Manchester M15 6EX.

Section A 1 Designing - educational clock 1 (a) Annotated ideas (2 x 5 marks): Excellent idea, moveable hands, manufacture (net size and explanation), assembly (detail of construction), stance and flat packed. Satisfactory idea, considering some of the above points. May be made by a third party. Weak idea, minor or no consideration of above points. Unable to be made by a third party. Quality of sketching for both ideas (overall impression): High level - good quality and effective Medium level - adequate quality, with limit range Low level - poor quality, difficult to interpret, inadequate communication - scribble Creative solutions for both ideas (Theme originality): 4 5 marks 2 1 High level - good quality and effective Medium level Some variety of ideas. Maximum of for idea Low level simple basic design, similar ideas - scribble Quality of notes with reference to constructional details: Read annotation to gain this mark Clear understanding constructional read annotation to gain this mark Some reference to constructional details, labels only Incorrect or not attempted 3

1 (b) (i) Must show progression not a third idea High level - clear progressive development of all aspects, very appealing to primary school pupils Good development of most aspects, appealing. Medium level - attempt at development of main features but may not appeal to primary school children Minor development Low level - no development, one idea only 1 (b) (ii) Accept click fasteners, Velcro, split pins, paper fasteners and eyelets High level - good quality and effective method Medium level - adequate quality, some omissions Low level - poor quality, difficult to interpret, inadequate communication - scribble 1 (c) High level - good quality, in proportion, crating, line work etc. Includes the surface decoration to a good standard. Medium level - adequate quality, recognisable, some inaccuracy. Max of if no surface decoration Low level - poor, difficult to interpret, confused. Max for 3D drawing not assembled Max for 2D drawing with surface decoration Max for 2D drawing 1 (d) Evaluation as a teaching aid-robust, clarity, flat packed, ease of assembly, appealing etc High level - analytical/critical/modification Medium level some reasoning Low level - mainly self congratulation e.g. good No attempt or not relevant, or simply describing drawing, repeat 5 marks 4 marks 5 6 marks 3 4 marks 1 5 marks 6 marks 35 marks 4

Section B 2 Scale of production 2 (a) L plate Design requirements. 3 x Easily visible, colour, font Recognisable Simple design-minimal components Economical to manufacture Meet DSA regulations Weather conditions Nor damage paint Must stay on at high speed 2 (b) Batch production: Normally involves a factory making the same item only for a few days or for up to a few months. Adaptable process so quite easy to change-flexible organisation. Batch production uses machine tools for a particular product run, the machine tools can be then set up for the next product. The tools are adaptable and multi-use rather than dedicated to one product. e.g. books, business cards etc must be a Graphic Product High level - clear and concise, including an example Medium level - some understanding, possible no example Low level - poor understanding No understanding or not attempted 2 (c) (i) Flexography Screen printing 2 (c) (ii) Quality Control e.g. random sampling 1-100, visual checks for colour and alignment, materials etc, tolerance tests. Well explained and reasoned Some understanding No understanding or not attempted 5

2 (d) (i) Smart material e.g. a material that responds to an external stimulus like heat, and may return to its original state when the stimulus is removed. Well explained and reasoned Some understanding No understanding or not attempted 2 (d) (ii) Phosphorescent ink e.g. absorbs light during the day and then glows at night. e.g. fire exist sign, clocks and signs etc. High level - clear and concise, including an example Low level - Poor understanding, lacks a clear example No understanding or not attempted 0 mark 14 marks 6

3 Materials and the environment. 3 (a) (i) Manufacturer and environment: saves on packaging, weight of material, less energy to manufacture, less energy to transport, recyclable, flat printable surfaces-more economic. High level - good understanding Medium level - some understanding Low level limited understanding, simple unsupported statement No understanding or not attempted, one word answer 3 (a) (ii) Customer and environment: less environmental damage, recycle, biodegradable, environmentally friendly, renewable source, cost. High level - good understanding Medium level - some understanding Low level limited understanding, simple unsupported statement No understanding or not attempted, one word answer 7

3 (b) Material Product use or example Why suitable? Biodegradable? Card Spiral wound tubing Polypropyle ne sheet Packaging - smarties, Pringles, toilet roll tubes, wallpaper, posters () Packaging - crisp packets, design folders, packaging, estate agent signs, signs - High strength - 3D printable surface () - Flexible - Variety of colours - Good scratch resistant surface - Easy to mould - Vacuum form Yes No () Foam board () Point of sale stands, presentation boards, signs () - Good strength to weight ratio - Good printing surface - Rigid board No () () () (1 fact = + reasoning = ) 2 facts =. () 1 18 marks 8

4 Product Lifecycle 4 (a) Introduction, evolution, growth, maturity, decline and replacement. Manufacturer needs to know where a product is in its lifecycle so that they are ready to launch another product or develop another version of the same product. Products generally make more money in the early stages etc Tick a correct response and indicate a grammar mark by placing a tick at the end of the passage. See MMS A fully detailed and comprehensive response that includes details of most of the examples below. The answer is well-structured, with good use of appropriate design & technology terminology and showing a good grasp of grammar, punctuation and spelling. A detailed and comprehensive response that includes several of the examples below. The answer is well-structured, with good use of appropriate design & technology terminology and showing a good grasp of grammar, punctuation and spelling. A fairly detailed response which refers to some of the examples below. The answer is fairly well structured, with some use of design & technology terminology and with a small number of errors in grammar, punctuation and spelling. A response which contains very limited reference to any of the examples below. The answer is vague or poorly structured, with little use of design & technology terminology and with a considerable number of errors in grammar, punctuation and spelling. A response which is poorly structured with no relevant examples. There is very little or no use of design technology terminology and with many errors in grammar, punctuation and spelling. 7 8 marks 5 6 marks 3 4 marks 1-8 marks 9

4 (b) Throw away society - products designed to be disposed of instead of reused or maintained. Mass produced products. Good understanding Some understanding Limited understanding No attempt or confused 4 (c) Built in product lifecycle-planned obsolescence, product designed to fail, to be replaced or become out dated, fashion / trends, technological advancements, consumer power etc. Do not accept shelf life or sell by date. Good understanding Some understanding Limited understanding No attempt or confused 14 marks 10

5 3D Sketching 5 (a) Isometric sketch High level - full size isometric sketch, good proportion, all details including, neat lines. (Length 90mm 4 or 5 squares from edge of box, look at proportions of screen to click wheel) Medium level - good isometric sketch, some imperfections or omissions. Low level - not isometric sketch, lacks detail, out of proportion, untidy. 5 (b) Thick and thin lines - case only ignore starter and given spider diagram Good thick and thin lines which enhance the drawing An attempt at thick and thin line 5 (c) Black transparent shiny surface Good finish, use of highlights or shading An attempt at rendering No attempt 5 6 marks 3 4 marks 1 6 marks 1 11

6 Card Engineering 6 (a) Surface development: Must be relevant drawing (E.g. for 3D drawing) Correct width of net excluding flaps (50mm or 10 squares) Correct length of net excluding flaps (4 sides = 90mm or 18 squares) 50 90 Main glue flap Suitable closures: Except any workable solution High level - workable by a third party, successful, indicating glue or locking mechanism or friction mechanism must have dust flaps. Medium level - partially workable, some basic omissions. Low level - an attempt, does not close / fit confused. No attempt Quality of drawing: High level - neat line work. Medium level - some errors Low level - poor line work Using the key correctly 12

6 (b) Symbols R - a registered design protects the design s shape, pattern or colour, the aesthetics of a design is protected can be a registered trademark (E.g. Lego, g registered, protected) High level - exact meaning and importance Medium level clear understanding Low level - some understanding No understanding e - weight / volume, average weight of the content. Allows for tolerance. High level - exact meaning and importance Medium level clear understanding Low level - some understanding No understanding 16 marks 13

7 Designers 7 (a) Robert Sabuda 7 (b) Description of making 7 (b) (i) Cut cut out the card and rabbit following the black solid lines looking for template, rabbit, outline, solid black line Crease and fold fold the rabbit and card along the dotted lines. Glue and assemble glue the rabbit to the card, tab, glue (ii) Equipment Stage 2 - craft knife, cutting mat, safety ruler, scissors, rotary cutter Stage 3 - creasing bar, embossing tool, ruler, bone folder, back of scissors, creasing board tool Stage 4 - pritt stick, PVA, plastic spatula, glue stick, not generic glue or adhesive 7 (b) (iii) Diagram - Needs to show the process, ignoring writing or labelling High level - well communicated, easy to follow the order of making. Self explanatory. Medium level - some confusion, needs interpretation. Low level - difficult to understand the order of making. 5 6 marks 3 4 marks 1 Total: 6 marks 1 12 14