ICO Review: UnikoinGold (UKG) Decentralized esports Betting Token September 18, 2017
PROJECT OVERVIEW What is Unikrn? WEB AND MOBILE PLATFORM Unikrn is a gaming and esports company that was established in 2014. A fully-regulated and licensed esports bookmaker with a wagering platform. Products and services: Gambling Raffles Premium features 2
PROJECT OVERVIEW Current Unikrn features 3
PROJECT OVERVIEW The various tokens Unikoin the existing token on the Unikrn platform that can t be withdrawn. It will eventually be replaced by UnikoinSilver. UnikoinGold a new decentralized ERC20 utility token on the Ethereum blockchain. This is what is being issued in the ICO. UnikoinSilver can t be withdrawn from the platform (and won t be tradable on exchanges) but can be used to earn, bet and compete in jurisdictions where they offer the platform. 4
PROJECT OVERVIEW Unikrn series A investors TESTIMONIALS Millions of people watch competitive gaming globally, we believe the industry has hit an inflection point and this is just the tip of the iceberg for where this new sport can go. We fully believe in the Unikrn executive team, what they are building, and their vision of how they want to heighten people s engagement with esports across all mediums. Jonathan Teo: Binary Capital Hundreds of companies every year try to get me to invest, whether on Shark Tank or off camera. However, I only put my money and my name on the companies that I feel will be successful, truly advance an industry and have a leadership team that I respect. Unikrn fits all these requirements. Mark Cuban: Shark Tank, Owner of the Dallas Mavericks Tabcorp is proud to be partnering with Unikrn. Unikrn is delivering a global gaming community platform that reaches millions of gamers around the world, with a proven record of innovation and success. David Attenborough: Managing Director and CEO, Tabcorp 5
PROJECT OVERVIEW Development roadmap Milestones By Nov 2017 By Jan 2018 After Jan 2018 Nov 2014: Unikrn established. 2015: Raised $10M from various investors. Players can bet UKG on themselves in competitive matches. Users can use UKG to enter high-value jackpot and skin jackpot rooms. Users can earn UnikoinSilver for connecting game accounts, competing against other players, etc. Access to UKG premium content (e.g. insights, statistics, Scorecentre IO with widgets). Betting bonuses, access to live and prematch sportsbook wagering, and the ability to enter premium subscriber jackpot and skin jackpot rooms. Full gamification of the crypto platform with leaderboards and an ELO ranking system. Other anticipated offerings: bingo, casino games, cards, donations, and tournaments. 6
PROJECT OVERVIEW UKG token sale summary ICO SUMMARY TOKEN ALLOCATION Project name: UnikoinGold Token symbol: UKG Website: https://unikoingold.com/ Whitepaper: https://unikoingold.com/whitepaper Hard cap: US$100M (ICO contributors own 20% of total token supply if hard cap is reached) Total supply: 1 billion tokens Max market cap at ICO: US$500M if hard cap is reached Bonus structure: None ERC20 token: Yes Timeline: September 22, 2017 Token distribution date: Not specified 20% 20% 20% 10% 15% 15% Team pool Unikrn betting reserve Marketing & partnerships Token sale Development & contractors Company cold storage 7
PROJECT OVERVIEW Use of UKG tokens Primary uses for the tokens: Placing bets for professional esports matches on Unikrn s sportsbook Ability to play for UKG in competitive skill-based video game matches Tournament hosting Rewards for hosting skill-based gaming servers using Unikrn s API Wagering on spectator engagement applications As UKG tokens are used to perform various actions on the platform, the more usage the Unikrn platform has, the more valuable UKG tokens should be. Reserve will act as a price stabilization tool. 8
THE TEAM Who are the people behind Unikrn? Rahul Sood Co-Founder and CEO Karl Flores Co-Founder and CMO Daniel Rudolph CTO Kingsley Edwards VP Business Dev. Andrew Donley Lead Crypto Engineer Spencer Yang Head of Asia Bryce Blum Outside General Counsel Chris Grove Board of Advisors 9
OUR THOUGHTS The opportunities Very solid team with the co-founders having deep expertise in the gaming industry. Unikrn has already gone through the due diligence process of a number of investors and received their backing. Unikrn s betting platform is tightly integrated with the gaming experience. Betting and other interactions with the game all happen in the same place. Unikrn caters to casual gamers / spectators. Users can win UKG tokens and win in-game items such as skins, gaming gear, etc., increasing the use cases for the tokens. 10
OUR THOUGHTS The opportunities The esports industry is growing rapidly and esports wagering should follow suit. Unikrn stands to benefit from this trend. ESPORTS AUDIENCE GROWTH Unikrn s target users should be receptive to cryptocurrency and keen to try out UKG tokens. There are not many direct competitors to Unikrn in the blockchain space. Gimli is the only project that also focuses on esports betting, but Unikrn is at a much more advanced stage. 11
OUR THOUGHTS Our concerns High valuation: the fully diluted market cap is $500M if the hard cap is reached. Competition from both traditional online betting companies and startups focusing on esports. Unikrn may have a hard time getting other third party betting operators to adopt UKG tokens. Regulations could hinder the speed of Unikrn s expansion. Unikrn may release tokens that are kept in the reserve in order to stabilize token prices. This may limit the upside of the tokens. 12
OUR THOUGHTS What do we recommend? For flipping: Neutral. The project is very hyped up this is the first ICO that Mark Cuban is involved in. However, hard cap of $100M is very high. The amount of contribution depends heavily on the market environment, which is pretty unpredictable now that the Metropolis upgrade for Ethereum is coming soon. For long-term holding: Positive. Unikrn has a large presence in the esports scene and is the prime candidate to benefit from the rapidly growing esports industry. If Unikrn becomes successful, it has the potential to become the go-to place for esports betting and spectating, which is a huge industry in the long-term. 13