The #1 Media Choice for delivering South Florida s Diverse Consumer Market
Imagine speaking to CMG Miami Radio stations reach 2.1 million South Floridians each week Cume 2.136 Million Listeners Jan/Feb/March 2014 12+ M-Sun 6am-12mid
CMG Miami is the #1 Local Media in the Miami Fort Lauderdale Market CMG/Miami Radio 60% Clear Channel Radio 55% WSVN-TV 54% WPLG-TV 51% WFOR-TV 45% Lincoln Financial Radio 41% WTVJ-TV 38% Beasley Radio 35% Univision Radio 34% SBS Radio 28% WLTV-TV 27% WSCV-TV Miami Herald WPBT-TV WLRN-TV 16% 26% 21% 21% SCARBOROUGH Au12-Ju13 Miami Fort Lauderdale A18+ Target Persons 3,453,292 % of Target indicated Sun Sentinel 15% WAMI-TV 12% WSFL-TV 11%
One in every 4.6 South Floridian radio listeners, listen to a Cox Media Group radio station each week Arb Jan14/Feb/Mar 14 22.2 Av 12+ Share M-Sun 6am-12mid
CMG Miami has a full range of properties delivering South Florida s diverse consumer marketplace. Every demographic is covered, making the CMG Miami cluster a perfect fit your advertising needs. WEDR-FM Urban Contemporary South Florida s #1 for Hip Hop and R&B Nationally recognized market leader Consistently #1 18-34 WFLC-FM Contemporary Hits Where You Pick The Hits Designed by South Florida Adults 25-34 WFEZ-FM Adult Contemporary Relaxing and Refreshing Music Dominant market AC Top rated 35-54 WHQT-FM Urban Adult Contemporary Today s R&B Hits and Oldies Market Leader 25-54 since Winter 2004 Consistently #1 Adults 25-54 (34 books in a row #1)
CMG Miami is the #1 Radio Group in the market. 70,000 60,000 AVERAGE PERSONS 18+ Monday-Sunday 6am -12mid 50,000 40,000 30,000 20,000 10,000 0 CMG CMG Miami Clear CLEAR Channel Lincoln CH Miami Financial Linc Fin. Miami Univision SBS SBS Beasley Arb Jan/Feb/March 2014 18+ M-Sun 6am-12mid
South Florida Ethnic Composition CMG Miami Ethnic Composition CMG Miami Ethnic Composition Anglo 37% Black 29% Hispanic 44% Black 20% Hispanic 43% Anglo 27% South Florida Market Ethnic Composition WEDR, WHQT, WFEZ, WFLC Weekly Cume Ethnic Composition Jan/Feb/Mar 2014 18+ M-Sun 6am-12mid
Station Ethnic Compositions Black 44.2% General Market 20.3% Hispanic 35.5% Black 13.4% General Market 31.8% Hispanic 54.8% Black 12.6% General Market 33.0% Hispanic 54.4% Black 68.7% General Market 13.6% Hispanic 17.7% Arb Jan Feb Mar 2014 23.6 18+ Share Weekly Composition
CMG Miami Radio reaches consumers you can t get anywhere else 120,000 100,000 80,000 EXCLUSIVE CUME 18+ Monday-Sunday 6am -12mid Based on Weekly Cume 60,000 40,000 20,000 0 CMG CLEAR ClearCH Link. Lincoln Fin. Univision Univision Beasley Beasley SBS SBS Miami Channel Financial Miami Miami Arb Jan/Feb/Mar 2014 M-Sun 6am-12mid
You DON T need Spanish language Radio to reach Hispanic Consumers Clear Channel Univision SBS Beasley Lincoln Fin
You DON T need Spanish language Radio to reach Hispanic Consumers Miami s Latin Community Is represented by 20 Different Countries 98% of South Florida s 3 rd Generation Hispanics report that their English is better than their Spanish nearly half of all South Florida Hispanics are under 40 40% of US 2 nd Generation Hispanics are English dominant median age of Miami- Dade Hispanics is 37 2012 Pew Research Center on Hispanic Identity 2010 Census
You DO need Cox Media Group to reach Black Consumers Clear Channel Lincoln Fin Beasley Univision SBS
You DO need Cox Media Group to reach Black Consumers South Florida has the largest number of Jamaican and Haitian immigrants in the US Fort Lauderdale 31% Black 13.7% Hispanic Broward County 27.4% Black 25.8% Hispanic 94% of Black consumers aged 12 years and over listen to the radio each week at home. 99 JAMZ and HOT 105 are the only stations in the country to celebrate Caribbean Heritage Month Miami Dade County 19.3% Black 64.5% Hispanic 2008 Black America Today, the future the past and the present. yankelovich consumer research/radio one 2010 Census
CMG Miami is the answer for marketing to women in South Florida 25,000 20,000 AVERAGE PERSONS WOMEN 25-54 Monday-Sunday 6am -12mid 15,000 10,000 5,000 0 CMG CLEAR CH Univision Linc Fin Beasley SBS Arb Jan/Feb/Mar 2014 M-Sun 6am-12mid
Maximize your reach with CMG s spectrum of buying power
CMG Miami has WHQT-FM AM Drive WFEZ-FM Evenings WEDR-FM AM Drive
CMG Miami has live and local personalities Benji Brown AM Drive Kimmy Bell AM Drive Lorenzo Thomas PM Drive Felicia Monet Evenings Shelby Rushin Middays
CMG Miami has live and local personalities Susan Wise AM Drive Jeanne Ashley PM Drive Gary Williams Middays
CMG Miami has live and local personalities Mike Kruz PM Drive AM Drive Toni Gonzalez Middays
CMG Miami has live and local personalities Rodney Baltimore AM Drive Traci Cloyd AM Drive Rick Party PM Drive James T Middays Freddie Cruz Evenings