Brand Centric We understand brands Experienced Consistent execution Innovators Mixing and using the latest in technology to create unique activations Fast Delivery Professional productions and development teams deliver turnkey solutions in as little as 30 days Good Partner Easy to do business with Our Clients
Modules Custom and Semi-Custom Experiences coupled with Elation s Extensible Engagement Platform provide limitless opportunities for Brands to engage and connect with their customers.
Integrating Creative, Software and Hardware Design Content Development Logistics Deployment Happy Client
PGA Tour Woman Where Nationwide Tour PGA Tour reached out to Elation Digital to help launch the PGA Tour Woman initiative for 2014 season. With over 20 events, Elation created customized interactive brand experiences to attract audiences through games, photo activations and a very popular video activation where participants get to play sports news anchor with customized PGA Tour imagery. These activations more than tripled engagements from the previous season.
Data Capture ipad Where Cordell Elation Digital and Cordell Racing teamed up to a powerful interactive solution to attract large crowds to their trade show events. Using a retired authentic NASCAR racing vehicle as the core component of a virtual 3D racing game experience, participants got to race on simulated NASCAR tracks. The audience watched the driver s experience on large LED screens. We integrated data capture and QR cosdes with survey questions into the experience for reporting and follow opportunities. The event organizers commented that they had never had so many people crowd a booth through out an event..
Chase Liquid Liquefy Experience Where Nationwide Tour JP Morgan Chase and their experiential marketing agency, Marketing Werks tapped our team to develop a custom digital interactive brand activation as part of their experiential marketing launch strategy for their new Chase Liquid Reloadable Visa Card. This is one of the most technically advanced digital marketing brand engagement solutions deployed to date. We created a photo & video experience that utilized digital technology to turn people into liquid with the option to share images of the final look via social networks. A custom branded 3D game was developed to generate interest and win prizes. Our data capture technology was used collect registration information and provided online database reports based on real-time information.
Chevy Sonic Claw Game Where Hollywood Roosevelt Hotel The largest Claw game Ever! Together with Pearl Media, the team developed a truly amazing one of a kind 3D Interactive mapping game projected onto the famous Roosevelt Hotel in Hollywood. The idea was to recreate a classic claw game but hundreds of times larger! The team was in charge of the 3D game development, digital art, motion graphics, hyper realistic graphics and animation, and the design and fabrication of a giant joystick. The joystick replicated the Chevy Sonic s gear shifter, to make a powerful experiential connection with the participant! The game obtained a record in the Guinness Book of Records as the largest claw game ever produced.you can find a video of the project at www.youtube.com/watch?v=notwpprmzjq.
Pumagility Where LA, Chicago, New York To promote Puma s new Pumagility shoe, Puma orchestrated an integrated marketing campaign utilizing non-traditional and traditional channels. The idea was to help get customers into the shoe for a truly never been tried experiential campaign by developing a Kinect custom game with many interactive elements to highlight the features of the shoe. Participants used their body motions to guide a running avatar through the streets and even jumping rooftop to rooftop to highlight the PUMA brand.. With the mobile tour hitting malls across the nation, it was a perfect strategy for experiential drive to retail activation..
Virtual Paint Wall Where Indianapolis (Super Bowl) The team was asked by Bacardi s experiential agency Javelin, to create a unique interactive video wall experience to introduce party rockers LMFAO. It involved several color specific bodypainted BACARDI Girls coming out to the stage each holding a special BARCARDI bottle (each equipped with a hidden customized ipod Touch) and splashed her color virtual paint on the video wall just by shaking the bottle! This was another technical first for the event interactive industry where the team developed a custom app to control color, velocity and direction of the virtual paint integrating to the LED Wall controlling computer.
Tall Ship Race Our team was asked to develop an engagement solution for several events that tied into the global insurance company s iconic tall ships campaign. We delivered an interactive custom game experience using actual ship helm wheels, for direction and speed allowing multiple player interaction. The use of custom controllers, and beautiful graphics combined with the competitive game play, made this experiential interactive deployment one of the most popular attractions of the event. This project was designed as an experiential activation for events, but provides a great basis for museum exhibits that want to highlight a historical experience or information, in this case historic ships!
Mini 3D Driving Game Developed for one of the largest beer companies in southern Europe, the Mini-3D driving game was developed to highlight well known regional landmarks in a fun driving experience to tie into the larger marketing and advertising campaign. Deployed to 27 different stores over a 90 day period.
3D Audience Hang Glider Experience The regional tourism ministry in Rio de Janeiro asked our team to help develop an interactive experience to promote the region s beauty in a unique, fun, and uplifting way through a series of foreign events to promote Brazilian tourism. Our team felt that the region s wel- known landmarks were a key visual component, and we developed a highly visual and interactive game experience to show the region from high above to get a birds eye view. To add to the experience, we utilized motion capture technology to allow for multiple participants to guide the hang glider through a series of hoops. The result was a bunch of happy faces and promises to visit Rio soon, proved Mission Accomplished!
Thank You Photo & Video Activation, MultiTouch & Infotainment, Branded Games, Data Capture Call or Email Us Today We can help! Call: 704-612-0175 team@elationdigital.com