Accessible Tourism: Opportunity for All Conference, Lucignano (AR), 21-22 March 2016 Rosini Theatre Lucignano Teatro Rosini Via Rosini 25, Lucignano (AR) Tuscany - Italy I Girasoli Località Selve di Sotto 89/C, Lucignano (AR) Tuscany - Italy MONDAY, MARCH 21 ST 2016 DRAFT PROGRAM 08:30 09:00 Participants' arrival and registration. Video projection: tbd 09:00 9:20 Welcome addresses Mrs. Roberta Casini, Mayor of Lucignano (tbc) Mr. Mario Battaglia /Mrs. Roberta Amadeo: President, FISM / AISM (tbc) 1
09:20 10:00 Opening Ceremony Ms., European Commission, (tbc) Mr., Italian Ministry of Cultural Heritage and Tourism (tbc) Mrs., Head of Tourism, Regione Toscana (tbc) Mr., Head of Tourism, Regione Umbria (tbc) UNIT 1: ACCESSIBLE TOURISM AND ACCESSIBLE DESTINATION MANAGEMENT 10:00 10:20 Mr. Ivor Ambrose, Managing Director European Network for Accessible Tourism (ENAT) - Belgium The economic impact of Accessible Tourism. (tbc) 10:20 10:40 Ms. Silvia Balmas, Thematic Network Coordinator at European Foundation Centre Belgium Presenting the League of Historical and Accessible Cities. (tbc) 10:40 11:00 Quick coffe break 11:00 11:20 Mr, - Spain Development of accessible tourism in Spain. (tbc) 11:20 11:40 Mrs., San Marino Travel & Convention Bureau San Marino The San Marino Experience. (tbc) 11:40 12:00 Mr, UK Challenges and opportunities in developing accessible destinations in England. (tbc) 12:00 12:30 Questions and Answers 12:30 14:00 Lunch UNIT 2: CHAIN OF ACCESSIBILITY AND CUSTOMER NEEDS Chaired by: Mrs Anna Grazie Laura, President European Network for Accessible Tourism Italy 14:00 14:20 The importance of Transport connecting destinations Mr/Mrs?.. 2
Travelling by air ( EU directives and local regulations) Travelling by train Tourism transport and local public services Best practices in EU members states 14:20 14:40 Accommodation and related services Mrs., Director Sales at Hotels. Spain How to promote DESIGN FOR ALL in your hotel and attract new tourists from all around the world (tbc) 14:40 15:00 Tourism operators Mrs. Malgorzata Tokarska, Owner and Managing Director at Accessible Poland Tours - Poland How to implement, promote, sell and lead accessible tours and itineraries (tbc) Mr., Owner at Tour Operator USA 5 steps to plan an Accessible Vacation to attract American Customers (tbc) Video participation 15:00 15:20 Cultural offers Mr., Director Museum Italy How to make a Museum Accessible (tbc) 15:20 15:40 The EWB Project experience Mr. Marco Pizzio, Head Social Tourism at AISM Italy How to design, implement and promote accessible itineraries. The experience of the Europe Without Barriers project. 15:40 16:00 Quick coffe break UNIT 3: UNIVERSAL DESIGN 16:00 16:20 Mr., Consulting Germany Universal Design (tbc) 16:20 16:40 Ms., Architect Italy Project accessible destinations and hotels (tbc) 3
UNIT 4: DIGITAL ACCESSIBILITY 16:40 17:20 Mrs., Agenzia per l Italia Digitale Italy Requirements for being digitally accessible and how to implement an accessible website (tbc) 17:20 17:50 Questions and Answers 17:50 18:30 Conclusions for the day POST EVENT: EVENING TOUR OF LUCIGNANO 19:00 20:30 Evening cocktail and tour of Lucignano: (itinerary tbd) 4
TUESDAY, MARCH 22 ND 2016 08:30 09:30 Participants' arrival and registration. Video projection: tbd UNIT 5: WHAT ACCESSIBILITY MEANS Requirements of Customers with specific needs when travelling Introduced by: 9:30 09:50 Association for people with Physical Disability - Italy Mrs.. (tbc) 9:50 10:10 Association for people with Visual Impairments - Italy Mr.. (tbc) 10:10 10:30 Association for people with Hearing Impairments - Italy Mrs.. (tbc) 10:30 10:50 Association for people with Learning difficulties- Italy Mrs.. (tbc) 10:50 11:10 Quick coffe break UNIT 6: BEST PRACTICES AND PRACTICAL EXPERIENCES HOSPITALITY 11:10 11:40 Mrs. Marcella Mazzoli, Managing Director at AISM - Italy Being the Director of an accessible hotel : How to assist customers with specific needs: from equipments to entertainment Accessible approach at the Reception RESTAURANTS 11:40 12:10 Mr., - Italy 5
12:10 12:30 Questions and Answers 12:30 14:00 Lunch How to manage an accessible restaurant. Allergies, Diets, Gluten free and other specific requests (tbc) Food preparation and good choice of suppliers (tbc) TOUR OPERATORS & TRAVEL AGENCIES 14:00 14:20 Mrs.,, Owner at - Denmark. (tbc) Start up in travel industry 14:20 14:40 Mr...., - Portugal How to market accessible products and packages 14:40 15:00 Mr...., - France How to market accessible products and packages UNIT 7: THE FUTURE OF ACCESSIBLE TOURISM 15:00 15:20 Mr., - Italy Future Scenario for Accessible Tourism 15:20 15:40 Mr., - Italy New Technologies applied to accessible Tourism, Apps etc. 15:40 16:00 Mr., - Italy Best strategy to Mainstream your Accessible Tourism Service 16:00 16:20 Mr...., - Italy Fiancial/Fiscal Opportunities for Accessible Tourism, including crowd funding 16:20 16:40 Quick coffee break 6
16:40 17:30 Round Table with 8 projects selected by European Commission: Tourism4All - Fundación Instituto Gerontológico Matia-Ingema+ Access for All - VisitEngland Accesstour - Comunità Montana Lago Trasimeno Smart Tourist Routes for Inclusive Groups (STRING) CPD Cosy4You Peepul VIA REGIA NETZ Mobility Unesco Sustainable Tourism (MUST) Errequadro EWB 'Europe Without Barriers' SM Italia 17:30 17:50 Mr. Marco Pizzio, Head Social Tourism at AISM - Italy Presentation of EWB project Results 17:50 18:10 Questions and Answers 18:10 18:30 Convention Conclusions Partners: SM Italia Accessible Poland Tours Riccia Centro Servizi Foligno Chris Travel ENAT Europe Without Barriers. Project endorsed by: Ministry of Cultural Heritage and Activities and Tourism Regione Umbria Province of Perugia Perugia Siena Assisi Auronzo di Cadore Lucignano ENIT 7