! Games are BIG business!! $10B US last year in North America alone. ! Hardware (consoles, I/O devices)! Software products

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Commercial Games Introduction CMPUT 299 Fall 2005 Thursday September 8! Games are BIG business!! $10B US last year in North America alone! Hardware (consoles, I/O devices)! Software products! Surpassed Hollywood in sales! But lags behind in spin-off revenue Top 10 Facts for 2004 (www.theesa.com) 1. U.S. computer and video game software sales grew 4% to $7.3 billion US a more than doubling of industry software sales since 1996. 2. More than 248 million computer and video games were sold, almost two games for every household in America. 3. 75% of American heads of households play computer and video games. Top 10 Facts (Reduced to 8) 4. The average game player is 30 years old and has been playing games for 9.5 years. 5. The average game buyer is 37 years old. 6. 83% of all games sold in 2004 were rated "E" for Everyone or "T" for Teen. 7. 43% of all game players are women. 8. 19% of Americans over the age of 50 played video games, up from 9% in 1999.

Canadian Scene! $700M US market! Expected to grow to $1.2B US by 2007 Canadian Industry (1)! Game-related companies (2003): 17 major, over 300 in total! Employment (2003): 3,000! Growth in the next 3 years (2004-2006): 1,500! Roughly 15% of commercial games sales world-wide originate in Canada Canadian Industry (2)! Electronic Arts! World s biggest! Main studio in Vancouver! New studio in Montreal! 1,500 people in Canada! Strength is sports games Canadian Industry (3)! BioWare (Edmonton), role-playing games! Radical (Vancouver), racing games! Relic (Vancouver), real-time strategy games! UbiSoft (Montreal), military

Product Differentiation (1)! Until recently, computer graphics was the major product differentiator! Rate of advances have slowed! Graphics cards leveled the playing field! Graphics attracted people to a game, but game-play keeps them playing (and buying sequels) Product Differentiation (2)! Many factors are now important:! Game play! Story telling! Realism! Artificial intelligence! Games must do more than just look good! Sports Games (1) Flyers Knock Off Sharks in Finals After overcoming a major scare in the conference finals, the Philadelphia Flyers dropped the San Jose Sharks in a crisp five games in the Stanley Cup finals, according to a simulation run by EA SPORTS. The Flyers, who survived a massive comeback by Tampa Bay in the Eastern Conference finals -- winning four games to three after taking the first three contests -- were put to the test by the Sharks, who also took a 4-3 win in the Western Conference against Calgary after bolting to a 3-0 series lead. Sports Games (2)! Critical to create realism! Team lots of stats! Player look and perform like the real person! Action use motion capture

Role-Playing Games (1) Role-Playing Games (2)! Story-line and plot! Create a world that is consistent! Want the user to suspend disbelief! Autonomous characters! Conversations Real-Time Strategy (1) Real-Time Strategy (2)! Multiple (thousands) of agents requiring real-time responses! Individuals, units, divisions! Game needs compelling challenge, intricate strategies, quick thinking

Other Genres Biggest Sellers (Genre) 2004! First-person shooter! Racing games! Children s games! Educational games! Classic games Consoles! Action (30.1%)! Sports (17.8%)! Shooting (9.6%)! Children/Family (9.5%)! Racing (9.4%)! Role-playing (9.0%)! Fighting (5.4%) Computer! Strategy (26.9%)! Children/Family (20.3%)! Shooting (6.3%)! Role-playing (10.0%)! Adventure (5.9%)! Sports (5.4%)! Action (3.9%) But if You Play Online! Puzzle/Board/Card/Trivia games (56.8%)! Action/Sports/Strategy/Role-Play (19.0%)! Browser-based mini games (9.5%)! Persistent multi-player universes (9.1%) Game Ratings! Entertainment Software Rating Board (www.esrb.com) Childhood (>= 3) Everyone (>= 6) Everyone (>= 10) Teens (>= 13) Mature (>= 17) Adults only (>= 18)

Biggest Sellers (Console) 2004 Biggest Sellers (Computer) 2004 1. Grand Theft Auto: San Andreas (PS2 -- M) 2. Halo 2 (Xbox -- M) 3. Madden NFL 2005 (PS2 -- E) 4. ESPN NFL 2K5 (PS2 -- E) 5. Need for Speed: Underground 2 (PS2 -- E) 6. Pokemon Fire Red (GBA -- E) 7. NBA Live 2005 (PS2 -- E) Football is also 8. Spider-Man 2 (PS2 -- T) #12 and 13! 9. Halo (Xbox -- M) 10. ESPN NFL 2K5 (Xbox -- E) 1. The Sims 2 (T) 2. Doom 3 (Xbox -- M) 3. World of WarCraft (PS2 -- E) 4. Half-Life 2 (PS2 -- E) 5. The Sims 2 Special Edition (PS2 -- E) 6. The Sims Deluxe (GBA -- E) Also #13 7. Battlefield Vietnam (PS2 -- E) 8. Call of Duty (PS2 -- T) 9. Roller Coaster Tycoon 3 (Xbox -- M) 10. Zoo Tycoon: Complete Collection (Xbox -- E) BioWare s KOTOR is #17 Games and Movies Star Wars! Game production is moving more towards the Hollywood model! Big productions and hyped titles! $20M is not uncommon for an anticipated game! And it is growing!

Computer Games! Computer refers to the playing tool! PC! Internet! Console! Cell phone Game Development! NOT just computer programming!! For a typical big-budget title, roughly 25% of the team are programmers! Who are the rest?! Writing, audio, musicians, art, testing, humancomputer interaction, marketing, financial, lawyers, management,! Games are a multi-disciplinary endeavor! CMPUT 299! Reflects the way industry is going! NOT a programming course! It is all about getting a team of people with different expertise together to work on a common project! This much better mirrors the reality of game development Instructors! Lecturers! Sean Gouglas (History)! Jim Hoover (CS)! Jonathan Schaeffer (CS)! Finnegan Southey (CS)! Nathan Sturtevant (CS)! Ghassan Zabaneh (Industrial Design)! TAs! Matt Bouchard! Hector Perez

! BioWare! Electronic Arts! Surprises? Guest Lecturers Lectures! Thursday: CSC B-02 11-12:30! Tuesday: CSC 333 11-12:30 Might have to move some weeks! Labs:! CSC 1-21! Need to set lab times: 2 2-hour times Marking Scheme! 50% - Project - Multi-disciplinary teams! Details in next Tuesday s lecture! 10% - Midterm Lab Exam! 10% - Tutorial Labs! 10% - Assignment Labs! 20% - Short-Answer Midterm! 10% - Bonus for exceptional performance in any aspect of the course Socializing! Project social for forming teams on Thursday September 15, 5:00-7:00 in Heritage Lounge

Caveat!! Experimental course!! We appreciate your patience! Please offer constructive feedback as to how to improve this course