finger lakes musical theatre festival CORPORATE MEDIA KIT
join the festival family WHere Auburn, NY WHen May - October As one of the state s largest professional arts organizations, the Finger Lakes Musical Theatre Festival attracts an impressive and notable corporate network, which includes top business leaders from throughout Central New York. With direct exposure to 60,000 engaged patrons annually, your business will be recognized by a wide and diverse audience. Benefits are varied and range from an elegant corporate event at Emerson Park and complimentary tickets to share with employees, to print, online, and on-stage advertising throughout the 2019 season! WHy To enable arts education and provide excellent entertainment while serving as an economic driver for the Finger Lakes region how With the generous support of community partners like you! 60,000 PATRONS who attended performances at the Merry-Go-Round Playhouse in 2018 1,375,000 visitors reached via official Festival website, and across various social media platforms Here's what your peers are saying: "As a supporter of the Finger Lakes Musical Theater Festival, we believe the arts play an important part in our community by promoting tourism and strengthening our economy." Gary Cuthbert, MEDENT "We are happy to support the Finger Lakes Musical Theatre Festival. What it offers to our community is substantial." Matthew Benedict, Midstate Mutual "The Hilton Garden Inn is proud to be a sponsor/ partner of the Finger Lakes Musical Theatre Festival because we appreciate what a dynamic and exciting attraction it is for our community and guests. We also appreciate the new guests who stay with us while visiting the Festival." Jess Cantu, Hilton Garden Inn Auburn "I have always personally enjoyed the plays at the Musical Theatre Festival and am consistently amazed at the quality of production and acting. What better way to spread the news than to become a sponsor and show my support for the community and the arts while reaching a large audience? My staff LOVES the perks that sponsorship offers them as well!" Dr. William Foresman, AMP Urology 1
GREASE June 5-26 We re back at Rydell High where the Greasers and Pink Ladies are up to no good! Put on your leather jacket and bobby socks and get ready to shake a leg at the dance! Featuring all of the songs you know and love from the hit movie, including You re the One That I Want, Grease (is the word), Hopelessly Devoted to You, Greased Lightning, and more. Nonstop comedy, rock and roll, and killer choreography make this an unforgettable sing along favorite. Rated PG. DIXIE S NEVER WEAR A TUBE TOP WHILE RIDING A MECHANICAL BULL and 16 Other Things I Learned While Drinking Last Thursday June 28 July 3 Dixie Longate, America s Favorite Tupperware lady, is at it again with a hilarious, brand new show! What do a jeweled crown, a cardboard cut-out of Julie Andrews, and a box of moon pies have in common? Put on your cowboy boots and walk into her favorite honky-tonk as she shares lessons learned after a hard night of drinking! GRAND HOTEL July 10-31 1928. Berlin. The city is the epicenter of nightlife and frivolity and home to one of the greatest crossroads of intrigue, luxury, romance and mystery the Grand Hotel. Check into the lavish establishment where the hopes and dreams of ten hotel guests collide over one unforgettable night. Fueled by an epic score and non-stop, stylish choreography, the stories intertwine to create a spellbinding song and dance spectacle! Rated PG. SOUTH PACIFIC August 7-28 Based on James Michener s Pulitzer Prize winning Tales of the South Pacific, Rodgers and Hammerstein s legendary musical bursts to life on the Playhouse stage. Set against the backdrop of an island paradise during WWII, this musical comedy features the iconic songs including I m Gonna Wash That Man Right Outta My Hair, There is Nothin Like a Dame, Younger Than Springtime, Bali Ha i, Honeybun, and the timeless Some Enchanted Evening. Rated PG. WORKING, THE MUSICAL Sept 4-21 The extraordinary musical about ordinary people. The hopes, dreams, and timeless truths of the working American are the focus of this inspiring, unique, genredefining musical. With songs by James Taylor, Lin-Manuel Miranda (Hamilton), and Stephen Schwartz (Wicked) and based on Studs Terkel's best-selling book of interviews with American workers, Working paints a vivid portrait of those whom the world so often takes for granted. Rated PG. REGIONAL PREMIERE! LOCH NESS, A NEW MUSICAL Sept 28 Oct 13 On the mysterious waters of the Scottish Highlands, a young girl discovers herself and a legendary creature in this epic new musical adventure. Equally hilarious and heart-warming, LOCH NESS takes us on a magical journey about finding your way where you least expect it. Perfect for the entire family. Rated G. 2
FEStiVAL sponsorships Want the ultimate recognition for your business? Season sponsors are our biggest stars! Gain maximum exposure for your business with any of the nine customized packages outlined below. FESTIVAL SPONSOR $37,500 EXECUTIVE SPONSOR $25,000 PRODUCER SPONSOR $20,000 (5) SHOW SPONSORS^ Grease Grand Hotel South Pacific Working, The Musical Loch Ness, A New Musical $12,000 OPENING NIGHT SPONSOR: $8,500 COMPLIMENTARY CORPORATE RECEPTION WITH SHOW TICKETS An elegant corporate reception at the Emerson Park Pavilion with passed hors d'oeurves and an open bar Private reception at Emerson Park Pavilion for up to 85 people* Tickets to that night's Playhouse performance for up to 85 people* COMPLIMENTARY TICKETS AND DISCOUNTS Complimentary tickets to use at any MGR Playhouse Performance** 40 20 10 30 2019 Playhouse Parking Pass (valid during performances only) FULL-COLOR PLAYBILL ADVERTISING Playbills are distributed at each performance to 60,000 patrons annually Prominent billing on all Playbill covers Full page color advertisement in Season Playbill ($2,500 value) Sponsorship recognition in Playbill MARKETING + PROMOTION Over 1,375,000 visitors to all website and social media platforms during the Festival season (May-October) Mention as "Festival Sponsor" in all pertinent radio advertising Company logo displayed in all pertinent television advertising Logo placement on back of all ticket envelopes 2 3 Company logo in all show trailers, to be distributed on social media Banner displayed in theater for the duration of the 2019 season Mention from the stage in all season pre-show curtain speeches Mention in all pre-show curtain speeches for your selected show Mention in all opening night pre-show curtain speeches Company recognition on all Festival social media platforms Website listing, link, and logo on FingerLakesMTF.com SPECIAL VIP ONLY EVENTS Invitation to Festival Meet & Greet Invitation to Donor Recognition Event Complimentary seats at 2019 Festival fundraiser 10 5 2 * Can only be used on night of corporate reception. Excludes your selected Spotlight Sponsor performance(s). ** Cannot be combined with other discounts and offers. Tickets above and beyond 85 tickets for corporate reception. ^ Show Sponsorship selections include: Grease, Grand Hotel, South Pacific, Working The Musical, and Loch Ness, A New Musical and are granted on a first-come, first-served basis
Business partnerships Expand your exposure and get the best deal by becoming a Business Partner perfect for small businesses or individuals who wish to bundle benefits! You will receive an ad in the Playbill, Spotlight Sponsorships, and complimentary tickets, along with other exclusive incentives! GOLD BUSINESS PARTNER $5,000 SILVER BUSINESS PARTNER $2,500 BRONZE BUSINESS PARTNER $1,500 COMPLIMENTARY TICKETS AND DISCOUNTS Complimentary tickets to use at any MGR Playhouse Performance* 12 6 4 2019 Playhouse Parking Pass (valid during performances only) FULL COLOR PLAYBILL Full Page Color advertisement in Season Playbill ($2,500 value) Half Page Color advertisement in Season Playbill ($1,275 value) Quarter Page Color advertisement in Season Playbill ($650 value) PROMOTIONAL MATERIALS - PRINT, ONLINE, BRAND MARKETING Over 1,375,000 visitors to all website and social media platforms during the Festival season (May-October) Company recognition on all Festival social media platforms Website listing and link on FingerLakesMTF.com - Plan Your Visit Pages Name and logo on FingerLakesMTF.com - Business Partners Company Name listed under Business Partners in Season Playbill SPOTLIGHT SPONSORSHIPS Spotlight Sponsorships 6 3 2 Posters with your logo and message visibly placed at each entrance to the theater for your selected performance(s) Customized curtain speech for your selected performance(s) Tickets at a discounted price of $30 each for sponsored performance* 12 6 4 * Cannot be combined with other discounts and offers. Spotlight sponsorship $250/performance Put your business centerstage at a Playhouse performance! Hear your business' name announced from the stage before a performance of your choosing, and experience other brand exposure and ticket discount perks. Available on a first-come, first-served basis. Don t delay! For all Sponsorship inquiries, please contact Jessica Alexander, Development Assistant, at (315) 255-1305 or Jessica@FingerLakesMTF.com 3 4
Playbill advertising Advertising in our Season Playbill will put your business in front of the most captive audience in the Finger Lakes, reaching over 60,000 patrons! When you advertise with us, you identify your company as a community leader and supporter of the arts. Each show will have its own full-color Playbill, keeping readers immersed throughout the season and motivating patrons to take their copy home to read later! This is a chance to personalize each show, share some new and interesting content, deepen engagement with our patrons, and encourage audiences to step into the world of each show in a new way. Size Dimensions (w xh ) Regular Rate Full Page 5.25 w x 7.875 h $ 2,500 Half (Horizontal) 5.25 w x 3.875 h $1,275 Half (Vertical) 2.5625 w x 7.875 h $1,275 Quarter 2.5625 w x 3.875 h $ 650 Eighth (Horizontal) 2.5625 w x 1.875 h $ 375 Eighth (Vertical) 1.21875 w x 3.875 h $ 375 Deadline Artwork, order form, and payment must be received by May 1st at 5pm Send all order forms and electronic ad files to: Meara@FingerLakesMTF.com 8.875 h Full 5.25 w x 7.875 h 6 w Half (Horizontal) 5.25 w x 3.875 h Half (Vertical) 2.5625 w x 7.875 h PLEASE NOTE Quarter 2.5625 w x 3.875 h Eighth (Horizontal) 2.5625 w x 1.875 h Eighth (Vertical) 1.21875 w x 3.875 h» Please supply artwork electronically via email. Accepted formats include: PDF, JPG, TIFF, PNG. Full color.» Images must be at least 300dpi. Images copied from the web are not high enough resolution for print.» Need help putting your ad together? For an additional charge of $50, we will create an ad for your business using your existing logo and images. (No charge if keeping ad exactly the same as last year s.) 5
ORDER FORM A LA CARTE PLAYBILL ADVERTISEMENT Select Ad Size: Full page ($2,500) Half page ($1,275) Quarter page ($650) Eighth page ($375) Would you like us to create your ad? Yes (Additional $50) No (Please submit by May 1st) = Subtotal $ SPOTLIGHT SPONSORSHIP Preferred Spotlight Date(s)/Time(s): Number of performances: x $250 = Subtotal $ BUNDLED BENEFITS I M INTERESTED IN BECOMING A BUSINESS PARTNER Select Level: Gold Partner ($5,000) Silver Partner ($2,500) Bronze Partner ($1,500) Would you like us to create your ad? Yes (Additional $50) No (Please submit by May 1st) = Subtotal $ We will contact you via email to confirm the specific date(s) of your Spotlight Night(s). TOTAL FROM EACH OUTLINED BOX: = GRAND TOTAL $ Contact Name: Company Name/Name to be Listed: Email: Address: City: State: Zip: Phone: Please indicate your method of payment. Space will not be reserved until payment is made. Check enclosed (made payable to Merry-Go-Round Playhouse, Inc.) Visa MasterCard Discover American Express Name as Printed on Card: Credit Card Number: Expiration Date: / Zip Code: Security Code (Back of Card): Authorized Signature: Email form to: Meara@FingerLakesMTF.com Or send form and payment to: Merry-Go-Round Playhouse, Inc., Attn: 2018 Playbill 17 William Street, 2nd Floor, Auburn, NY 13021 6