Creative used for illustration purposes only
Over 76,000 people attended May 2013. Over 180,000 people attend MCM shows in 2012. Over 600 where industry guests at London, areas included, video games, publishing, retail, film distribution, television, sampling agencies. Over 90 panels and screenings covering movies, games, anime, comics, steampunk, all aspects of modern pop culture. Over 500 companies and 250 members of Comic Village exhibited. Over 300 members of the press attended. The only UK based show bringing together such a broad scope of popular culture categories including, Comics, Movies, Gaming, Anime, Manga, Toys and more.
Age Other 4% 31% 11-17 Gender 47% 18-24 14% 25-35 Male 63% Female 37% 4% 36-50 On-Site Spend Games Platforms Owned 42% > 100 34% 100-200 19% 200-500 5% 500+ XBOX 50.2% PS3 35.8% PS2 49% Wii 61% DS 67.9% 3DS 24%
Social media MCM Comic Con is highly engaged in social media, Facebook & Twitter. Our platforms are used to provide our followers with the latest show information and encourage community outreach generating interest about the show and products with its supporters. Followers Twitter 20,375 Facebook - 37,474 YouTube Views - 384,693 FAN NEWSLETTER MCM Comic Con Newsletter is sent out every 2-3 weeks providing our followers with the most up to date show information, guest and exhibitor announcements and so much more. Subscribers: 27,245 Average Open Rate: 26% (Numbers 13/11/12)
Sponsor & Brand Opportunities MCM Comic Con can offer a wide range of high profile branding options. Title Sponsorship Activity Sponsorship, Cosplay, Games Stage, Comic Village, Competitions, Fringe Festival. Crew T-Shirt Sponsorship Exhibitor, VIP & Press Lanyard Sponsorship Mega Screen Sponsorship MCM Theatre Sponsorship Branding location inside & outside the exhibition halls. Banner location on show main walkways Trailer slots on outdoor Mega Screen (35 m2) Poster sites outside West entrance Large exterior banner locations Car Park Mega Poster Official Show Guide, sponsor and branding opportunities Brand Flags on West entrance
ONLINE & PRINT As well as reaching out directly via Twitter, Facebook & Newsletters MCM Comic Con uses a variety of platforms to reach its supporters, this include; Show web site MCM Buzz, Daily news site for all things Gaming, Comic, Anime, Cosplay Manga and more On site ad banners On Site background takeovers MCM Comic Con publishes MyM the UK s modern pop culture magazine, 84 pages of everything our supporters want to see and hear about. MM is available via WHS and all good newsagents, comic book stores and is available via our app for IPAD from January 2013 and for Android from August 2013.
MCM 2012/3 Guests MCM Comic Con events hosted a huge number of guest in 2012, genres included, games, movies, TV, video games, VidfestUK, Anime & Manga. 2012 Special Guests included; Danny DeVito, Bill Paxton, Matt Smith, Edgar Wright, Eric Balfour, Lucas Bryant, Colin Ferguson, David Hasselhoff, Chandler Riggs, Lauren Cohen, Frank Spotnitz, Warwick Davis, Peter F Hamilton, Billy Boyd, Alan Ford, Howard Overman, Joseph Gilgun, Nathan McMullen, Matt Stokoe, Natasha O Keeffe, Niall Matter, Sara Canning, Danny Rahim, Adam Copeland, Jeffrey Dumunn, Roger Cross, CH Pounder.
Recent Sponsors & Participants
What the Industry thinks! MCM London Comic Con attracts trendsetters from across the UK and northern Europe. The average London Comic Con visitor is vocal and very active on social media like Twitter and Facebook, extremely passionate about their hobbies and a natural evangelist for cool stuff. When you have a room full of 35,000 people all eager to claim they saw it first you cannot afford not to present your killer brand at this event. London MCM Comic Con represents the convergence of pop culture, grass roots marketing and social media engagement. It is extremely exciting to be part of it and I come away from each event with dozens of fresh ideas for new products and ways of communicating with our audience as well as many valuable insights they provide us with. - Jerome Mazandarani - Head of marketing & acquisitions, Anchor Bay Entertainment Ltd - Manga Entertainment Ltd. Universal Pictures are very proud to be at the forefront when it comes to promoting at MCM Comic Con, we are now into our 7 th year and it has gone from strength to strength both in attendees and stature. Long may this continue. - Colin Rawling - Exhibitor & Trade Marketing Manager, Universal Pictures. Great attendance, buzzing environment around movies, anime, manga, games and comics. A Fantastic show which goes from strength to strength. - Lee Kirton - Marketing & PR Director, Namco Bandai Partners UK.
Location & Dates MCM Comic Con provides an opportunity to reach a strong interested audience not just once a year but up to 7 times and across the entire UK. Dates remaining for 2013 7 September, MCM Scotland Comic Con SECC Glasgow 10,000 (Estimate) 25 27 October MCM London Comic Con Excel 70,000. estimate 2013 80,000 23 24 Nov MCM Birmingham Comic Con NEC 20,000. estimate 2013 30,000 Contact us for 2013 costs Exhibitor & Sponsorship Enquiries Bryan Cooney T: 01327 878550 E: bryan@mcmexpo.net