Create a Book Marketing Event Calendar In 28 easy steps EASY AND FUN BOOK MARKETING EVENT CALENDAR This MARKETING EVENT CALENDAR is step six in my marketing plan and to be used alongside the other ten steps. This Calendar takes centre stage when I plan my book launch. I do not expect to be able to fit everything in within the next few s, but I intend to tick all the boxes within the next few months.
Goals I do not have goals so much anymore. I now have visions. Goals are supposed to be SMART. Specific, Measurable, Actionable, Realistic and Time bound. Vision Vision is the ability to think about or plan for the future with imagination and wisdom. A kernel of wisdom tells me that things will go wrong and that the best laid plans will go astray; life will get in the way. Or as some famous song lyrics put it so eloquently: Life is what happens when you re busy making other plans. Goals versus vison If I set goals it s likely that I won t be able to stick to time lines. Holding a vision is for a lifetime however and everything miraculously seems to unfold when I hold a vison. For that reason, my book will launch when it is ready. My Calendars and plans have no dates on them (other than the launch and promo plan) although you re very welcome to enter your own dates. I m just saying that this is how it works for me. You need to work out what works for you. Wherever possible, if it is not FUN; I m not doing it. Of course, this is not always possible. But it is a good guide for me. Is it helpful, is it useful, is it fun? If it is, I ll give it a shot without the added pressure of time limits and needing to be realistic and specific. Use the Guide, the Plan and the Calendar alongside each other. My Fun Step-by-Step launch Guide is to be used alongside my Easy and Fun Social Media Plan and Easy and Fun Book Marketing Event Calendar for best results.
EASY AND FUN BOOK MARKETING EVENT CALENDAR WP Wordpress, FB Facebook, TW Twitter, LI LinkedIn, G+ Google Plus, GR Good Reads, Pint Pinterest, Red Reddit, Insta Instagram One Two Three Event Calendar Write blog post with free chapter or part of book Share several cover options and collect votes Create gift tutorials Post a contest on Goodreads with book giveaways Write and submit a guest blog post/create one sheet a Share my book proposal Create Book promo ads to use on free FB promo sites Share tutorial Mention what happens on pages 89 and 123. Approach podcasters for a podcast interview Share video trailer about my book Promote my book on all my sites and share with friends Share tutorial Participate in a book blog tour Local radio interview Auto share
Four Five Use affiliates to sell your book for you. JVZoo.com Collaborate with other authors in my niche. Share tutorial Post author radio interview on FB promo sites. Create a Facebook event for my launch Write and share press release about my book Share my Facebook author page Share free tutorial Create a perma free book to entice more followers Ask fans to post their reviews on Good Reads. gift tutorial On the next page is a blank template so that you can create your own Book Marketing Event Calendar.
EASY AND FUN BOOK MARKETING EVENT CALENDAR WP Wordpress, FB Facebook, TW Twitter, LI LinkedIn, G+ Google Plus, GR Good Reads, Pint Pinterest, Red Reddit, Insta Instagram One Two Three Four Event Calendar Auto share
Wishing fellow authors happy writing and successful launching. Remember your story is your legacy, make it the best it can be! Warmest, Mimi For more tutorials visit www.mimiemmanuel.com Check out this FREE video series on how to become a bestselling author. This tutorial is an excerpt from The Holy Grail of Book Launching by Mimi Emmanuel