CONTENTS. FORGET THE RULES Forget: The Rule of Thirds Forget: Focus Forget: Exposure Forget: Framing Forget: Lighting Forget: Active Space

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06 08 10 12 14 16 18 20 22 24 26 CONTENTS Introduction PUT DOWN YOUR CAMERA Create an Inspiration Board What s the Story? Draw or Paint Something Go for a Walk Go to a Photo Exhibit Study the Masters Print Your Images Travel Take a Photo Class 28 30 34 36 38 40 42 44 46 48 50 52 54 56 58 60 64 FORGET THE RULES Forget: The Rule of Thirds Forget: Focus Forget: Exposure Forget: Framing Forget: Lighting Forget: Active Space CREATIVE SHOOTING EXERCISES Change Up Your Genre Shoot an Entire Roll of Film Use an Instant Film Camera Shoot Different Themes Shoot With a Buddy Experiment with Double Exposure Shoot in One Spot Shoot a Long-Term Project Paint with Light 66 68 72 74 76 78 82 84 86 88 92 94 96 98 100 102 104 106 108 110 112 Shoot at Night Shoot Action Restrict Yourself Shoot Still Life Play with On-Camera Filters Do a Time Lapse Change Your Perspective Play with Hard Light and Soft Light Play with Shadows and Highlights Shoot the Mundane Use Props Use Bokeh Capture the Intangible Get Abstract Shoot Something 100 Times Shoot a Short Film Shoot a Series Replicate Your Favorite Image Make it Meaningful Take Portraits Put Pictures to Words 114 116 118 120 122 124 126 128 GO BACK TO BASICS Shoot Film Use a Pinhole Camera Shoot Black and White Learn Color Theory Use a Darkroom Index Acknowledgments

24 PUT DOWN YOUR CAMERA 25 TRAVEL That said, not everyone has the means or the interest to travel. To those people I say: Do it anyway. I don t mean drain your bank account and force yourself on an international trip; travel can mean many things and take countless forms. Here are some ideas: Take a bus or train an hour outside the town where you live. Look at a map of your area, pick a place you ve never been to at random, and go on a road trip to that place. Live in the city? Visit your nearest rural area or wine region. Live in the countryside? Visit your nearest big city or a nearby city you ve never been before. Hop on public transportation and get off somewhere that piques your interest just trust your gut and explore it. Bottom line, put yourself in completely new surroundings. Just like date night at a new spot with your longtime partner, switching up the routine and going somewhere you ve never been before might help rekindle the relationship between you and your camera. For those who love it, there s nothing more rut-busting than traveling to a new destination. Travel is probably the single most powerful way to open your mind and transform the way you see the world and other people. As a fellow photographer, I am most inspired when I m traveling to someplace I ve never been before. Some of the best photographs I ve ever taken have been during my travels. And interestingly, just afterwards, I ve found that excitement of discovery and the thrill of capturing something new and exotic often translates into the photographs that I take when I m back home. Right after a trip, I can t help but see the world with fresh eyes, and I can see that reflected in my work.

28 FORGE T THE RULES When it comes to photography, I m a closet rebel. Sure, there s value in the basic rules of photographic composition and technique, but I see them more as suggestions rather than hard-and-fast directives and I would encourage you to look at them the same way. Of course, there s something to be said about having an expertly composed, perfectly exposed, razor-sharp, and well-lit photograph. Aiming to capture that perfect shot every time, however, sucks the joy and spontaneity out of taking a photo (which, quite frankly, is the whole point of doing it). In this section, we ll go through the basic rules of photography, talk about why they exist, and then flip em on their heads because, at the end of the day, the best pictures are the ones you take when you re having fun.

48 CREATIVE SHOOTING EXERCISES SHOOT AN ENTIRE ROLL OF FILM When I m feeling uninspired, one of my favorite things to do to get the creative juices flowing again is to shoot one roll of film. Besides certain aesthetic advantages, and the simple joy of going back to basics (more on this on page 116), shooting film and having a finite number of shots slows you down and forces you to think twice before snapping. Think about it: A standard roll of film only has 24 exposures compared to the 10,000+ JPEGs you can store on a 32GB memory card! With so much freedom, it s easy to go nuts and rattle off hundreds of digital images without much thought. With only 24 shots, you re forced to be more methodical, more thoughtful, and to make critical decisions with every single shot. In my experience, this exercise not only helps me to take better pictures, it also teaches me to value the process more, be a more thoughtful photographer, and to be more disciplined. (Not having to sift through thousands of hastily taken photographs afterward is an added bonus, too.) Don t have a film camera? No worries: Head outside and shoot a pretend roll of 24 exposures. After 24, you re out of film and can no longer shoot. Simple.

104 CREATIVE SHOOTING EXERCISES SHOOT A SERIES Many photographers tend to view a photo series as a long-term project, but it doesn t necessarily have to be. While some photo series can take months or years to create, others can take a week or even a day. A photo series is essentially just a group of photos with a common theme running through them that ties each photo together. Generally, it s a collection of the same or similar subjects or objects rather than simply a range of photos that fit within a wider theme. When it comes to picking a subject, there are no rules! My favorite photo series range from Alexander Yakovlev s powerful dancer portraits to Seth Casteel s Underwater Dogs (which is exactly what it sounds like: photographs of dogs taken underwater that were later turned into a book). Another series I like was shot by photographer Thomas Hawk, who paid a homeless person $2 to pose for a photo whenever he was asked for money. It was an interesting concept: Instead of receiving a handout, the person earned the money by working for a few minutes while Hawk shot. Hawk, on the other hand, got a great photo series of interesting humans, many of whom had intriguing stories of loss and survival. Here are some ideas to get you started. Use these as broader jumping-off points rather than final subject suggestions: Animals Couples (look up Murad Osmann s Follow Me To series) Bodies and the human form Weird portraits (look up Tadas Černiauskas Blow Job series, which documented people s facial expressions as a high-powered jet of air from an industrial leaf blower was blown into their faces) Self-portraits Street portraits Movement Suburbia Occupations Stereotypes Reflections Nature Color (shoot a seven-day rainbow project, focusing on shooting things of a different color of the rainbow each day) Food Fashion Fantasy scenes Street style Cool signs Ugly things (your challenge is to make them look beautiful!) Heirlooms Social issues

122 GO BACK TO BASICS LEARN COLOR THEORY Unless you went to photography or art school, chances are you weren t taught about color theory. What exactly is color theory? Put simply, it s the technique of combining specific colors in a way that looks best. TIP: Go out and take five photographs that highlight complementary colors and five photographs that create a mood using analogous colors. Fundamental to color theory is the color wheel a circular depiction of every color along a continuum, with each color transitioning into the colors on either side of it. Color theory states that colors directly opposite from one another on the wheel work well together visually, and, when used together, can help make an image feel balanced. Yellow {primary} Green Orange complements complements Blue {primary} complements Purple Red {primary} There s much more to color theory than just complementary colors, however. Another aspect is that of analogous colors. This is the idea that colors close to one another on the color wheel are naturally harmonious when seen together and create a certain feeling and mood. For example, using colors in the red-to-yellow section of the color wheel can create a warm and inviting mood in an image. Conversely, using colors in the green-to-blue section of the color wheel can create a calm, relaxed, and mellow mood. You certainly don t need to go out and apply color theory to every single picture, but it is useful to know which colors complement one another, which colors contrast one another, and which colors can help create a certain mood in an image. Just like lighting or compositional tools, understanding colors and how they interact with one another can make for better images.