Alternative Finance Maturity Model

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Ronald Kleverlaan Founder CrowdfundingHub Director European Centre of Alternative Finance Utrecht University ronald@kleverlaan.com @kleverlaan Alternative Finance Maturity Model A public-private growth model for the Alternative Finance industry

Industry Life Cycle model

Alternative Finance per country in the EU (2015) Source: Sustaining Momentum - The 2 nd European Alternative Finance Benchmarking Report Cambridge University

www.crowdfundingineurope.eu www.crowdfundingcrossingborders.eu

Market Government Source: Current State of Crowdfunding in Europe 2016 Alternative Finance Maturity Index (www.crowdfundingineurope.eu)

It takes two to tango

Growth of industry Regulations for industry

Growth of industry Regulations for industry

Alternative Finance Maturity Model (5 phases) Maturity Consolidation Competition Growth Introduction

Alternative Finance Maturity Model (5 phases) Maturity Consolidation Integral part of financial industry Introduction Small platforms Unregulated market Growth First platforms raising >5M a year (not profitable) Several AltFin models offered Using existing regulations Industry associations formed Competition Platforms profitable (Turnover >50M) Specific crowdfunding / p2p licensing Integration in financial industry 1-10% of SME funding Few platforms survive Several industry associations >10% of SME funding 20-80% of SME funding A lot of new platforms start

Reaching the next level

Government/regulator Investor protection vs Access to Finance Professionality of new industry players Cross-border issues with online investing Fraud Protection / Anti-money laundering DIY Crowdfunding (gatekeeper)

Alternative Finance Maturity Model (Government) Create clear regulations + public support Investor protection + transparency on defaults Integrated completely in financial regulations Open dialogue with industry Consolidation Maturity Competition Growth Introduction

Industry Promotion and Education Educational programs for Entrepreneurs, Investors and Advisors. Independent Research on industry data Transparancy on defaults, risks Certification program for platforms and advisors Co-financing by government and banks

Alternative Finance Maturity Model (Industry) Industry roundtables and work with independent advisors Collective promotion of success stories. Regular publications of growth in industry. Training advisors. Launch industry association Support independent (academic) research, certification of advisors, transparency on defaults, several industry associations, combine AltFin with traditional finance Integration in traditional (institutional) finance industry, specialized (academic) research centre. Maturity Consolidation Competition Growth Introduction

Government & Industry together can build a new sustainable financial eco-system

Academic Crowdfunding Week 2017 Utrecht University June 7-9 2017 www.uu.nl/ecaf

Ronald Kleverlaan Founder CrowdfundingHub Director European Centre of Alternative Finance Utrecht University ronald@kleverlaan.com @kleverlaan