Social Media Calendar and Cheat Sheet

Social Media Calendar and Cheat Sheet

August 2012 Sun Mon Tue Wed Thu Fri Sat 1 Maa Video Contest Starts 3 4 5 6 7 8 9 10 11 12 13 14 CSI 2.0 15 16 17 18 Boulder Darshan 19 20 21 22 23 24 25 26 27 28 29 30 31

September 2012 Sun Mon Tue Wed Thu Fri Sat 1 2 3 4 5 6 7 8 Video Voting Starts Today 9 10 11 12 13 14 15 16 Last Day to Vote for Videos 17 Video Winner Announced 18 19 20 21 22 23 24 25 26 27 28 29 30

Cheat Sheet Actions: View: Believe it or not, just looking at the Sai Maa s Facebook fan page, events, and posts helps! Like: Simply click the little thumb under any Sai Maa content (posts, quotes, and events). Comment: Freely share your thoughts about any post you see related to Sai Maa or the event.. Share: Click share under any content you like. You will be prompted to share on your wall or in a private message. Share on my wall: the post will now appear on your wall where your friends will see it. Share in a private message: you will be prompted to select recipients. Share on a friend s wall: we will refrain from using this function during the promotions. If you are already active on Twitter, then you can support the campaign by tweeting about it during our preset periods of high activity. If you do not already use Twitter, don t worry about this part. It takes a long time to build a twitter presence. Feel free to try it and have fun, but don t fret over this part. e approximately Actions: Tweet: The definitive Twitter verb: freely share your thoughts all things Sai Maa. Re-Tweet: If you find a tweet that you like you can re-tweet it. @saimaashakti: sends a tweet to the official Sai Maa twitter account. hashtags #Saimaa #Denver #PassionateNewYou: alerts people following these topics that there is a relevant post. url: Be sure to include website: www.sai-maa.com. All of this content can be shared via a simple email or phone call. The important thing is that we get all of this information out at the same time. Communicate to your friends and connections the way that they like best!

Cheat Sheet Who is Maa? Video Contest Maa has asked that the community be mobilized to share their stories. During this phase of the campaign community members are encouraged to vote for their favourite videos and share videos with their friends via email and Facebook shares. Actions: View: Check in often to see new videos (these will be found on the Sai Maa Facebook fan page and at www.sai-maa.com). Like: Simply click the little thumb under any videos you like. Comment: Show your support for our filmmakers and share your thoughts on your favourite videos. Share: Click share under any video you like. You will be prompted to share on your wall or in a private message. Share on my wall: the post will now appear on your wall where your friends will see it. Share in a private message: you will be prompted to select recipients. Share on a friend s wall: we will refrain from using this function during the promotions.\ Vote: Vote as much as once a day during the voting period of the video contest (September 8th through 17th). Today s fastest growing social media platform. This is a space where beautiful images and quotes are organized by subject (boards). Users maintain multiple boards and follow selected boards of others. This is a new space, and worth exploring, but not critical to the campaign. Actions: Pin: Once you have a pinterest account set up you can pin any photo you find on the web into different boards Follow:: If you find a board you like you can choose to follow it. You will then see updates in your feed.

Sample Posts and Tweets Facebook, Twitter & Pinterest messages to post with photos and videos and link: www.sai-maa.com Remember to add the following to Twitter posts: #Saimaa #Denver #PassionateNewYou www.sai-maa.com! Denver, September 21-22, 2012! Change your self, change your planet: radical change starts with you. Experience the unique vibration of the heart, Denver, September 21-22, 2012! Pure Love, One Love, Come Celebrate to Accelerate, September 21-22, 2012! Be Divine love in action Catapult yourself into your highest potential, September 21-22, 2012! Activate your self and realise your joy, September 21-22, 2012! Master practical techniques to enliven you life, September 21-22, 2012! Sai Maa is Living Yoga, Bhakti Yoga, Jnana Yoga If you like Deepak Chopra you ll like Sai Maa. Denver, September 21-22, 2012! If you like Wayne Dyer you ll like Sai Maa If you like Sai Baba you ll like Sai Maa. Denver, September 21-22, 2012! If you like Marianne Williamson you ll like Sai Maa