Early HTA to inform value driven market access and reimbursement planning

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Early HTA to inform value driven market access and reimbursement planning Lotte MG Steuten, PhD Associate Prof. Health Technology & Services Research Program Director Health Sciences University of Twente, The Netherlands CoFounder & Director Health Economics and Reimbursement PANAXEA, The Netherlands

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Identification, prioritization, commissioning Define policy question, develop HTA protocol, background info => Research Question Assess technology on the HTA elements Draft, review and write up final report Dissemination and use of HTA in decision making

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MOH 2012 Committee of Supply Speech Healthcare 2020: Improving Accessibility, Quality and Affordability for Tomorrow s Challenges (Part 2 of 2) Sustainable Healthcare Spending A key driver for the increase in healthcare costs is improvements in medical care new and improved drugs, better treatments, breakthroughs in surgical techniques that improve quality of life and extend life. This is good for patients and their families. However, as a society, we cannot afford to support and subsidise all new treatments at all costs. New does not necessarily mean better. We need to consider what appropriate and cost-effective treatment is. http://www.moh.gov.sg/content/moh_web/home/pressroom/speeches_d/2012/moh_2012_cos_healthcare_2020_impr oving_accessibility_quality_affordability_for_tomorrows_challenges_part_2_of_2.html 7

Unsatisfactory for most stakeholders: - Too little room for innovation - Transparency / public accountability - Multi criteria vs cost-effectiveness: value - etc... 8

Largely private sector; highly regulated 9

Typical private sector engagement? first clinical / patient use (widespread) diffusion Technology use by patients Medical Technology development and uptake Health Technology Assessment III II I Basic Research Proof of Principle Product Development Uncertainty Modeling strategies & scenario building (for strategic business decisions) Clinical research & modeling strategies (for informing health authorities) Based on: IJzerman MJ, Steuten LM. Appl Health Econ Health Policy. 2011 Sep 1;9(5):331-47

Stakeholder Engagement in HTA: - Priorities - Resources - Timeliness Priority of HTA? Resources for HTA? European Commission: Health and Consumer DG report on modalities of stakeholder consultation in future HTA (2012) 11 When to be consulted in HTA?

Stakeholder Consultation in HTA: mismatch regarding timeliness When to be consulted in HTA? Actual consultation in HTA? European Commission: Health and Consumer DG report on modalities of stakeholder consultation in future HTA (2012) 12

first clinical / patient use (widespread) diffusion Technology use by patients Early HTA: Efficiently steer innovation Fail fast, Fail cheap, Try again! Medical Technology development and uptake I II III HTA: So what s it worth? (Pass/Fail) Basic Research Proof of Principle Product Development Uncertainty Modeling strategies & scenario building (for strategic business decisions) Clinical research & modeling strategies (for informing health authorities) Based on: IJzerman MJ, Steuten LM. Appl Health Econ Health Policy. 2011 Sep 1;9(5):331-47

Regular HTA Early HTA Aim Assess safety, effectiveness and costeffectiveness of a new technology. Assessment of (future) safety, effectiveness and cost-effectiveness of a new technology. Decision support Available evidence Influence on technology s added value Decision support for healthcare policy makers, financers, care providers and patients regarding market access, reimbursement and technology use Predominantly based on clinical and cost-effectiveness studies of the new technology, but increasingly also with outcomes research in daily practice EMPIRICAL RESEARCH + MODELLING Limited impact on added value of the new technology Decision support for developers and investors regarding technology design and strategic management and healthcare policy makers, financers, care providers and patients re market access & reimbursement. Predominantly based on prototype testing, animal studies, early clinical experiences and expert opinions a/o extrapolations from data of previous generation or similar technologies ADVANCED MODELLING Can have important influence on (future) added value of the new technology Adapted from: Pietzsch JB, Paté-Cornell ME. Int J Technol Assess Health Care. 2008 Winter;24(1):36-44. 14

Two examples of early HTA 1. Gap-analysis: Pain and loss of sensation in diabetic neuropathy 2. Early modeling: Lab on a Chip technology 15

Pain and loss of sensation in diabetic neuropathy Product to treat pain and loss of sensation due to diabetic peripheral neuropathy By using electrotherapy technology (TENS-like) for patients feet using a gel bath solution; sensation is restored and pain reduced The device will be designed for home use Patients can self-administer the 30 minute sessions needed to treat their complaints No empirical data available yet, so how can early MTA help? Cost-effectiveness GAP-analysis 16

Diabetic neuropathy key characteristics Epidemiology: describe target population How many people suffer from Diabetic Neuropathy? Increase in coming years? Target population / market (economies of scale) Health economics: How large is the disease burden? (HR-Quality of Life) How large is the cost-of-illness to society? User preferences: Who should use the technology? What are the current or next-best alternatives? Requirements re design / user friendliness? Headroom for quality improvement and cost savings Predict user preferences and adoption rates 17

MTA: cost-effectiveness gap analysis Optimistic assumptions: Product leads to improvements in Quality of Life of: +10% Saves 2x / year costs outpatient treatment (2x 750) Cost Effectiveness threshold = 30.000/Quality Adjusted Life Year C/E gap = 30.000 * 0.1 + 1500 = 4500 Can you develop and produce this product for 4500? YES: continue development; NO: reconsider technology/ targetgroup/ price etc => Reimbursement for current generation TENS lies around 120-150 /year (!) 18

Conclusion for new TENS system Crucially important to articulate and proof the added value of this new technology for home use in comparison to usual care Safe and easy to use by patients themselves At least as effective as current technologies Save expensive clinic visits Only when the evidence for this is accepted by DMs...: Physicians / nurses as prescribers Patients as users Health insurers as payors...a premium price can be expected above the current market price of 120-150 / year.

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Early HTA to value lab on a chip technology Several application areas including renal and heart failure Added clinical value is prevention of hyperkalemia Some data available, but no large patient trials yet Which application(s) to pursue?...investing in initial studies?...first to market application?...market size vs uncertainty? 21

Early HTA: key considerations Direct medical costs Lab on a chip: Costs lab-on-a-chip: 16.60 per measurement Costs multi-reader: 130/year 10 measurements per month, 120 per year Disease burden: probability to develop hyperkalemia Renal failure: 5-10% Heart failure: 17% Consequences hyperkalemia: neurologic deficits, cardiac arrest, death Current treatment: drugs and diet (both diseases) Optimistic assumptions re clinical impact / Health-Related Quality of Life Probability to develop hyperkalemia becomes zero All HRQoL disutility and costs associated hyperkalemia prevented 22

Early HTA: health-economic model Development of Markov models for heart failure and renal failure to assess the expected 5 year costeffectiveness vs. usual care. Findings: Renal failure: 1M / QALY Heart failure: 35K / QALY (threshold 20K- 80K / QALY) Advise: continue heart failure; reconsider renal failure 23

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Conclusion HTA will and should increasingly be undertaken in earlier stages of technology development to anticipate market access and reimbursement decisions Private sector engagement is crucial in modern HTA Methods for HTA need to be adapted to allow assessment earlier in the process Value should be considered in a broader sense than costeffectiveness 27

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Thank you! l.m.g.steuten@utwente.nl 29