knowledge Exchange EXCHANGE YOUR KNOWLEDGE J. MICHAEL HASENKAM - VICE DEAN COLLABORATION WITH SMALL AND MEDIUM SIZED BUSINESSES - WHY AND HOW?

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- VICE DEAN COLLABORATION WITH SMALL AND MEDIUM SIZED BUSINESSES - WHY AND HOW? knowledge Exchange

RESEARCH, EDUCATION, KNOWLEDGE EXCHANGE, TALENT INTERLINKED ELEMENTS?

SOCIETAL DIRECTIONS AND EXPECTATIONS Strategic research Danish Innovation Foundation Merge of: The Strategic Research Council The Advanced Technology Foundation The Danish Council for Technology and Innovation ~1,6 billion DKK annual budget Samfundspartnerskaber means: Technology & Innovation Danish Innovation Foundation Solving societal challenges Thematic/sectorial focus Significant representation of private and public business in boards, committees and projects Operational from spring 2014 Source: Ministry of science

SOCIETAL DIRECTIONS AND EXPECTATIONS Horizon 2020 EU Horizon 2020 Three priorities: Excellent science ~24 Billion Euro Industrial leadership ~17 Societal challenges ~31 20% of the Societal Challenges budget go to SMEs Partnering ( and agenda setting!) through: Joint Technology Initiatives ERA-Nets Joint programmes between member states Joint Programming Initiatives European Innovation Partnerships Responding to the economic crisis Addressing peoples concerns Strengthening EU position in research, Innovation and technology Expectations from our ministry: ~2,5% (= 1,5 billion DKK annually) to Denmark ~ 3500 Danish research Institutions and enterprises expected to participate Invest 26 mio DKK annually in support/help Operational from January 2014

WHY RESEARCH BASED PUBLIC CONSULTANCY AT AU? Societal expectations: More education Enhanced international focus and cohesiveness in research Attraction of more EU-funding More innovation and business collaboration Continued competent research based public consultancy

ROOM FOR IMPROVEMENT? Aarhus University performance in industrial collaboration:

ROOM FOR IMPROVEMENT? Aarhus University performance in inventions and patenting:

COLLABORATION CONTINUUM VARIOUS DEMAND FOR SUPPORT Developed by Binnerup & Frølund on basis of five elements of a successful Twenty-First Century University Corporate Relations Program See http://www.nacroonline.org

PARTNERSHIP AGREEMENTS: A WAY TO SUCCESSFUL COLLABORATION? Mutual value creation is in focus External funding and exchange of staff and students in is of great potential value for both partners Access to new ideas, latest research, competencies and facilities Access to a wider global R&D network Improved access to public funding

(G)LOCAL INNOVATION OUR ROLE AS A REGIONAL? Innovation, spin-outs and industrial collaboration e.g.: Østjysk Innovation A/S INCUBA Science Park A/S Agro Business Park Væksthus Midtjylland/IFU Investeringsfonden for udviklingslande AgroTech A/S Institut for Jordbrugs- og Fødevareinnovation Alexandra Instituttet MedTech Innovation Center (MTIC)

AU KNOWLEDGE EXCHANGE SUPPORT

CENTER FOR HEALTH CARE IMPROVEMENT -A NEW PUBLIC CONSULTANCY INITIATIVE Why establish a CHI? AU platform for public consultancy of a health sector Increase the interdisciplinary research at AU Enhance AU focus on health Strengthen AU appearance in international research Strengthen links to private business R&D Proposed CHI structure and work flow Source: CHI steering committee report

KNOWLEDGE EXCHANGE THROUGH COLLABORATION WITH SME S Develop new platforms and models for collaboration How can we meet this ambition successfully? What are the barriers? Where do we find the solutions? Where do we start?

KNOWLEDGE EXCHANGE THROUGH COLLABORATION WITH SME S What is in your opinion the major barriers for more AU engagement in collaboration with Small & Medium sized Enterprises? Crediting of collaboration? Incentives to enter into a collaboration? Maintenance of research integrity? Bridge-building between the research community and society? Value creation of knowledge exchange? AND What is in your opinion the solution?

ACTION - PLEASE

AU KNOWLEDGE EXCHANGE SUPPORT FROM INSTITUTES AND FACULTY

ROOM FOR IMPROVEMENT? Aarhus University performance in EU FP7- research programme Source: Ministry of Science

AU KNOWLEDGE EXCHANGE SUPPORT TYPE OF INTERACTION

BASIS FOR MORE PUBLIC SECTOR COLLABORATION AT AU? The existing national centres (DCA, DCE and DCL) are challenged by: Annual reductions in funding from ministries Exposure to competition by ministries Ministries setting a stronger agenda during contractual negotiations Establishment of new national centres is challenged by: Need for a comprehensive stakeholder and business analysis Fluctuations in revenue due to short term contracting periods Need for AU internal mobilisation of resources and research competencies

CENTER FOR HEALTH CARE IMPROVEMENT - THE PROCES The CHI business model describe and justify through a comprehensive analysis: The societal need for a new public consultancy service from AU Relevant competencies and core strengths at AU Added value for society and for AU Tasks for the centre Mode of operation (organisation and economy) Implementation (incl. 1 and 2. phase success criteria) Source: CHI analysis report