Programme of the Workshop

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Programme of the Workshop MONDAY 19 FEBRUARY 2001 8:00 Registration 9:00 Official opening ceremony. Opening speech by Mr. Jacques Eckebil, Assistant Director-General, Sustainable Development Division, FAO 9:45 Introduction of institutions sponsoring the workshop: 9:45 The International Development Research Center (IDRC) 9:45 The Technical Center for Agriculture and Rural Development (CTA). Speaker: Thiendou Niang, Information and Capacity Development Department 10.00 The Ford Foundation for West Africa. Speaker: Ms Aida Opoku-Mensah, Manager, Media, Arts and Cultural Programmes 10.15 Presentation of topics, objectives and organisation of workshop Speaker: Jean-Pierre Ilboudo, Communication Officer, FAO 10:30 Coffee-break 10:50 Keynote address on The Challenges of ICTs and Rural Radio Speaker: Bruce Girard, International Consultant 11:20 Questions from the floor 12:00 Lunch with time for conducting radio interviews and broadcasts 14:45 The Developing Countries Farm Radio Network» Speaker: Ms Bennett Nancy, Executive Director, Developing Countries Farm Radio Network, Toronto, Canada 15:00 Community Radio and Farming in South Africa - Speaker: Mosopho Stone, Radio Producer, National Community Radio Forum, South Africa 15:20 Improving Access to Rural Radio for Hard to Reach Women Audiences Speaker: Jennifer Sibanda, Federation of African Media Women, Zimbabwe 15:40 Questions from the floor 16:00 Coffee-break 16:15 The Role of Rural Radio in Agricultural and Rural Development. Translating Agricultural Research Information Messages for Farm Audiences Speaker: Ms Sylvia Biraahwa, Head of Farm and Environment Issues in Radio Uganda 16:40 Commercial Farm Broadcasting in the United States Speakers: Chuck Zimmerman, Vice-President of Brownfield Network, and Gary Cooper, President of Southeast AgNet, USA 17:00 Radio Broadcasting to Farmers: To Educate, Inform, and Entertain Speaker: Edwin L. Slusarczyk, President, Ag Radio Network Inc, USA 17:20 Questions from the floor

TUESDAY 20 FEBRUARY 2001 9:00 Presentation by FAO technical departments, followed by questions from the floor 9:10 Global Information and Early Warning System Speaker: Stéphane Jost, Global Information and Early Warning Service, FAO 9.45 WAICENT: Bridging the Digital Divide in Food Security Speaker: Stephen Rudgard, World Agricultural Information Center, WAICENT, FAO 10:20 Coffee-break 10:40 Communicating Information about Food Security though Rural Radio Speaker: David Campbell, Nairobi Representation of the Mediae Company UK, Nairobi, Kenya 11:15 Farm Radio as a Medium for Market Information Dissemination Speaker: Andrew W. Shepherd, Marketing and Rural Finance Service, FAO 11:50 What Can Modern Agricultural Meteorology do for the Subsistence Farmers? Speaker: René Gommes, Environment and Natural Resources Service, FAO 12:30 Lunch with time for conducting radio interviews and broadcasts 15:50 Research in the Field of Rural Media Speaker: Julien Rakotoarimana, Secretary General, Rural Radios Network of Madagascar 16:10 Impact of Radio Programmes in South Mali: Methodologies and Practices for Evaluation Speaker: Omar Sangaré, National Coordinator of project : GCP/Mli/020/NET - Relaunching Rural Radio in Mali 16:30 Questions from the floor 16:50 Coffee-Break 17.10 How to Get Information on Post-Harvest in The Internet Jungle Speaker: François Mazaud, Post-Harvest Management Service, FAO

WEDNESDAY 21 FEBRUARY 2001 9:00 A Kente Approach to Community Radio Training: Weaving Training into the Community Empowerment Process Speaker: Ms Wilna Quarmyne, Deputy Executive Director of Ghana Community Broadcasting Services 9:20 Training Needs for Trainers in the Field of Rural Radio in Africa» Speaker: Christopher Kamlongera, Director, Centre of Communication for Development, Southern African Development Community (CCD/SADC), Harare, Zimbabwe 9:40 Questions from the floor 10:00 Panel discussions on African and American experiences Related to Rural Radio and Farm Radio Broadcasting Panel list: Moussa Keita, Secretary General of the Union of Radio and Television Broadcasting, (URTEL), Mali Chuck Zimmerman, Vice-President of Brownfield Network, USA Jean-Pierre Lamonde, Manager, Local Radio Programmes at Agence Intergouvernementale de la Francophonie (AIF), France Ms Sophie K. Ly, Secrétaire Générale of AMARC, Canada Jacques da Matha, Director of URTNA/CIERRO, Burkina Faso Facilitator: LoyVan Crowder, Senior Communication Officer, Extension, Education and Communication Service, FAO 11:00 Coffee-break 11:25 FAO s Experience in the Field of Rural Radio and ICTs Servicing Rural Radio: New Contents, New Partnerships Speaker: Jean-Pierre Ilboudo, Communication Officer, FAO 12:10 Messages and Statements by Institutions supporting Rural Radio: 15 minutes per Institution 12.10 African Center of Meteorological Applications for Development (ACMAD). RANET: Use of Climate and Environmental Information as a Resource for Development and Poverty Reduction in Africa Speaker: Mohammed Boulaya, Director General, ACMAD 12.25 Making Waves in the CGIAR (Consultative Group for International Agricultural Research): Rural Radio and Agricultural Science Speaker: Ms Helen Hambly Odame, Research Officer, International Service for National Agricultural Research (ISNAR) 12:45 Lunch with time for conducting radio interviews/broadcasts

15:00 World Association of Community Radio Broadcasters (AMARC): Community Radio and Food Security Speaker: Ms Sophie K. Ly, Secretary General 15:15 Inter-African Center for Rural Radio Broadcasting Studies of Ouagadougou (URTNA/CIERRO): A 23-year Contribution to the Development of Rural Radio and Local Radio in Africa Speaker: Jacques da Matha, Director 15.30 The Action of Agence Internationale de la Francophonie (AIF) in Local Radio Broadcasting : The Local Radio Program. Speaker: Jean-Pierre Lamonde, Manager, Local Radio Programs, AIF 15:45 Community Multimedia Centres: Integrating Modern and Traditional Information and Communication Technologies for Community Development Speaker: Ms Stella Hugues, Senior Programme Specialist, UNESCO 16:00 International Fund for Agricultural Development (IFAD): The Role of Rural Radio in the Struggle against Rural Poverty Speaker : Mohamed Tounessi, Country Portfolio Manager, Programme Management Department, Africa Division 16:15 US Department of Agriculture s Radio Speaker: Ms Brenda J. Curtis-Heiken, Senior Radio Reporter/Producer USDA Radio 16:30 BBC Farm Radio Programmes Speaker: Ms Anna Hill, Presenter/Producer, Farming Today, BBC.4 16:45 Coffee-Break 17:00 Role of the Panos Institute for West Africa: Rural and Local Radio Facing the Development of a Culture for Citizenship, Democracy and Peace Speaker: Ms Diana Senghor, Director 17:15 Institute for Media and Society (IMS, Nigeria) Speaker: Akin Akingbulu, Executive Director 17:30 JADE, A Network of African Journalists Specialised in Media Production and Communication for Development Speaker: Souleymane Ouattara, Coordinator NB: A cocktail reception was be offered by the U.S. Mission to FAO to participants of the workshop, on Wednesday, 21 February, at 18:30, at the residence of the Permanent Representative.

9:00 Constitution of working groups 12:00 Lunch THURSDAY 22 FEBRUARY 2001 Working Group I Networking of Rural Community Radio and Farm Radio Broadcasting through the Internet and Collaborative Arrangements North-South Working Group II New Technological Challenges, New Contents. Food Security; Early Warning System; Agro-meteorology; Market Information; World Agricultural Information Center (WAICENT): Working Group III Follow-up on North-South and South-South Cooperation: 14:30 Plenary Session: Reports of Working Groups 16:30 Evaluation of the Workshop 17:30 Break 18:00 Closing Ceremony. Speech by Ms Carleen Gardner, Assistant Director- General for General Affairs & Information Department, GI, FAO