Developer and Publisher of Casual Games on Portable Pla7orms

Transcription

1 Developer and Publisher of Casual Games on Portable Pla7orms

2 We develop and publish casual games We focus on Adventure, Hidden Object, Time Management, and Strategy games

3 You can play our games on: iphone ipad Android (soon) Macs PC PSP, Dsi

4 Casual games are: Universally appealing Non- violent Family- friendly Provide 4-20 hours of entertainment each Affordable: $ $9.99 Free to try Easy to start playing and addiclve Environmentally friendly: no packaging

5 Finding our games itunes App Store Mac App Store Use App Store on your iphone, ipod touch or ipad. Use itunes sooware on your Mac or PC. Use Mac App Store on your Mac.

6 How many people play? Over 15 million downloads on ios to date (4 million this Lme in 2010) We had days with over purchases with average price of $5 $3 this Lme in 2010) Single day download record: over 1 million ( this Lme in 2010) Monthly numbers of downloads and purchases grow with new releases

7 ios revenue by region in 2010 Asia, other 21% Europe 44% North America 35% We sell our games worldwide

8 ios revenue of a game in 2011 Asia, other 35% North America 40% Europe 25% More emphasis on markelng in North Am and Asia

9 revenue 23 MKr, up 140% to operalng result 9 MKr, losses of 1.5 MKr in 2009 Q1 11 to Q1 10 revenue grew 153% to 9.5 MKr Q1 11 to Q1 10 operalng result grew 203% to 3.8 MKr At the end of Q MKr cash, compared to zero during Q1 10 Based on Q1 11, we re 40 MKr revenue business, annualized This was achieved by releasing 9 games in 2009 and 27 in 2010

10 2011 In 2011, our promise to our customers is: We have a new game app for you every week! Check back ooen! We posiion ourselves as an entertainment service. Every week, download a new game to play during the weekend. We are going to release 80 games in 2011 (27 in 2010, 9 in 2009)

11 2011 So far we released 22 games, more than 50 in the pipeline 2011 is going to be tail- heavy, like 2010 Supermarket Mania 2, Stand O Food 3, Virtual City 2, Treasure Seekers 3 & 4, and lots of other great games 18 partner studios from around the world the best developers of casual games and their best games Our current forecast for 2011 is 45 MKr revenue and 16 MKr operalng result, 1.9 Kr EPS In 2010, we had to upgrade the forecast a number of Lmes towards the end of the year

12 : first success on a new market 2010: proving the new business model works 2011: scaling proven business model on the growing market Tripling the output will take some investment We have the funds we need, invesing acively Therefore no dividend this year

13 Good opportunity These games are popular on PC, where it s $400M+ market App Store and Android Market make them available to much larger audience Large PC portals won t be able to dominate on the App Store DistribuIon model is different (exclusive/non- exlusive) They are reduced from portal to another publisher While G5 remains one of the first and leading publishers G5 can be a company with 300 MKr revenue and 100 MKr operalng result, in the next few years.

14 The market is growing App Store growth: $0.8B in 2009, $1.8B in 2010, 131% growth Android s growth: $11M in 2009, $102M in 2010, 860% growth Smartphones are replacing feature phones, shipments increased 74% from 2009 to 2010 Tablets (ipad) are just staring their growth fastest ever user adopion Smartphones and tablets are going to be the primary gaming pla7orm in only a few years 200M / 25M sold These devices will be more powerful, lighter, with bejer graphics and with touch controls And they are ideal for our games

15 G5 is perfectly posiioned Track record of best- selling games We are coninuously able to repeat success with new games First month sales go up with every new release Growing developer network Growing internal development and poring team (80+ now) Proprietary cross- pla7orm technology Growing community of players who are repeat buyers We are able to grow organically and profitably Supermarket Mania sill sells like it did in 2009!

16 Some of our successes Virtual City HD #1 Top Grossing Game in 17 countries including major EU countries. Top 10 Grossing Game in 51 countries. Top 5 Grossing Strategy Game in all countries where App Store is available. Treasure Seekers: Visions of Gold HD #8 Top Grossing Game in USA. Top 10 Grossing Game in 45 countries, including major EU countries. Top 10 Grossing Adventure Game in all countries where App Store is available. Mushroom Age HD #4 Top Grossing Game in France. Top 10 Grossing Game in 33 countries. Top 10 Grossing Adventure Game in all countries where App Store is available. Top 100 Grossing Game in 69 countries including USA and EU. Supermarket Mania 2 Top 100 Grossing Game in 57 countries Supermarket Mania 2 HD Top 10 Grossing Game in 22 countries Top 100 Grossing Game in all countries where App Store is available Romance of Rome HD Top 10 Grossing Game in 55 countries, including EU, USA, Canada Top 30 Grossing Game in all countries where App Store is available.

17 Growing developer network Signing up new studios every month Flexible cooperalon terms From licensing to publishing to funding the development of new games

18 2010 revenue by brand Partner Games, 44% G5 Games, 56% Good balance between development and publishing business

19 Sales coninue more than 2 years Instead of fading out, sales grow Feb 2009 Supermarket Mania May 2011

20 ios revenue by game, % 4% 3% 3% 3% 5% 5% 16% 16% 7% 7% 9% 12% No single game generates more than 16% of revenue Same distribulon in Q1 2011

21 2010 revenue by pla7orm PSP, 8% PC, 14% ios, 78% ios will conlnue to dominate in 2011 Android will be added in 2011

22 Apple pla7orms 2010, revenue ipad 33% iphone, ipod touch 67% ipad launched in Apr 2010 and contributed 33% ios sales

23 Apple pla7orms Q1 11, revenue Mac 13% iphone 40% ipad 47% Mac App Store launched in Jan 2011

24 Average price growth in 2 years $6.00 $5.00 $4.00 $3.00 $2.00 $1.00 $0.00 from $2 to $5 in 2 years: players are willing to pay more

25 Share We now trade at 11.2 P/E to current 2011 earnings forecast This Ime in 2010 we traded at 5.2 P/E to 2010 forecast The valuaion went up 450% (29 to 159 MKr) in 1 year P/E roughly doubled: In 2010, we had to upgrade the forecast a number of Imes Revenue and operaing result are growing at % rate year on year (as of Q1 11) Debt- free, no stock opions, no warrants, no minority shareholders, profitable organic growth