Ryan Lee s Passive Income Mentoring Group MODULE #6

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1 Ryan Lee s Passive Income Mentoring Group MODULE #6

2 Recap Got Organized Picked passive model CD/Newsletter or MM Outsource all the tech stuff (site building, graphics, etc.) Came up with killer offer! Creating product Building your list!

3 Today s Module One Big Goal How to Get More Subscribers!

4 Marketing Strategies List building with teleseminars Affiliates/JVs Blogging Article marketing mkt. Viral report Video PPC

5 Free vs. Paid Traffic Free works but takes longer Paid you will get traffic. Special module in 2 weeks!

6 Blogging

7 Why Create a Blog? Easy as pie Search engine friendly Submit to blog engines Get readers involved

8 Create a blog: 1, 2, 3! Blogger.com Wordpress.com (.org)

9 Blog Necessities Get a quality header Newsletter signup RSS Feeds (feedburner) Products Media Contact

10

11 Big Tip! Put video on ALL pages Homepage Thank you pages Contact Page

12

13 Blogging Aim for one new post a day Tip Topical

14 Blog Content Part I Tip or Advice How To

15 Blog Content Part II Product Review or Excerpt Yours Affiliate product

16 Blog Content: Part III Interview You or do the interview

17 Blog Content: Part IV Video Wrapper youtube.com blinkx.com

18 Blog Content: Part V Recycle content Clips from seminars Highlights from your products

19 5 Ingredients to Sell on your Blog Authentic Transparent Integrity Democratic Unique

20 Marketing with Personality

21 The Methodology I d rather have 50% of the people like me and 50% can t stand me, than 100% just think I m OK Scott Tousignant The Fit Bastard

22 Too Much Noise You MUST stand out Make connections

23 Be YOU! Supportive Confrontational Controversial Anti-Guru

24

25

26

27

28 The Formula Start with personal story Go into your lesson Tie into current events or your daily life experiences You can sell on the P.S.

29 ing and Blogging Content The SAME I 5 days a week Good content and stories Tripled my income I lose money when I don t Left with rabid fans.

30 Tips AT LEAST once a week (I recommend daily) Short and sweet Don t always have something to sell Make it personal. Talk about family and life Bring back to blog for comments

31 Blog Comments Allow comments but moderate (lots of spam) Builds relationship Give them a reason to post Hold a contest for best story or case study

32 Commenting on OTHER Blogs

33 Step 1: Google Alerts

34 Sample blog Results

35 Step 2: Post Visit relevant blogs Comment on their post Include link to your site in your signature Rinse and repeat

36 Joint Ventures & Affiliate Marketing

37 Basics Pay as much commission as possible Physical CD: at least 35% MicroMembership: at least 50%

38 Affiliate Software 1shoppingcart.com Clickbank.com Built into both programs

39 Step 1: Find Partners Google.com Advanced search techniques

40 {keyword} parenting

41 {keyword} + {membership}

42 {keyword} + {community}

43 {keyword} + {articles}

44 {keyword} + {blog}

45 More {keyword} Ideas Membership software: (membergate, aweber, vtribes, ning) Community: chat, discussion forum, message board

46 Other places to recruit Clickbank marketplace ebay Get listed at affiliate directories like associateprograms.com

47 Contacting Affiliates & Networking

48 May I Help You? Actual I received from successful marketer What can I do for you?? How can I help promote an event or product for you? Please, let me know how I can support you!

49 Relationship FIRST Promote their site, products and community Law of Reciprocity Only promote products/services you believe in (otherwise it will kill your credibility!)

50 Make it EASY Set them up with links Give sample copy Sample graphics, banners, etc. Give access to content for evaluation Be persistent

51 Recycle Content Method

52 Everything You Need Step by step system Make the process much easier just follow along You WILL get more traffic

53 Step 1: Write an Article

54 Step One: Write an Article words How to type articles Top 10 Ways to

55 Quick Article Tips Be interviewed Conduct interview Teleseminar Take pieces of your product Can outsource:

56 Step 2: Submit to Article Directories

57 Step Two: Submit to Article Directories Not huge traffic, but it can drive visitors Create an offer to drive to your site *Ryan Lee is the author of Millionaire Workout. To download his free report Make More. Work Less go to

58 Article Direcotries Search for article directories Ezinearticles.com Ideamarketers.com Articlecity.com Articlepros.com

59 Step 3: Turn Article into Press Release

60 Step Three: Turn into Press Release Rework into a press release Turn into a news story Free and paid services

61 Free PR Resources 247pressrelease.com 1888pressrelease.com Prbuzz.com i-newswire.com Free-press-release.com PRBuzz.com

62 Step 4: Turn Article into Video

63 Step 4: Turn Article into Video Creation Method 1: Powerpoint 5-7 slides with major bullet points Record it using camtasia

64 Video Creation Tips Screencast: Camtasia (techsmith) Free version: JingProject.com

65 Video Creation Tips Web Cam (logitech) Editing Software: Windows Movie Maker

66 Video Tips Under 2 minutes Solid content Entertaining Include your URL during clip Long outro screenshot

67 Example Screen Shot

68 Step 5: Submit Video to Video Sites

69 Guidelines Some have 10 minute limit Remember your URL Pick a good keyword-rich title Tags and keywords Remember the outro page

70 Video Search Engines Youtube.com Google Video Yahoo Video Viddler.com Revver.com Traffic Geyser (in my resources section FREE trial!)

71 Step 6: Put Video on your Blog

72 Step 6: Video Promotions Put video on your blog Embed it clients about new video and direct them to your blog

73 Embed Video

74 Step 7: Turn it into a Blog Post

75 Blog post In addition to your personality content Can be search engine bait

76 Step 8: Social Media

77 Social Media Spread the word You need a free account Hundreds of bookmarking and social networking sites

78 Popular Social Media Sites Digg.com Stumbleupon.com Del.icio.us Slashdot.org Propeller.com Twitter.com Facebook.com Reddit.com Furl.net

79 Step 9: Make it Viral

80 Multiple Articles Turn it into a viral report Make it free Give it away on blog Offer reprint rights

81

82 Marketing Takeaways Small things each day add up minutes a day will pay HUGE dividends Start at Step 1 and move slowly

83 Upcoming Schedule ALMOST DONE! Next week: Vacation break. Two weeks: Pay per click advertising with a special topsecret guest Two weeks: Q/A

84 Questions and Answers

Table of Contents. Disclaimer 2. Welcome 4. Choosing a Niche/Product 4. Keyword Research 5. Blog/Squeeze Page 6. Blog Creation 7.

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