Welcome to the Taylor Made Success Family!

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1 Welcome to the Taylor Made Success Family! Congratulations on your decision to become a business owner with Mary Kay! You are now a part of one of the TOP producing and fastest growing Units The Taylor Made Success Unit in all of Mary Kay. I am so excited to be working with you and look forward to coaching you towards your goals. Remember you are in business for yourself but never by yourself. I m just a phone call away. You will also have the support of your sister consultants and directors in your area, as well as, the corporate office in Texas. It is our deepest desire for you to succeed. This business is so incredible because you never stop learning and you always have opportunities to grow. Your ATTITUDE is one of the greatest influences on your success. As Mary Kay herself use to say, You can do everything wrong with the right attitude and succeed beyond your wildest dreams! If you think you can, you re right and if you think you can t, your right. You will also want to make a commitment to go to your new consultant training, listen to your audio tapes, and read (30 min. a day) your Career Essentials Guide (located under learnmk through the intouch website). You want to eat this elephant one bite at a time, not in one big gulp. Your training and success meetings are designed to give you step by step instruction on all facets of the business, as well as, provide motivation, recognition, and inspiration. I can t tell you how important staying plugged into a positive, powerful training will be on your business. Those who show up.go UP! If you are not local in Los Angeles, I will find training and adopted director for you in your area. Enclosed you will find your first steps to start your business smoothly. Please call me as soon as you receive this packet, so I can walk you through your business plan and find out your specific goals you would like to achieve initially with your new fun business. Our mission is to enrich your life spiritually, financially, and emotionally. It will be totally natural to feel overwhelmed and a bit fearful.but, don t worry, the only way you can fail is by not trying. Dream Big and God will supply all that you need to achieve them. The more you give from your heart the more he will bless you. He wants you to be a possibility for others and wants you to prosper and succeed. Take God as your business partner and he will direct your steps. Our priorities are God first, Family second and Career third. Our principle that we run our company by is the Golden Rule Do unto others, as you would have them do unto you. Yes, you have decided to be a part of a Fortune 500 Company, The #1 Brand of Skin Care and Color Cosmetics, one of the Top 10 Companies for Women to Work for and The highest paid women in America today, but more importantly, you have joined a company of heart with strong ethical standards. Of course, it takes time to build a business, you don t get rich over night, but the journey to success is well worth it! Here s to your Dreams! Love & Belief, Renita Johnson Your Independent Senior Sales Director You truly are wonderful and when God created you, He had a beautiful and special plan for your life He planted within you the seeds of greatness. You can be anything you want to be; you can climb any mountain you want to climb; you can reach any goal you want to reach. It all lies within you. Believe in yourself. Have faith in yourself. Look for the best qualities in yourself. Believe that you are becoming the best you can be. -Mary Kay Ash

2 4 New Consultant Checklist As a new Mary Kay Independent Beauty Consultant, you might be asking yourself, What s next? Where do I start? These First Steps can help! Consider these steps to help you get started: 1. PRAY! As you take God as your business partner, pray for clear vision, purpose, passion, courage, prosperity, people you can make a difference with and a POSITIVE ATTITUDE! 2. MAKE A LIST OF 30 PEOPLE WITH SKIN. Choose 30 people (friends, family, co-workers, church family, etc people you would invite to your wedding) to practice on first and invite to your business debut. Highlight 5 special women you think would be great associates on your team and invite them to your next meeting. 3. PUT YOUR KIT TOGETHER & BEGIN READING YOUR CAREER ESSENTIALS BOOK. You won t believe all of the goodies you get for $ Pull out your paperwork and put it in a notebook. Listen to your audio tapes starting with Taking Stock (Side B of Tape 1). Read 15 minutes each day from the Career Essentials booklet. 4. MAKE AN INVENTORY DECISION. The decision to have product on hand is a very important one for you and your clients. It is completely optional to have inventory stock on hand to have on the spot delivery for your clients. But virtually all consultants start with something. Inventory increases your initial sales by 50%, and saves you time. Remember that you are not going to create debt by purchasing stock; it is an investment of which you will make a 50% profit. You will also receive FREE PRODUCT BONUSES only on your first order with the company. The amount of inventory needed will depend on how many appointments and hours you plan to work every week. I will go over the enclosed business plan to help you figure our what s best for your business. 5. SELECT YOUR PERSONAL USE PRODUCTS. You will sell what you wear and personally love. You ve got to be your best client. Throw out all other Brand X and start being a walking advertisement for your business. We will help you find your best look. 6. BOOK YOUR BUSINESS DEBUT & POWER START. Pick a date within 2 weeks to hold your business debut. Your debut is usually held in your home and takes about 2 hours. The purpose of the debut is to book classes and introduce your friends to Mary Kay products. Start to schedule your practice classes, using the script enclosed in this packet to complete your Power Start. 7. Do the 7 DAY WONDER CHALLENGE. Complete this challenge in the first 7 days from training and win a Beautiful Pink Ice Ring!! This is a fun contest to initiate your first sales and introduce product. 8. ATTEND WEEKLY NEW CONSULTANT TRAINING CLASSES. Training is very important to your success. There are many areas of your business that you need to learn about and master. Plus, it is easy to get distracted and unmotivated when you are in the daily grind of life. Everyone needs to get pumped up and have a positive support system. DO NOT MISS THE SUCCESS MEETINGS, even if you do not feel like going. When you treat your business like you treat your other job, it will pay you abundantly. But if you treat this like a hobby, it will pay you like one. When you attend the Success Meetings for 13 weeks in a row, I will award you with a gorgeous jeweled business calculator. 9. OPEN A SEPARATE CHECKING ACCOUNT FOR YOUR BUSINESS. Establish a personal checking account that has a Visa/MasterCard attached. All Mary Kay money will be deposited weekly into this account. Never co-mingle MK monies with your personal account. 10. TALK TO YOUR RECRUITER. Should you need further assistance seek out the help of your recruiter or leave me a detailed message (via phone or ) with your specific question and phone number, and I or one of my assistants will return your call shortly.

3 Your First 3 Goals Go for Your 3 P s! #1 Power Start: Win your Power Start Pin when you do 30 faces in 30 days. Start Date: Finish Date: Put the product on 30 faces within 30 days of your first face and you will earn the prestigious Power Start Austrian Crystal Pin to symbolize getting off to a great start. The purpose of your Power Start is to practice with people you know and get comfortable with your presentation. Have Fun! #2 Power Partner: Win your Power Partner Senior Consultant Pin Enhancer to wear around your Mary Kay pin when add your first new Team Member and she places her initial order! This will make you a new Senior Consultant and you will start to earn 4% commission! #3 Profit Pin: Win your Profit Pin (the Star Consultant 14 karat gold Ladder of Success pin with real gemstones) when you either begin with a full store of products ($1,800 $4,800 wholesale) or build to that level. This is considered enough product to comfortably service customers. I will design your first order for you. Success is a constantly varying idea held in the mind of each individual, and our personal goals regulate the success we plan to achieve. If we set our goals for the highest possible achievements and follow a few basic steps, we are destined for success. -Mary Kay Ash

4 Power Start Tracking Sheet 30 Faces in 30 Days!!! Congratulations on getting started with your training! Hold 30 facials in 30 days and earn a beautiful Power Start pin. 1. sold $ 2. sold $ 3. sold $ 4. sold $ 5. sold $ 6. sold $ 7. sold $ 8. sold $ 9. sold $ 10. sold $ 11. sold $ 12. sold $ 13. sold $ 14. sold $ 15. sold $ 16. sold $ 17. sold $ 18. sold $ 19. sold $ 20. sold $ 21. sold $ 22. sold $ 23. sold $ 24. sold $ 25. sold $ 26. sold $ 27. sold $ 28. sold $ 29. sold $ 30. sold $ Upon completion, notify Renita Johnson (562) or

5 Win your first prize with Mary Kay by being... Special Mystery Gift Complete these 2 activities and it s yours!! 1. Simply sell 25 items from your Beauty Book or Look Book. 2. Using the sheets included in your 7- day wonder, share the facts with 5 sharp women and report their opinions. You must fully read the Avenues of Income sheet to each person and ask them to completely fill out the Have You Ever Pondered Pink interview form. Then, return the 5 Pondered Pink sheets and 7 Day Wonder sheet to my office to claim your mystery gift. OR: Win This Gorgeous Sterling Silver Pink Ice Ring Complete these 3 activities and it s yours!! 1. Simply sell 25 items from your Beauty Book or Look Book. 2. Using the sheets included in your 7- day wonder, share the facts with 5 sharp women and report their opinions. You must fully read the Avenues of Income sheet to each person and ask them to completely fill out the Have You Ever Pondered Pink interview form. Then, return the 5 Pondered Pink sheets and 7 Day Wonder sheet to my office to claim your Pink Ice Ring. 3. Place your first order of $ or greater ( Wholesale. Section 1) in the same 7 days! Activities must be completed within 7 days of your first orientation session to win. I believe you can do it! Ring not shown actual size.

6 Name: Director: Date to Begin: Date to earn my ring: Name of Customer Phone Number Item Purchased TOTAL SALES Cost Tax Amount Paid Cash, MC, Visa, Check, Discover I DID IT! Send me my Pink Ice Ring Size: Sorry, no 1/2 sizes

7 Share Mary Kay Company Facts with 3 Women and Win Your Pearls of Sharing Earrings Share Mary Kay Company Facts with 6 Women and Win Your Pearls of Sharing Bracelet Add your first new Qualified Team Member and earn your Pearls of Sharing Necklace.

8 Earn Your Pearls of Sharing Set Share Mary Kay Company Facts with 3 Women and Win Your Pearls of Sharing Earrings Share Mary Kay Company Facts with 6 Women and Win Your Pearls of Sharing Bracelet Add your first new Qualified Team Member and earn your Pearls of Sharing Necklace. Your Name: Phone: Address: City/State/Zip: Consultant s Name: Phone: Director s Name: Interview Date: TODAY S AGENDA: I ll ask for information about YOU Agreement Date: I ll share some information about ME I ll cover some Mary Kay FACTS I ll answer any QUESTIONS that you have I ll get your DECISION regarding whether or not Mary Kay is something for you 1). Tell me a little bit about yourself. 2). Let me tell you a little bit about me: Why I started my Mary Kay business What I love most about my Mary Kay business Why I stay with Mary Kay 3). Now, I ll share some FACTS about Mary Kay (whatever you usually share) Avenues of Income sheet or Mary Kay s recruiting notebook are great resources 4). What questions can I answer for you? 5). What did you hear that surprised or impressed you? On a scale of 1 10, how would you best describe your interest level? 1 you re not interested. 10 you want to give it a try (no 5 s please). What would it take to move your from to a 10? Call or your Director with your prospect s Name, Number & Interest Level within 24 hours. She ll contact your prospect to thank her and answer any additional questions. Turn in a copy of this form to your Director immediately.

9 Mary Kay Avenues of Income Your own In-Home Business... you can call the shots! $$ Classes and Facials $$ 50% Profit on all Sales Facial = 1 to 2 People / Class = 3 to 6 People (our home or theirs) Avg. income from Forever Young class = $50.hr. $$ Dovetail $$ 15% - like a booking agent fee $$ Reorders $$ 50% Profit on all Sales (again & again & again) Basic Customer orders avg. $200 per year (replacing products when they run out) $$ Team Building $$ Commissions 4% 1 to 4 Team Members 9% 5 or more Team Members 13% 5 ordering w/ own $600 wh. $50 Bonus for each new qualified Team Member beginning with 4th Paid from MK s profits... not from Consultant $$ Career Car $$ Silver Chevy Malibu (loaded) Mary Kay pays a huge portion of insurance too! $ Car Payment + Insurance Premium = stays in family budget $$ Directorship $$ ALL of the Above and... 13% Unit Commission (13% on your own orders) 13% Personal Team Member Commission $300/3 qualified New Unit Members $500/5 qualified Unit Growth Monthly Bonus $500+ unlimited Monthly Bonuses $100 Bonus each new qualified team member Career Cars: Silver Chevy Equinox or Toyota Camry Pink Cadillac DTS or CTS Approximately 12,000 Career Car Qualifiers in the U.S. COMPANY PHILOSOPHIES God First, Family Second, Career Third The Golden Rule do unto others as you d have them do unto you The more people you help become successful the more successful you become 14 yrs. Mary Kay has been the #1 Best Selling Brand of Skin Care & Color Cosmetics in the United States 10% MK on less than 10% of cosmetics market 100% Satisfaction Guarantee for consumer 90% Buy Back Guarantee within one year, if you decide Mary Kay isn t for you, you can return unused products for 90% of your cost Mary Kay s consumer loyalty comes from our great relationship building business and typically the reason women stop using Mary Kay is because they ve lost their consultant (MK Orphans) Additional Sales Opportunities Personal Web Page & Preferred Customer Mailing 5 Styles of Mary Kay Consultants You Choose the Style for You 1. CAREER: 30 to 40 Hours per week 2. FULL TIME: 20 Hours per week 3. PART TIME: 10 Hours per week 4. HOBBY: just for fun 5. SPARE TIME: when there is any... plus products for yourself, family & friends, etc. Income potential is unlimited and it s matched by your efforts... when you do this you get that Sales & Recruiting incentives are substantial for Sales Directors because Mary Kay wants them to keep their skills sharp so they can better train and inspire their Consultants Only required cost to start is $ NSD Judy Kawiecki

10 Have You Ever Pondered Pink? Survey Name Your Consultant s Name Did You Know? *Many women earn over $100,000 in MK? Yes No *Over 100,000 women have earned the use of a Career Car since the program s inception? Yes No *Mary Kay does not conduct animal testing for its products and has signed the PETA Pledge? Yes No A Few Questions... Yes No Have you ever thought about doing something on the side to make extra money? Yes No Do you have all the flexibility you want? Yes No Do you feel you have the career of a lifetime and are paid what you are worth? On a scale of 1-10, where is your current interest level in having your own Mary Kay business? Phone # and best time to call Top Ten Reasons Most Women Begin Their Mary Kay Career ~ Which 5 Would Appeal The Most To You? Flexibility ~ more personal/family time Security ~ you keep what you build No quotas or territories No franchises or pyramids Be your own boss and work from home 50% Discount (profit) on all products More money and financial security Company philosophy ~ Faith, Family, Career Prizes, recognition, and appreciation Tax Deductions Earn the use of a company car Training and support Career advancement at your own pace Positive work environment From time to time, my Director selects a small group of women from this survey to join us for coffee. If your profile is selected as one of the most outstanding would you meet with us? Yes No Thanks for your input! Have You Ever Pondered Pink? Survey Name Your Consultant s Name Did You Know? *Many women earn over $100,000 in MK? Yes No *Over 100,000 women have earned the use of a Career Car since the program s inception? Yes No *Mary Kay does not conduct animal testing for its products and has signed the PETA Pledge? Yes No A Few Questions... Yes No Have you ever thought about doing something on the side to make extra money? Yes No Do you have all the flexibility you want? Yes No Do you feel you have the career of a lifetime and are paid what you are worth? On a scale of 1-10, where is your current interest level in having your own Mary Kay business? Phone # and best time to call Top Ten Reasons Most Women Begin Their Mary Kay Career ~ Which 5 Would Appeal The Most To You? Flexibility ~ more personal/family time Security ~ you keep what you build No quotas or territories No franchises or pyramids Be your own boss and work from home 50% Discount (profit) on all products More money and financial security Company philosophy ~ Faith, Family, Career Prizes, recognition, and appreciation Tax Deductions Earn the use of a company car Training and support Career advancement at your own pace Positive work environment From time to time, my Director selects a small group of women from this survey to join us for coffee. If your profile is selected as one of the most outstanding would you meet with us? Yes No Thanks for your input!

11 Mary Kay Inventory You have the choice in Mary Kay to service your customers in one of two manners: 1. Deliver product to your customers as soon as they place their order. You carry product in your home, which you have purchased in advance to sell to your customers. 2. Customers place their product orders to you, and you in turn accumulate orders to place and order to the company to service your customers for the products they need. A decision to purchase inventory depends on two factors: 1. RESOURCES - Do you have the capability to make the purchases? 2. GOALS - What level you choose should depend on your business goals. The single most important issue involved with inventory is that you make a decision that you are happy with, so that you are able to focus on succeeding in your Mary Kay business. Either choose to carry inventory or place orders to the company to service customers, but either way make a decision and be happy with your decision. Benefits of Having Inventory on Hand Higher Sales Women want their products as soon as they try them. Your sales will be 50% higher if you carry inventory to give immediately to your customers. Less Returns Women do not usually change their mind once they have the product in their hands. If they have to wait for product they can change their mind about their order due to stress, money or husband. Confidence You are more likely to actively work your business if you have product on your shelf. You will feel like a professional and have more confidence in your sales ability. Motivation Your inventory will motivate you to do your business when you lack self-motivation. Product sitting on your shelf will get you out there selling! It s instant cash!! Profit You will see a profit quicker from carrying inventory. If you have to place orders, it takes longer to see profit. Also, you can see a higher commission level from your sales, since you will need to order less often. Higher Reorders and Less Customer Drop Off If you are able to immediately service your customers once they run out, they will learn to depend on you. If you have to place an order to the company, they may look for another consultant who carries inventory. Less Frustration The consultants who do not carry products tend to get frustrated with their business. Not carrying inventory is one of the most common reasons for a consultant to drop out.

12 Ways to Purchase Inventory 1. Credit Card Loan most new consultants put their initial inventory order on a credit card, realizing they are not going into debt, but instead investing for a 50% return. Visa, MasterCard, and Discover all have ways to borrow money. Mary Kay Cosmetics will accept Visa, MasterCard and Discover. You must be sure to have enough available credit on the card to cover your purchase. It is simple to find this out by calling the bank issuing your card and asking what your credit balance is. We recommend you use a separate bank card for your Mary Kay business, if one is available. Remember, if you finance your business using a credit card your interest is TAX DEDUCTABLE! Credit Card Resources: US Bank or USBANKS (get an instant # & expiration date) Citi Advantage Air Miles Master Card Unit Mileage Plus Air Visa Platinum Miles One Visa Capital One Conventional Loan - This type of loan from a bank will help you establish credit in your own name. If you are married, be sure to get the loan in your name. They prefer loaning larger amounts usually $2,500 to $3,000 minimum. The rates are usually reasonable and there is usually no pre-payment penalty, should you decide to pay your loan off quickly. 3. Passbook Loan you borrow against the money you have in a savings account. 4. Life Insurance Loan you can borrow against your life insurance usually at a very low rate of interest. 5. Credit Union Loan If you are employed and have a Credit Union; or if married, your spouse might have a Credit Union at this place of employment. Credit Unions are traditionally a source of low interest loans. Processing your loan may take 2 to 3 weeks. 6. Mary Kay Bank Visa - Your recruiter can provide you with a credit card application for Mary Kay Bank Visa, a credit card available to you on terms negotiated by Mary Kay Cosmetics. The disadvantage to using this option is that credit approval requires 6 to 8 weeks. We recommend you express mail your application for faster service. 7. Family Loan many times there are members of your family willing to help you start your career. It is recommended that the arrangement be made on a loan basis where you pay this money back in monthly installations. Co-signers If you do not have a lengthy credit history or have not been employed long enough, having a cosigner (parent, relative, close friend) may help you qualify. 8. Secured Loan you can use your automobile, your home, stocks and bonds, certificate of deposit, etc. as collateral. Along with banks, financial institutions such as Beneficial, Morris Plan, Avco, etc. offer a variety of loan packages. 9. Have a garage sale - Other people will pay you good money for items you sell. The good news is that you ll be able to make $2 for each $1 you put into Mary Kay. 10. Get your Hustle On - Take the 100 Item Challenge (100 items x an average of $10 =$1,000) you can use your sweat equity as a last resource to finance your business.

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