Grant Agreement nr Realtime Adaptive Prototyping for Industrial Design of Multimodal Interactive expressive technology

Transcription

1 REALTIME ADAPTIVE PROTOTYPING FOR INDUSTRIAL DESIGN OF MULTIMODAL INTERACTIVE EXPRESSIVE TECHNOLOGY Promotional materials of RAPID-MIX set of tools and products v2 Promotional materials of RAPID-MIX set of tools and products v2 (M17) Grant Agreement nr Project title Realtime Adaptive Prototyping for Industrial Design of Multimodal Interactive expressive technology Project acronym RAPID-MIX Start date of project (dur.) Feb 1 st, 2015 (3 years) Document reference RAPIDMIX-WD-WP7-GS-D7.7.docx Report availability PU - Public Document due Date June 30 th, 2016 Actual date of delivery July 31st, 2016 Leader GS Reply to Michael Zbyszynski (m.zbyszynski@gold.ac.uk) Additional main contributors (author s name / partner acr.) Document status Final Draft (Reviewed by UPF) This project has received funding from the European Union s Horizon 2020 research and innovation programme under grant agreement N PROMOTIONAL MATERIALS OF RAPID-MIX SET OF TOOLS AND PRODUCTS V2 Page 1 of 9- MIX_WD_WP1_DeliverableTemplate_ _MTG-UPF Page 1 of 9

2 EXECUTIVE SUMMARY This deliverable describes the provision of the required resources and materials for proper dissemination of the RAPID-MIX project and outcomes as they have evolved since deliverable 7.4. It consists of the project logos, symbol marks, logo construction, colour scheme (including necessary variations), and a selection of promotional materials including fyers, postcards and stickers in a variety of form factors. It also covers the rationale behind the design and its relationship with the project goals. PROMOTIONAL MATERIALS OF RAPID-MIX SET OF TOOLS AND PRODUCTS V2 Page 2 of 9

3 BACKGROUND This deliverable belongs to the scope of activities that aim at creating awareness among the general public of the innovations of the project and implications for citizens and society, as detailed in the Dissemination Plan (section of the DOW). The task covered the design and development of promotional materials for the entire RAPID-MIX project, its tools, and potential output products, for the purposes of disseminating and communicating the goals and concepts behind RAPID-MIX, and promoting future mix products. It is closely associated with deliverables 7.2, 7.3 and 7.4. PROMOTIONAL MATERIALS OF RAPID-MIX SET OF TOOLS AND PRODUCTS V2 Page 3 of 9- MIX_WD_WP1_DeliverableTemplate_ _MTG-UPF Page 3 of 9

4 TABLE OF CONTENTS 1INTRODUCTION Main objectives and goals Methodology MAIN CONTENTS OF THE DELIVERABLE Application : Flyer Actual (second printing) Application : Stickers Actual Application : Dissemination events Actual...6 PROMOTIONAL MATERIALS OF RAPID-MIX SET OF TOOLS AND PRODUCTS V2 Page 4 of 9- MIX_WD_WP1_DeliverableTemplate_ _MTG-UPF Page 4 of 9

5 1 INTRODUCTION 1.1 Main objectives and goals This deliverable continues from deliverable 7.4, making clear the provision of the necessary materials required to promote the project throughout all channels associated with the dissemination work package, including in print, online media, broadcast media (where necessary / appropriate), at community events such as hackathons, maker fairs, trade shows, and also as part of the toolkit for branding of products and product prototypes, otherwise known as MIX-PRODUCTS. This material was produced in association with all consortium partners has now been successfully deployed at the Sonar Innovation Challenge at the 2016 Sonar Festival ( Finally it should be recognised that the images placed inside this document should on no account be taken from this document for the purposes of producing visual identity materials. Where required, the full resolution versions of these images will be made available via the RAPID-MIX WP7 repository, and a press kit will be made available on the RAPID-MIX website. In addition, if further assistance is required with respect to design guidance relating to the dissemination work package, in particular with respect to marketing of RAPID-MIX sets of tools and products, members of the consortium should contact the work package leader directly on a case-by-case basis. 1.2 Methodology The consortium employed a graphic designer for the purposes of creating the overall brand identity for the RAPID-MIX project. The same designer created all promotional materials and design guidelines for all RAPID-MIX dissemination work packages to date. Further information on how the output of this process was applied is available in deliverables 7.2, 7.3, and 7.4. In the case of 7.2, this deliverable clearly shows how the RAPID-MIX website and promotional channels have been designed and deployed. PROMOTIONAL MATERIALS OF RAPID-MIX SET OF TOOLS AND PRODUCTS V2 Page 5 of 9- MIX_WD_WP1_DeliverableTemplate_ _MTG-UPF Page 5 of 9

6 2 MAIN CONTENTS OF THE DELIVERABLE 2.1 Application : Flyer Actual (second printing) PROMOTIONAL MATERIALS OF RAPID-MIX SET OF TOOLS AND PRODUCTS V2 Page 6 of 9- MIX_WD_WP1_DeliverableTemplate_ _MTG-UPF Page 6 of 9

7 2.2 Application : Stickers Actual PROMOTIONAL MATERIALS OF RAPID-MIX SET OF TOOLS AND PRODUCTS V2 Page 7 of 9- MIX_WD_WP1_DeliverableTemplate_ _MTG-UPF Page 7 of 9

8 2.3 Application : Dissemination event Sonar Innovation Challenge 2016 PROMOTIONAL MATERIALS OF RAPID-MIX SET OF TOOLS AND PRODUCTS V2 Page 8 of 9- MIX_WD_WP1_DeliverableTemplate_ _MTG-UPF Page 8 of 9

9 PROMOTIONAL MATERIALS OF RAPID-MIX SET OF TOOLS AND PRODUCTS V2 Page 9 of 9- MIX_WD_WP1_DeliverableTemplate_ _MTG-UPF Page 9 of 9