Marie Skłodowska-Curie Actions Exploitation, Dissemination, Communication

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1 Marie Skłodowska-Curie Actions Exploitation, Dissemination, Communication София, 28 юни 2017 г. Антоанета Матеева, НКЛ за дейностите Мария Склодовска-Кюри, РП Хоризонт 2020

2 (2.2.) Exploitation, Dissemination of Results Describe foreseen exploitation&dissemination activities and their expected impact in the proposal Open Science under Horizon 2020 Open Access - to all peer-reviewed scientific research articles - Pilot on Open Access to Research data Contractual obligations to exploit and disseminate results in H2020 (GA: Article 28, 29)

3 Plan for exploitation, dissemination Aim: to achieve & expand the impact of the action; focus on innovation List of expected results; outline those that might be exploited List of all means intended to be used for bringing the results to the public knowledge Potential/expected impact (quantifiable), incl. expected impact on researcher s career! Develop relevant activities/deliverables

4 Basic options Exploitation Use for further research (outside the action) Developing and selling own products/services Spin-Off activities Cooperation agreement/joint Ventures Selling IP rights/selling the (IP based) business Licensing IP rights (out-licensing) Standardisation activities (new standards/on-going procedures)

5 Dissemination Target audience: other researchers, potential users and the wider research and innovation community Systematic disclosure of results Publications (International) conferences, workshops Websites: Project website; Commission websites, LinkedIn, Academia.edu, ResearchGate, etc.

6 IP Management Key terms in the context of Horizon 2020: Background - tangible or intangible input - data, knowhow, information, held by participants prior to their accession to the action Results - all results which are generated under the action, (whether or not protectable) Access rights - user rights (incl. licences) to results or background of project partners Exploitation - utilisation (direct/indirect) of results in research activities, which are not part of the project, as well as utilisation for further development, creation and marketing of a product or process Dissemination - means trough which research results are presented to the public (patent applications are not considered as dissemination)

7 Ownership of Results General H2020 principle Joint ownership/ Joint Ownership Agreements Giving part ownership to the MSCA fellow Giving ownership to Partner organisation/s Sharing ownership between participating organisations Giving licensing rights to Partner organisation/s

8 Intellectual Property rules Guide to IP in Horizon 2020 Guide to IP Commercialisation Support: IPR Helpdesk TTOs

9 (2.3.) COMMUNICATION Increased importance of communication in H2020: Promoting the action - visibility of EU funding: The beneficiaries must promote the action and its results by providing targeted information to multiple audiences (incl. the media and the public) in a strategic and effective manner. [ ] - GA, Art. 38 Requires clear and accessible language, attractive scientific subject with outstanding results

10 COMMUNICATION How European and International collaboration has achieved more - in scientific excellence, contributing to competitiveness and, where relevant, solving societal challenges How the outcomes are relevant to our everyday lives - by creating jobs, training skilled researchers, introducing novel technologies Promoting results, which may possibly influence policy-making, and ensure follow-up by industry, civil society and by the scientific community

11 Communication Communication with clear communication objectives to address the "public policy perspective Communication plan specifics: what - who when Targeted and adapted to the different audiences; pertinent messages Appropriate medium and means Beneficiary s experiences and how to fit in

12 Communication WP for communication or include it into other WP/s Type of communication activities - freely choosen Communicating EU research and innovation guidance for project participants: guide-comm_en.pdf; The "communication" section of the H2020 Online Manual; Outreach and Communication Activities in the MSCA under Horizon 2020 : activities_en.pdf

13 Public engagement (Outreach) To bring knowledge and expertise on a particular topic to the general public and explain the benefits of research to a larger public (tax payers) Interaction Activities: To give visibility to MSCA projects Activities organized by the EC

14 Useful links: The Plan for the Exploitation and Dissemination of Results in Horizon Guidelines on Open Access to Scientific Publications and Research Data in Horizon hi/oa_pilot/h2020-hi-oa-pilot-guide_en.pdf Open Access in Horizon H2020 helpdesk /Research Enquiry Service (RES): European IPR Helpdesk: Net4Mobility - FAQ Blog:

15 Antoaneta Маteeva H2020 MSCA NCP Bulgarian Academy of Sciences Office of International Affairs Tel.: Facebook: MSCA NCP - Bulgaria Pre-Screening IF 2017: Deadline: August 15, 2017 Completed proposals Country Destination: Bulgaria

16 Thank you! Questions? Research and Innovation

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