I NT R ODUCI NG T HE NEW LOOK OF. New Product Introduction June 2015 for inter nal distribution only

Transcription

1 I NT R ODUCI NG T HE NEW LOOK OF New Product Introduction June 2015 for inter nal distribution only

2 11810 InGrained Modern Teak THE NEW LOOK OF INGRAINED With the popularity of wood grain designs in vinyl flooring and the constant improvement of printing technology, Parterre s go-to collection for luxury vinyl plank flooring is undergoing a complete update. With 24 new 6 luxury vinyl plank designs, the InGrained Resilient Plank collection will have a total of 48 products ranging from traditional and classic wood designs to exotic and rustic wood looks. I n G r a in e d : N e w Pro d uct I ntro d uctio n 2

3 NEW DESIGNS The following information provides further details of the new InGrained collection and what to expect in the upcoming launch InGrained Autumn Apple InGrained: New Product Introduction 3

4 11840 InGrained Autumn Apple NEW DESIGNS 6 WIDE PLANKS From sleeker, linear designs to warmer, honey tones, below is a complete list of new product designs to the InGrained Resilient Plank collection. Each of the following luxury vinyl plank designs is 6 x 36 x 3 mm. SKU PRODUCT NAME SKU PRODUCT NAME Modern Teak Canyon Oak High Point Hickory Sessile Oak Heart Pine European Oak Angel Oak Autumn Apple European Apple English Elm Traditional Cherry Laurel Cherry Madison Teak Honey Mesquite Brazilian Walnut Exotic Walnut Sanibel Walnut Traditional Walnut Havana Mahogany Aged Jatoba Oregon Alder Soft Maple Harbor Oak American Cherry Note: Chain sets of the new product listed above will be sent out in June An announcement will be made when the chain sets are available. InGrained: New Product Introduction 4

5 11810 InGrained Modern Teak HardCore Deco Nouveau NEW DESIGNS: INSPIRATION Many of the new InGrained luxury vinyl plank designs draw inspiration from different parts of nature or have a unique story behind them. Read below to find out more behind the new InGrained and what segments and other designs they would work well with. OAK An Oak with a story, Harbor Oak s design comes from an old pier in Boston Harbor that had a weathered look and purple/ blue tone to it. Moving across the country for Canyon Oak, this design brings in the Southwest with a soft beige color inspired by the canyon sunsets. To add to the new oak selection, European Oak, which is soft brown in color, has a grainy texture that would work well in many industries. MIX + MATCH WITH: Canyon Oak: Vertu Rust and Cedar and HardCore Tivoli Terre European Oak: Sensatia Chit Chat Secret, Vertu Whispered Walnut, and FusedToo Gridlock Temper Harbor Oak: Vertu Space Linear Oak, FusedToo Traffic Cop Gallant, and 65108E HardCore Patina Reflection InGrained: New Product Introduction 5

6 NEW DESIGNS: INSPIRATION CONTINUED WALNUT There have been a few walnut LVT products added to InGrained. One Walnut has a smoother, linear design that comes in three different colors Traditional Walnut, Sanibel Walnut and Exotic Walnut. The variation of colors within each design and the sleek linear pattern make our walnut designs ideal for corporate and hospitality spaces. MIX + MATCH WITH: Exotic Walnut: HardCore Deco Nouveau and FusedToo Scrapyard Forged Sanibel Walnut: Vertu Nude Maple and Sensatia Chit Chat Secret Traditional Walnut: Vertu Moonlit Linear Oak and FusedToo Gridlock Collective Brazilian Walnut, another new walnut, is a medium-toned brown that has sleeker grains. The warm color and sleek grain makes this design ideal for educational and multi-family settings including senior living. MIX + MATCH WITH: FusedToo Park Bench Central Copper and Sensatia Aspects Plush InGrained: New Product Introduction 6

7 NEW DESIGNS: INSPIRATION CONTINUED TEAK To round out the teak products in the collection, Modern Teak and Madison Teak will join InGrained. Both with linear designs, Modern Teak is a classic dark brown, while Madison Teak is a rich brown and takes its name from Madison Avenue in New York City. With a clean design, Modern Teak and Madison Teak are ideal for most any commercial setting. MIX + MATCH WITH: Modern Teak: InGrained Ebony Ipe, FusedToo Underground Solid Rock, and Vertu Evening Oak Madison Teak: FusedToo Park Bench Battery Blue or 45109E HardCore Patina Platinum APPLE Growing in popularity, European Apple and Autumn Apple are warm, medium-toned designs that add a homey feel to many industries, especially healthcare. MIX + MATCH WITH: Autumn Apple: FusedToo Park Bench Central Copper, and HardCore Acid Metal Copperline European Apple: HardCore Tivoli Sienna InGrained: New Product Introduction 7

8 NEW DESIGNS: INSPIRATION CONTINUED CHERRY Adding more cherry patterns to the collection, Traditional Cherry and Laurel Cherry are both a medium-toned brown with sleek, linear designs American Cherry, though linear, has wider, smoother knots and more of a red-based tone. MIX + MATCH WITH: Traditional Cherry: HardCore Ornamental Khaki and InGrained Colonial Oak Laurel Cherry: Sensatia Aspects Tranquil American Cherry: Scrapyard Rust or HardCore Ornamental Khaki ADDITIONAL DESIGNS High Point Hickory A sleek and linear design, High Point Hickory is a warm, orangetoned option. MIX + MATCH WITH: InGrained Brazilian Cherry and Sensatia Chit Chat Warm Heart Pine Similar to some of the current Lancaster products, Heart Pine has smaller knots and a lighter beige tone bringing a fresher look to the rustic wood look. MIX + MATCH WITH: FusedToo Traffic Cop Amber and Sensatia Jazz Syncopation InGrained: New Product Introduction 8

9 NEW DESIGNS: INSPIRATION CONTINUED English Elm As the first Elm made part of the InGrained collection, English Elm is a light, warm-toned color with a smooth, sleek design. English Elm brings sophistication to education, corporate and retail settings. MIX + MATCH WITH: FusedToo Scrapyard Metallic Honey Mesquite Honey Mesquite has a brown/orange tone to it, but with bigger knots and a smooth design making it a warm addition to multifamily spaces or corporate environments with an industrial look. MIX + MATCH WITH: InGrained Ebony Walnut and FusedToo Scrapyard Metallic Havana Mahogany Named for the Mahogany trees in Cuba that were planted by Spanish missionaries over 200 years ago, Havana Mahogany has a linear design that features smoother knots, a growing design trend. Its smooth features compliment a broad range of commercial segments such as healthcare, education, hotels, restaurants and specialty areas in supermarkets. MIX + MATCH WITH: Vertu Sunlight Walnut and 45117E HardCore Patina Silver InGrained: New Product Introduction 9

10 NEW DESIGNS: INSPIRATION CONTINUED Aged Jatoba Jatoba, a new wood species to the InGrained collection, changes color as it ages. It starts off as a yellow/orange color and as it ages becomes more of a brown/orange color, which is the look our Aged Jatoba has to it. The warm, rustic look compliments retail and hospitality installations such as restaurants or boutique hotels. MIX + MATCH WITH: HardCore Acid Metal Galvanized Oregon Alder Adding another new wood species to the mix, Oregon Alder is a medium-toned wood design with a smooth, soft look. This plank design fits into most commercial settings. MIX + MATCH WITH: FusedToo Scrapyard Oxidized or Sensatia Aspects Harmony Soft Maple Rounding out the maples in InGrained is Soft Maple, a sleek design with smoother graining in comparison to the maples in the Vertu Resilient Plank collection. Soft Maple lends a sense of tranquility to healthcare facilities and leisure spaces such as spas or fitness studio lobbies and common areas. MIX + MATCH WITH: HardCore Deco Retro and 87207E Metallon Molten Steel InGrained: New Product Introduction 10

11 CURRENT DESIGNS The following information provides further details of the current products which will remain in the collection ingrained Lancaster Weathered InGrained: New Product Introduction 11

12 11505 InGrained Ebony Ipe CURRENT DESIGNS There will be 24 current products that will be staying in the InGrained collection through this update. These luxury vinyl plank designs are considered the top performers for several years now: SKU PRODUCT NAME SKU PRODUCT NAME Canadian Maple Colonial Maple Crown Cherry Boardroom Oak Natural Oak Adirondack Oak Gunstock Oak Churchill Maple Mahogany Brazilian Cherry Ebony Walnut Teak Lancaster Natural Lancaster Patina Lancaster Weathered Colonial Oak Natural Gunstock Antique Chestnut Ebony Ipe African Zebrawood Santos Mahogany Heritage Maple Natural Ash Natural Bamboo InGrained: New Product Introduction 12

13 11840 InGrained Autumn Apple COLLECTION FAQS ingrained, Ebony Walnut InGrained: New Product Introduction 13

14 11421 InGrained Antique Chestnut FAQ When will the new InGrained product samples be available to order? The new InGrained products will be introduced at NeoCon in Chicago, June 15-17, and will be made available soon after the event. Announcements will be made upon when samples, chain sets and architect folders are available, as well as when the website is updated. What is the difference between InGrained and the Vertu Resilient Plank collection? The InGrained collection is the more traditional of the two luxury vinyl plank collections, whereas Vertu has a more contemporary look to its designs. These two collections are designed to work together to provide a harmonious offering of over 80 luxury vinyl plank designs. May a customer request a 4 design in a 6 width plank? Yes. This would be made available as a special order and a minimum quantity may be required. Please contact your Regional Vice President for more information. Which products are considered run-outs and are there any new products that work as replacements? Though the run-outs will still be available on our website, we have compiled a list of products similar to the dropped InGrained products. The list on the following pages is of designs from various Parterre luxury vinyl collections that are similar in color and/or pattern. Can a customer still purchase a product that has been changed to a run-out? Yes. Many of the run-outs will still be available in our warehouse until the product is no longer in stock, and in that case, the product could be made available through special order. Please contact your Regional Vice President for more information. InGrained: New Product Introduction 14

15 11421 InGrained Antique Chestnut RUN-OUT REPLACEMENT SUGGESTION Please note that the following suggestions are based on color and/or pattern. It is recommended to provide your client with samples of the suggested replacement product before placing or changing an order. P = similar pattern C = similar color RUN-OUT PRODUCT SUGGESTED REPLACEMENT Columbia Cherry American Cherry - P/C Natural Teak - C Oriental Cherry Santos Mahogany - P Lebanon Cedar Natural Teak - C Laurel Cherry - C Tomato Cedar - C Clear Maple Canadian Maple - P/C Natural Ash - C Nude Maple - C Exotic Teak Natural Teak - P/C Traditional Cherry - P/C Brazilian Walnut - P/C English Walnut Ebony Walnut - P/C Ebony Ipe - C African Walnut Ebony Walnut - P/C Ebony Ipe - C Modern Teak - C Natural Hickory Angel Oak - P/C Tomato Cedar - C Antique Hickory Coastal Walnut - P/C Lancaster Natural - P/C Lancaster Weathered - P/C Sunlight Walnut - P/C Heart Pine - C Pennsylvania Cherry Mahogany - P/C Santos Mahogany - P/C Natural Hickory Heritage Maple - P/C European Apple - P/C Natural Oak - C Churchill Maple - C Deco Moderne Deco Retro InGrained: New Product Introduction 15

16 11421 InGrained Antique Chestnut RUN-OUT REPLACEMENT SUGGESTION - CONTINUED Please note that the following suggestions are based on color and/or pattern. It is recommended to provide your client with samples of the suggested replacement product before placing or changing an order. P = similar pattern C = similar color RUN-OUT PRODUCT SUGGESTED REPLACEMENT Natural Zebrawood African Zebrawood - P European Oak - C Angel Oak - C Coastal Walnut - C Infrastructure/Wire - C Virginia Oak Angel Oak - P/C Adirondack - P Tomato Cedar - C Natural Tigerwood Autumn Apple - P/C European Apple - P/C Natural Oak - C Haystack Oak - C Bolivian Tigerwood Mahogany - C Brazilian Koa Havana Mahogany - P/C Oregon Alder - P/C Laurel Cherry - P/C African Mahogany Mahogany - P Santos Mahogany - P Merbau Traditional Cherry - P/C Brazilian Walnut - P/C Natural Cork Traditional Cherry - C Deco Moderne Deco Retro InGrained: New Product Introduction 16

17 For questions regarding the InGrained Resilient Plank collection, please contact your Regional Vice President. Product photography displayed in this launch kit can be downloaded from your Online Rep Portal under Sales Tools > Photos & Image Files. PREMIUM VINYL