BROWN FOX CALLIGRAPHY WEDDING GUIDE 2017 CUSTOM STATIONERY GUIDE. Photo by Alison Yin

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Charla Crawford
5 years ago
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1 BROWN FOX CALLIGRAPHY WEDDING GUIDE 2017 CUSTOM STATIONERY GUIDE Photo by Alison Yin

CONGRATULATIONS Congratulations on your engagement and upcoming wedding! I am excited to work with you on your wedding stationery so that it will perfectly complement your special day.

2 CONGRATULATIONS Congratulations on your engagement and upcoming wedding! I am excited to work with you on your wedding stationery so that it will perfectly complement your special day. Each year, I take a certain number of couples and work with them to create the custom wedding and surrounding events that they desire. This includes calligraphy, design, and production for elegant paper products. You probably have a lot on your plate with planning your big day, so leave the stationery to me! I offer the best quality cotton paper and printing methods, and will guide you through the process, stress free. All calligraphy and artwork is done by hand to give you completely unique stationery that you and your guests will cherish for years to come. I would be honored to set the tone for your wedding by designing your stationery. Hi! I m Bri, the calligrapher and artist of Brown Fox Calligraphy. I m thrilled you are considering custom stationery for your wedding! I started Brown Fox Calligraphy out of many years of sketching letters, illustrating, and being passionate about art. Outside of calligraphy, I am a lover of all things crafty, HGTV, and traveling with my fiance. I cannot wait to get to know you and share my love of stationery with you on the most important day of your life! Photo by Anna Wu Photography

3 As you think about custom stationery, keep in mind the following TIMELINE 6-8 MONTHS PRIOR TO WEDDING Save the Dates sent 3 MONTHS PRIOR TO WEDDING Destination Wedding Invitations sent 6-8 WEEKS PRIOR TO WEDDING Invitations sent 4 WEEKS PRIOR TO WEDDING RSVP date

Initial PROCESS 01 02 03 Introduction Proposal & Contract Inspiration Contact me and let me know if you are interested in Save the Dates, Invitation suites, or pre-wedding gatherings stationery, and

4 Initial PROCESS Introduction Proposal & Contract Inspiration Contact me and let me know if you are interested in Save the Dates, Invitation suites, or pre-wedding gatherings stationery, and your event date. We will connect and talk about your stationery vision, as well as my design process. A custom proposal and price quote will be developed for you to approve, based on our conversation and follow up chats. A nonrefundable deposit of 50% of your estimated proposal cost is due at this time to secure your spot on my schedule. We will work together to gather inspiration photos and create a Pinterest board displaying the aesthetic and color palette for your stationery. We will come up with wording for your pieces, and then I will create your custom suite!

Secondary PROCESS 04 Creative & Proofing 05 Production For your stationery items, I will spend time designing and sending proofs throughout this phase.

5 Secondary PROCESS 04 Creative & Proofing 05 Production For your stationery items, I will spend time designing and sending proofs throughout this phase. I do not place a cap on number of revisions, so we will communicate back and forth to ensure we achieve exactly what you are looking for. The most important thing to me is that your vision is executed perfectly, and you are thrilled with your stationery. Once I receive final approval from you regarding design, paper, ink colors, and any add-ons for assembly, your stationery will be moved into production. Final assembly will take place, and once your stationery is packaged, final payment including shipping costs are due. Photo by Anna Wu Photography

6 INVESTMENT CUSTOM STATIONERY PRICING Photo by Robin Jolin Photography

7 There are multiple items you can use to build your perfect stationery package STATIONERY PIECES Save the Date Design - $150 Size: A6 or A7 Main Invitation Design - $250 Size: A7 Reply Card Design - $75 Size: 4bar Details Card Design - $75 Size: A2 Map Card Design - $300+ Size: A2 or A6 * These costs do not include printing or tax

8 INVITATION PACKAGES Preset stationery packages with estimated design costs Tier 1 - $900 Save the Date Main Invitation Reply Card Map Details Card Return address design for reply and outer envelopes Tier 2 - $600 Save the Date Main Invitation Reply Card Details Card Return address design for reply and outer envelopes Tier 3 - $450 Main Invitation Reply Card Details Card Return address design for reply and outer envelopes Tier 4 - $375 Main Invitation Reply Card Return address design for reply and outer envelopes Tier 5 - $200 Save the Date Return address design for outer envelope * These costs do not include printing or tax. Stationery pieces may also be purchased a la carte.

ADDITIONAL ELEMENTS To customize your stationery even more Envelope Liners Edge Painting on 220lb pieces Tags

Metallic Ink Return Address $3.00 per envelope $2.00 per envelope $20 per order + $0.25 per envelope +$0.

Inner envelope prices include up to 2 names. Additional names are +$0.25 each.

9 ADDITIONAL ELEMENTS To customize your stationery even more Envelope Liners Edge Painting on 220lb pieces Tags + Ribbon Vellum wrap Wax Seals CALLIGRAPHY ADDRESSING Outer Envelopes Inner Envelopes Custom Ink Gold/Silver Metallic Ink Return Address $3.00 per envelope $2.00 per envelope $20 per order + $0.25 per envelope +$0.25 per envelope $2.25 per envelope * Outer envelopes include 3 lines (zip codes do not count as a line). Inner envelope prices include up to 2 names. Additional names are +$0.25 each. 15% extra envelopes must be provided to account for mistakes, revisions, and add ons. Pricing is for calligraphy. Digital addressing is quoted separately.

CUSTOMIZATIONS Below, you ll find paper, ink, & printing options PAPER COLOR PAPER WEIGHT Paper for your stationery is as important as the design itself.

10 CUSTOMIZATIONS Below, you ll find paper, ink, & printing options PAPER COLOR PAPER WEIGHT Paper for your stationery is as important as the design itself. Brown Fox is proud to offer the highest quality Crane s Lettra paper, which enhances the various print methods. This paper is 100% cotton, which means no trees are involved in the process. The paper is soft to the touch and offers fantastic print quality for all printing methods. I offer three shades to choose from: I offer two weights of paper to choose from: regular thickness 110 lb stock, and extra thick 220 lb stock. 220lb extra thick paper incurs an additional fee. Fluorescent White Pearl White Ecru *Brown Fox Calligraphy also offers various handmade cotton paper. Inquire for pricing.

11 INK COLORS Colors are an important part when designing your wedding stationery, and Brown Fox Calligraphy will work with you to come up with ones that perfectly match the palette for your big day. LETTERPRESS BLUSH BRICK BUBBLEGUM CHERRY DUSTY ROSE FLAMINGO LIPSTICK MERLOT PERSIMMON RASPBERRY RHODAMINE RHUBARB RUBINE WATERMELON BELLINI MANGO MARIGOLD PAPAYA POPPY NEON ORANGE RUST ORANGE ZEST TANGERINE CHAMPAGNE LEMON MUSTARD SUNSHINE APPLE AQUA CACTUS CHARTREUSE EMERALD FERN FOREST GREEN TEA KELLY LIME MINT NEON GREEN OLIVE PINE SAGE SWEETPEA TEAL TURQUOISE CAPRI CORNFLOWER DENIM FOG MIST NAVY NIGHT OCEAN PEACOCK RAIN Letterpress inks are individually hand mixed and slight variations may occur between digitally printed and letterpress printed colors. Keep in mind, computer screens also vary and may not give a completely accurate representation of the ink colors in your design proof. NOTE: Metallic inks have a slight shimmer to them, but are not true metallic shine like foil. SAILOR STEEL THALO AZALEA EGGPLANT HEATHER LAVENDER NEON PURPLE PLUM VIOLET CHOCOLATE DIGITAL ESPRESSO KHAKI BLACK CHARCOAL DOVE PEBBLE PEWTER COPPER GOLD PYRITE ROSE GOLD metallic metallic metallic metallic metallic SILVER metallic Don t see the color you want? We can mix a custom color for you! Custom colors will incur additional cost. Digital printing does not limit the number of colors in the design, so any combination and shade of color is available!

PRINTING METHODS DIGITAL Cost: $-$$ Colors: Unlimited Best for: Watercolor and photo artwork Pieces are printed directly from a digital file.

Digital printing is flat and smooth to the touch. LETTERPRESS Cost: $$-$$$ Colors: one to three colors (prices based on no.

I offer letterpress in 1-color, 2-color, and 3-color. Individual plates are made for each color, so letterpress is priced based on the number of colors used.

12 PRINTING METHODS DIGITAL Cost: $-$$ Colors: Unlimited Best for: Watercolor and photo artwork Pieces are printed directly from a digital file. Digital printers transfer four colors of ink (cyan, magenta, yellow, and black) to paper simultaneously. This produces a full-color print with only one pass. Digital printing is flat and smooth to the touch. LETTERPRESS Cost: $$-$$$ Colors: one to three colors (prices based on no. of colors) Best for: Clean, elegant design Your design is impressed into the paper using an inked plate, leaving behind a beautiful deep impression. I offer letterpress in 1-color, 2-color, and 3-color. Individual plates are made for each color, so letterpress is priced based on the number of colors used. Blind letterpress is also an option and uses an un-inked plate to create an impression on the cotton paper. Blind letterpress is priced as a 1-color print. FOIL Cost: $$$ Colors: one or two color, metallic or matte Best for: Shiny metallic elements Foil stamping uses heat, pressure, metal dies, and foil film for printing. Metal dies are created from the final design, one for each color. The dies are heated and then stamped to seal a thin layer of foil to the paper. The foils can either be metallic or matte. * Multiple printing methods can be combined for a unique look

THANK YOU FOR CONSIDERING BROWN FOX CALLIGRAPHY Please contact me at hello@brownfoxcalligraphy.com if you would like to set up an initial wedding stationery consultation.

13 THANK YOU FOR CONSIDERING BROWN FOX CALLIGRAPHY Please contact me at if you would like to set up an initial wedding stationery consultation. I would love to work with you to make your wedding day incredibly special. Do not hesitate to with any questions you might have. Thank you! Photo by Anna Wu Photography

White ink offered - best with lighter cardstock. Ink Colors for Digital & Letterpress. white *Custom Colors upon request

*White ink offered - best with lighter cardstock. Ink Colors for Digital & Letterpress. *white *Custom Colors upon request Digital (Flat) Digital printing is both budget-friendly and colorful. It is the method of printing a digital-based image directly on your paper of choice. Letterpress Letterpress is a delight to the senses