For Draft Party tickets, please visit 49ers.com

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2 The San Francisco 49ers will host their annual Draft Party presented by Bud Light on April 26 at the Santa Clara Convention Center and in the process will raise money for one of America s most important landmarks, the Golden Gate Bridge. A limited number of tickets are available for $5 each. The Draft Party, an annual fan favorite, begins at 4 PM with NFL Network HD coverage of the Draft starting one hour later. There will be activities for fans of all ages, including interactive booths, performances by the Gold Rush Cheerleaders and Sourdough Sam, and a chance to meet with 49ers current players and alumni. Food, drink and 49ers merchandise will be available for purchase. Raffle tickets will be sold by 49ers Gold Rush Cheerleaders and fans will have the opportunity to win prizes. All proceeds from the raffle will benefit the 49ers Foundation, which supports development programs for underserved youth to keep them Safe, On Track and In School. In observance of the 75 th Anniversary of the Golden Gate Bridge, a portion of the proceeds from the Draft Party will be donated through the 49ers Foundation to the Golden Gate National Parks Conservancy. For Draft Party tickets, please visit 49ers.com

3 Dear 49ers Kids Club Member, April 1st, 2012 While new memberships for siblings and friends are currently on hold for the next few months, we will continue to host contests for all current members to win signed 49ers memorabilia and great 49ers prizes. Each month we will distribute the Playbook E-newsletter directly to your parents inboxes, so you can stay up to date with the happenings of your favorite football team even during the offseason. Sign-ups for the 2012 Kids Club will launch in the summer and will include a brand new merchandise packet full of exclusive 49ers Kids Club goodies! There will also be newly added events and special invitations for you and your family throughout the football season. If you have any questions, comments, or suggestions for the 49ers Kids Club, we would love to hear from you! Please us at: 49erskidsclub@niners.nfl.com or call (408) We wish you all the best as we head into a busy offseason and can t wait to see everyone next year! Sincerely, Sourdough Sam 49ers Kids Club

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6 Sourdough s birthday is on April 9th! For more updates on Sourdough Sam and the 49ers, follow him on Facebook!

7 1. Entries must be designed by a 49ers Kids Club member. 2. Limit one entry per member. 3. Scan and entries to 49erskidsclub@niners.nfl.com with Playbook Contest in the subject line. 4. Or, mail a hard copy to: 49ers Kids Club Playbook Contest at 4949 Centennial Blvd., Santa Clara, CA Please photocopy entries; originals will not be returned. 5. All entries must be received by May 31st to be eligible.

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9 The wait is over. The Nike Elite 51 Uniform for all 32 clubs was revealed to the world this week. With the well-known athletic supplier officially debuting team gear over the weekend, all that was left to show was the sleek uniforms to be worn for the 2012 season. The most visible change to the 49ers uniforms under Nike s watch is the inclusion of Flywire technology on the uniform collar. According to Nikeinc.com, the technology reduces weight and provides a better fit over shoulder pads. Other adjustments to the design include slight changes to the sleeve stripes where Nike has created a horizontal orientation to the field of play. It goes with the Nike s focus on increasing a player s range of motion. The striping on the uniform pants also utilizes more breathable materials. Still, even after all the new lightweight fabrics that are being introduced to the sideline in 2012, the team s traditional look remains. In fact, 2012 marks the first time in club history that Nike will make the official game uniforms. A pre-sale for the uniforms will take place on shop49ers.com at 12:01 AM ET on April 15. uniform. Back to the big reveal, the NFL introduced players from all 32 teams early Tuesday morning at a Brooklyn fashion show. Alex Smith was on hand to represent the 49ers and even conducted a few interviews afterwards while wearing his home For those looking for all the insight on Nike s uniform lingo, NikeInc.com offers a uniform fact sheet. With Smith being included in the league s uniform showcase, the Nike-sponsored athlete was also featured in the marketing imagery on Nike Football s Facebook page.

10 In a new contract starting April 2012, Nike designed and now produces all sideline gear for the 32 NFL teams. The new 49ers Nike gloves, above. The newly redesigned 49ers uniforms will debut this season, pictured on the left. For more information and photos, visit 49ers.com

11 This summer, stay active with the 49ers while learning football skills & drills! The youth football camp takes place at 49ers Headquarters in Santa Clara, CA. The 49ers conduct a three-day camp during the summer designed to teach the fundamentals of football. Boys and girls ages 7-14 are eligible for participation. This non-contact camp is designed to improve a child's beginning, intermediate or advanced skill level. Fundamentals of all positions on offense and defense are taught in addition to life skills such as respect, responsibility, sportsmanship, teamwork and the importance of education. Participants are grouped based on age and skill level. For more information & registration, visit: 49ers.com/YouthFootball Follow us on Facebook Facebook.com/49ersYouthFootball

12 Hometown: Fremont, CA What did you want to be when you grew up? A professional wrestler. I thought it would be neat to parade around in different outfits in front of a big crowd. Perhaps that is why I was drawn to football at a young age as well. Years with the team: I am entering my 4 th season in the fall. What do you do for the 49ers? I oversee the 49ers youth sports programs. This includes managing the Play60 initiatives and making sure the program stays consistent. I also assist the Community Relations department with player appearances in the community. We have a large Youth Football truck that travels to local schools and kids can participate in Gatorade Jr. Training Camps for their PE class. What did you study in school? I earned a degree in Kinesiology (the study of human movement) with an emphasis in Physical Education. How did that help you get this job? My education gave me background knowledge and experience in health and fitness, which is a big part of my job. What s your favorite part about working for the 49ers? Being out in the community and having the opportunity to positively affect youth and teach them the game of football. What advice would you give someone who wants to work in sports? Do it. Look for opportunities to get involved with your favorite sport. There are all sorts of ways to participate. Talking to a coach or someone already involved is a great way to get started. Do you have any funny experiences with a 49ers player? One time I walked back to my desk and Sourdough Sam was sitting in my seat, on the phone. To this day I still don t know who he was calling. And lastly: When I was interviewing for the job, I sat in front of former 49ers players that I had watched on TV as a kid. That was a really cool experience.

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Register for this year s camp now at: 49ers.com/YouthFootball

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