CRAWFORD & COMPANY Annual Meeting of Shareholders

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1 CRAWFORD & COMPANY Annual Meeting of Shareholders May 11, 2016 Charles H. Ogburn, Non-executive Chairman of the Board Harsha V. Agadi, Interim President and Chief Executive Officer

2 Agenda Welcome D. Richard Williams 75 th Anniversary Global Business Services Leader 2015 Corporate Financial Review 2015/ 2016 Business Unit Comparisons 2016 Priorities 1

3 D. Richard Williams Retired co-ceo of Primerica Inc. Now non-executive chairman of the Board for Primerica Serves on the Board of the: Anti-Defamation League Southeast Region Woodruff Arts Center Atlanta Area Council of the Boys Scouts of America Carter Center Board of Councilors Extensive knowledge of corporate governance matters Significant hands-on experience in finance and accounting Bachelor of Science and MBA degrees from Wharton School of the University of Pennsylvania 2

4 75 th Anniversary Founded on May 27, 1941 in Columbus, GA by Jim Crawford Employees and client celebrations around the world Closing bell at NYSE Thank you employees, clients and shareholders 3

5 Global Business Services Leader One of the world's largest independent providers of global claims management solutions Multiple globally recognized brand names: Crawford, Broadspire, GCG Clients include multinational insurance carriers, brokers and local insurance firms as well as 200 of the Fortune 500 INTERNATIONAL 1 Serves the U.K., Canada, Asia Pacific, and European and Latin American markets U.S. SERVICES 2 Serves the United States markets BROADSPIRE 3 Serves large national accounts, carriers and selfinsured entities GARDEN CITY GROUP 4 Provides administration for class action settlements and bankruptcy matters 4

Integrated Approach to Customer Service The Crawford

global resources, delivers industry leading quality and

all of which helps clients understand the ways Crawford

6 Integrated Approach to Customer Service The Crawford Solution TM The Crawford Solution maximizes Crawford s global resources, delivers industry leading quality and efficiency, and integrates our portfolio of businesses, all of which helps clients understand the ways Crawford can assist their companies to become more efficient and profitable. 5

Full Year 2015 Business Summary Revenues of $1.170 bn Consolidated operating earnings of $70.4 mm U.S. Services revenues increased 13% for the full year 2015.

7 Full Year 2015 Business Summary Revenues of $1.170 bn Consolidated operating earnings of $70.4 mm U.S. Services revenues increased 13% for the full year Operating margins increased 500 bps, year over year, to 13.5% for the full year Broadspire delivered revenue growth of 9% in Operating margins increased 200 bps, year over year, to 8.2% for the full year International results impacted by challenging market conditions which reduced claim activity. Garden City Group continues to manage the decline in several large projects presenting a headwind to results. Senior leadership transition successfully completed. Revenues ($ in bns) Consolidated Operating Earnings ($ in mms) 6

Broadspire 2015 Delivered another strong year with revenues increasing 9% year over year Operating margins were 8%, a 200 bps expansion from 2014 s results of 6% due to higher revenues and improved

8 Broadspire 2015 Delivered another strong year with revenues increasing 9% year over year Operating margins were 8%, a 200 bps expansion from 2014 s results of 6% due to higher revenues and improved control of operating expenses Medical management, disability and absence management services continued to gain traction and all contributed to robust revenue growth Client retention rate, a key metric in sustainable growth, was 92% 2016 Operating results (1Q 2016 v 1Q 2015) Revenues of $76.2 mm vs $69.7 mm Operating earning of $8.7 mm vs $3.5 mm Operating earnings margins doubled to 11.4% vs 5.1% Benefiting from GBSC Outlook is solid Won large, public entity disability program Danielle M. Lisenbey Executive Vice President, Chief Executive Officer Broadspire 7

U.S. Services 2015 Revenues expanded 13% year over year driven by continued success of U.S. Contractor Connection and benefit of an outsourcing project from major U.S.

commercial and consumer business continued to grow 2016 Operating results (1Q 2016 v. 1Q 2015) Revenues of $58.5 mm vs $56.7mm Operating earnings of $9.1 mm vs $4.

9 U.S. Services 2015 Revenues expanded 13% year over year driven by continued success of U.S. Contractor Connection and benefit of an outsourcing project from major U.S. carrier Cost reduction efforts combined with improved revenue growth drove operating margins of 13% Continued to invest in GTS and specialty areas Contractor Connection commercial and consumer business continued to grow 2016 Operating results (1Q 2016 v. 1Q 2015) Revenues of $58.5 mm vs $56.7mm Operating earnings of $9.1 mm vs $4.2 mm Operating earnings margins doubled to 15.5% vs 7.3% Expense reduction Contractor Connection growth Larry C. Thomas Executive Vice President, Chief Executive Officer U.S. Services 8

10 International 2015 U.K. s GAB acquisition made Crawford #1 claims processor in market and brought significant niche expertise Launched definitive solution for cyber related events Canada s Contractor Connection service continues to grow and will expand into additional geographic regions Asia Pacific saw strong operating results 2016 Operating results (1Q 2016 v 1Q 2015) Revenues of $117.5 mm vs $124.0 mm Exchange rates reduced revenues by 9% Operating earnings of $7.0 mm vs $2.3 mm Operating earnings margin tripled to 6.0% vs 1.9% Special projects Notable client wins Claims volumes in UK improved Contractor Connection opportunities Ian V. Muress Executive Vice President, Chief Executive Officer International 9

Garden City Group (GCG) 2015 Managed expected decline of several large projects New management team - Kenneth Cutshaw named CEO 2016 Operating results (1Q 2016 v 1Q 2015) Revenues of $25.0 mm vs $37.

11 Garden City Group (GCG) 2015 Managed expected decline of several large projects New management team - Kenneth Cutshaw named CEO 2016 Operating results (1Q 2016 v 1Q 2015) Revenues of $25.0 mm vs $37.4 mm Operating earnings of $1.5 mm vs $5.0 mm Operating earnings margin of 6.0% vs 13.2% Project backlog at $103 mm at end of 1Q 2016 vs $81 mm at the end of 2015 Kenneth A. Cutshaw Executive Vice President, Chief Executive Officer Garden City Group 10

12 Priorities for 2016 Continue to exhibit cost discipline and exceed guidance Be more client centric Deliver customized value propositions to clients Increase the speed of doing business enterprise wide Drive synergies in strategic initiatives Capitalize on cross-sell opportunities across the company Continue to create robust 2017 sales funnel Expand client base Develop new products 11

PRINCIPAL FINANCIAL GROUP, INC. (Exact name of registrant as specified in its charter)

PRINCIPAL FINANCIAL GROUP, INC. (Exact name of registrant as specified in its charter) UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event