DECEMBER 20 TH :00 PM RAYMOND JAMES STADIUM

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Elwin Stewart
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1 DECEMBER 20 TH :00 PM RAYMOND JAMES STADIUM

2 TREASURE THE EXPERIENCE

3 THE MATCHUP 2017 VS VS THE TRADITION VS 16 Over the past decade, the Bad Boy Mowers Gasparilla Bowl has more than made a name for itself in the Tampa Bay area. A December holiday tradition for local Bay families and out-of-town visitors, the Bowl takes its pirate theme to new levels through a week filled with family fun and community events culminating in a premier postseason matchup! VS 34 27

PARTNER WITH THE WORLDWIDE LEADER IN SPORTS

AtlanticCoast Conference or Conference USA.

provides an active audience of high-earning

attendance, intriguing team matchups and a

4 PARTNER WITH THE WORLDWIDE LEADER IN SPORTS THE CONFERENCES The Bad Boy Mowers Gasparilla Bowl features teams from the American Athletic Conference and either the AtlanticCoast Conference or Conference USA. Partnering with the Bad Boy Mowers Gasparilla Bowl offers a host of opportunities to enliven your brand among a great college football fan base. As the worldwide leader in sports, ESPN provides an active audience of high-earning college football fans. Since its inception, the Bad Boy Mowers Gasparilla Bowl has seen flourishing fan attendance, intriguing team matchups and a growing interest in college football around the Tampa Bay area. 31 OWNED & OPERATED EVENTS 300+ HOURS OF PROGRAMMING EACH YEAR STUDENT ATHLETES SERVED EACH YEAR 100% FBS CONFERENCES REPRESENTED

5 TITLE SPONSOR Headquartered in Batesville, AR, Bad Boy Mowers builds some of the toughest and most reliable lawn mowers in the business. As a company who knows their customers, Bad Boy Mowers assembles the key elements that many customers look for in a mower build quality, ease of use and an affordable price tag. Bad Boy Mowers is proud to be the pioneer benefactor of the Gasparilla Bowl.

6 SPIRIT OF THE BOWL MIKE ALSTOTT Mike Alstott, former Tampa Bay Buccaneer, and his wife Nicole formed the Mike Alstott Family Foundation. The foundation s mission is to uplift the minds, hearts and spirits of families and children on their way to realizing their full potential through various events, assistance programs and celebrations. STADIUM TICKETS The Bad Boy Mowers Gasparilla Bowl offers three distinct ticket rates for each stadium level. FILL THE BOWL Before the Bowl takes place, teams will compete against each other to see who can pack the most weekend meals for children! Working with each team will be participants of the Boys & Girls Clubs. Feeding Tampa Bay provides all the food for the event, with donations coming from other Bowl Sponsors. SEATING LEVEL PRICE LEVEL 1 SIDELINES $85 LEVEL 2 SIDELINES $85 LEVEL 1 CORNERS $65 LEVEL 2 CORNERS $65 BOWL ENDZONES $45 GROUP PRICING Coming to the game with a group of 10 people or more? Want to book a suite for you and yer mateys? Contact Brittany.Tellex@espn.com for details on discounted group pricing.

sponsorship packages for local, regional and national partners.

7 BOWL WEEK EVENTS ACTIVATE YOUR BRAND Over the past decade, the Bad Boy Mowers Gasparilla Bowl has offered customized sponsorship packages for local, regional and national partners. A Bowl game sponsorship opens unique opportunities to publicize your brand and promote your company. NATIONAL T V & RADIO SPOTS BRITTANY TELLEX P: (727) EXT. 3 BRITTANY.TELLEX@ESPN.COM

8 Media Value Joyce Julius Report for Visit St Petersburg Clearwater This report showcases the quantitative exposure Visit St. Petersburg Clearwater received from sponsorship of the Bad Boy Mowers Gasparilla Bowl, held December 21, EXPOSURES SOURCE EXPOSURE TIME MENTIONS/ARTICLES IMPRESSIONS EXPOSURE VALUE National Television 00:04: ,671,552 $71, :04:12 0 2,093,063 $71,514.88

Band/Cheerleaders/Media/Officials Direct Spending: $577,350 Economic Impact: $866,025 Based off $150 daily spend December Stay - Band/Cheerleaders/Media/Officials Direct Spending:

9 Hotel Room Nights We will continue to have all of our hotel rooms located in Pinellas county except for the teams themselves. 500 band, cheer, members for 3 nights 13 room nights for officials for 3 nights 20 room nights for media for 3 nights 150 room nights for our MidSummer Mixer event December Stay - Band/Cheerleaders/Media/Officials Direct Spending: $577,350 Economic Impact: $866,025 Based off $150 daily spend December Stay - Band/Cheerleaders/Media/Officials Direct Spending: $866,025 Economic Impact: $1,299, Based off $225 daily spend Summer Event Direct Spending: $45,000 Economic Impact: $67,500 Based off $150 daily spend Summer Events Direct Spending: $67,500 Economic Impact: $101,250 Based off $225 daily spend

S p o nsorship Oppor tunities Visit St Pete Clearwater MidSummer Mixer An exclusive private event held at an incredible beach resort in Pinellas County Florida.

This also allows the opportunity to network with community businesses and business leaders who share your passion for great college football.

10 S p o nsorship Oppor tunities Visit St Pete Clearwater MidSummer Mixer An exclusive private event held at an incredible beach resort in Pinellas County Florida. This is an opportunity to host high level Athletic Conference Officials, Athletic Directors, Head Football Coaches and University Staff Members. This also allows the opportunity to network with community businesses and business leaders who share your passion for great college football. What s more, your involvement will enable us to continue bringing deserving student athletes to our game, provide valuable tourism dollars to our beautiful destination (during one of Pinellas County s slowest tourism weeks of the year), and support local charities and initiatives all while bringing Football Bowl Subdivision (FBS) teams to your community. Event Title Sponsor Opportunity to provide branded merchandise to event patrons Opportunity to network with conference officials, football coaches, athletic directors, university staff members Opportunity to speak to all patrons of the event Opportunity for onsite branding MIDSUMMER MIXER

S p o nsorship Oppor tunities Treasure Island Battle at the Beach Presented

Island to host two FBS football teams and their bands and cheerleaders.

musical talents of both band and also shows off there strength through

The two participating football teams square off in friendly competitions

water balloon toss competition, a dance competition, and last but not least

Event presenting sponsor with website notoriety Opportunity to speak to

11 S p o nsorship Oppor tunities Treasure Island Battle at the Beach Presented by Visit St Pete Clearwater A bowl week event held in city of Treasure Island to host two FBS football teams and their bands and cheerleaders. This day includes a battle of the bands is an event that shows off the musical talents of both band and also shows off there strength through multiple tugo-war competitions. The two participating football teams square off in friendly competitions that include a coaches sexy leg competition, a quarterback to receiver water balloon toss competition, a dance competition, and last but not least the famed belly flop competition. Event presenting sponsor with website notoriety Opportunity to speak to both teams and bands welcoming them to Pinellas County FL. Opportunity to work with local government and chambers of commerce for community involvement. Opportunity for onsite branding

P ROPOSAL Title Sponsor of the Visit St Pete Clearwater MidSummer Mixer Presenting Sponsor of the Treasure Island Beach Day TELEVISION Two (2) :30 commercial units during the live primetime Bad Boy

12 P ROPOSAL Title Sponsor of the Visit St Pete Clearwater MidSummer Mixer Presenting Sponsor of the Treasure Island Beach Day TELEVISION Two (2) :30 commercial units during the live primetime Bad Boy Mowers Gasparilla Bowl broadcast on ESPN (With up to eight rebroadcasts during the year). To be internationally broadcast in over 100 international countries Scenic shots and mentions of Pinellas County during the broadcast of the Bad Boy Mowers Gasparilla Bowl. VSPC to provide b-role to ESPN production team and media training for media talent prior to the game. IN-STADIUM Two (2) :30 commercial units to be run on the video board at Raymond James Stadium during the Bad Boy Mowers Gasparilla Bowl Two (2) signature sideline banners with television exposure during the St Petersburg Bowl. WEBSITE Logo Inclusion on the sponsor page with a link to VSPC TOTAL INVESTMENT $75, Net

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