小心站台空隙. Don Merino Vice President and General Manager, Asia Licensing Sales. December 2, 2011

Transcription

1 小心站台空隙 Don Merino Vice President and General Manager, Asia Licensing Sales December 2, 2011

2 Inventions are Strategic Assets Logos are believed to be trademarks of their respective companies. 2

3 More Players Validate the Market Logos are believed to be trademarks of their respective companies. 3

4 Patent Lawsuits: Rise in Asian Litigants New Challenges Facing Asian Companies NPE Litigation 78% of cases filed in US against Asian tech companies are by NPEs Ricoh v. Quanta / Elpida vs. Nanya Japan s view of patent litigation changing Huawei v. ZTE Chinese rivals begin suing each other in foreign courts Apple v. HTC ITC ruling opens door to potential ban on imports of HTC products into the US Samsung v. Apple German and AustraliansetbacksforGalaxytablet force designchangesby Samsung 4

5 Bridging the Invention Gap PEs Universities Inventors Licensed IP Invention Gap Aggregators Sourcing from IV Acquired IP (including from vendors) In House IP (developed by company) Current Portfolio Robust Portfolio (including assets from diverse sources) Future Portfolio 5

6 Patent Market Trends $10,000,000 Intertrust Average Price / Asset $1,000,000 $100,000 Commerce one $/US Asset $/Asset Why? Novell Nortel ADC Moto $10, Year 6

7 Building Patent Portfolios of Great Value Licensing Reduces Market Size Market Mass Emerging $M $H $L Target Sweet Spot $M $VH $H Current Market Focus Order of magnitude price difference Pipeline $VL $L IDF $M ISF Design Choice Feature Nature Essential & Proven Claims Drafting 7

8 How IV Helps Asian Companies Reduce Their Invention Gap

9 IV Engages in Asia Perspectives IV already has a significant presence in Asia: Offices in Tokyo, Seoul, Beijing, Singapore, Bangalore, Sydney Leading Asian customers Currently engaged in active discussions with more than 20 Asian companies 9

10 Meeting a Market Need Efficient Licensing Transaction to Mitigate Invention Gap Portfolio Management Invention Gap One Licensing Transaction Licensee avoids multiple business & legal costs: Royalty stacking Dealing with multiple patent owners Litigation time, costs, and business disruption Invention Gap Needs Universities Inventor s Fortune 500s Brokers >35,000 patent assets 10

11 Creating Competitive Advantage Turning Inventions into Opportunity and Differentiation R&D pressured by Tech Convergence Leverage IV Licensing & Solutions Lower your cost position relative to competitors for owned & licensed invention rights Extend R&D through success based invention and minimize fixed costs and risks to differentiate and win 11

12 Multi Faceted Relationships Include Value Added Solution Components CPT Collaborates with Intellectual Ventures for IP Strategy Access to 35,000 IP assets Membership in IP for Defense (IPFD) Collaboration on future invention Monetization of their IP portfolio assets CPT Share Price Rises on News of Collaboration with IV Market cap rises USD $25,000,000 Biggest advance in 5 weeks Monetization component significantly helps offset cost of transaction 12

13 IP Strategy Recommendations Defending yourself from litigation is important, but there is opportunity to think more broadly: View your portfolio as more than just a defensive tool Remember that your portfolio can generate revenue for you in several ways Great IP can be sourced outside your four walls Consider working with IV or one of the other 3 rd party specialist IP companies to help you maximize the value of your portfolio 13

14 Growing Portfolio of Customers Market Recognition of the Value IV Brings to Innovative Companies Logos are believed to be trademarks of their respective companies. 14

15 Our Newest Customer Nanya enters into a license and signs up for IP For Defense Logos are believed to be trademarks of their respective companies. 15

16 Questions? Don Merino Senior Vice President, Global Licensing

17 Appendix

18 Improving Access to Inventions Uniquely Positioned to Bring Efficiency to the Market Vision Create and Sustain a Global Market for Invention People Driven by Solid Invention, Acquisitions, and Licensing Experience Portfolio Enabling Discovery, Development, and Aggregation of IP Helping customers enhance innovation, reduce risks, sustain business, and accelerate growth 18

19 Creating A Global Network Our Expertise, Your Competitive Advantage Customer s Companies representing multiple technology areas including many of the world s industry leaders; $2B in licensing revenue Founders Visionaries Nathan Myhrvold, Edward Jung, Peter Detkin, and Greg Gorder IV Team 800 employees worldwide; 120 in house inventors Inventor Network 3,000 active inventors; >400 institutional relationships Investors Tech companies, individuals, universities, & investment groups; >$5B under management 19

20 Portfolio Strength Immediate Customer Access to Strategic Inventions Invent Invest Partner One of the world s largest, fastest growing, and most relevant invention portfolios >35,000 US & international patent assets Continual renewal through strategic acquisitions and divestitures 120 in house and >3,000 active external inventors generating ~1,300 new filings a year Key technology areas, including communications, computer hardware, consumer electronics, information technology, security, and software License Current, future, and long range time horizons Exclusive and non exclusive licenses 20

21 Ways to Reduce Risk & Create Advantage Strategy Technique Concern/Need Strategic Defense Design Freedom Counter Assertion Litigation Clearance Collective Buying New Invention Aggression from competitors/pes Aggressionfrom NPEs Protection utilizing existing IP Protection with newly created IP Return on IP Monetization Strengthened buying power 21

22 Return on IP: Monetizing Assets Asset Sale Divest Unused or Underutilized Assets Generate immediate cash Permanently eliminate maintenance & prosecution costs Licensing Model Outsource Licensing Operations for a Set of Patents Gain a new distribution channel Upfront cash, recurring payments, profit sharing, grant back license Company X Seller assigns assets to IV IV compensates seller Intellectual Ventures Global Network Licensing Base 22

23 Digimarc Expands Licensing Program 10/6/2010: IV/Digimarc Deal Announcement Source: MarketWatch 23

24 Strategic Defense: Counter Assertion Cost Effective Defense Option Against Other Product Companies Help tip the balance of negotiations Improve strategic position with aggressors 1 Initiates infringement lawsuit Company X 3 2 Provides access to patents for defensive purposes Initiates countersuit with IV asset Intellectual Ventures Patent Portfolio IP Expertise Competitor/PE 24

25 Subscription to Unique IP for Defense Program February 2010 Prominent Tech Company Acquires Asset for Counter Suit DVR technology When TiVo filed suit against Verizon and AT&T over alleged (or claimed) DVR infringement, Verizon was ready to respond with Intellectual Ventures patent Apparatus and Method of Selecting Video programs Based on Viewers Preferences and bring a counter suit to bear. June 2011 Industry Innovator Defends Itself Against Established Competitor IP Address Management (IPAM) Solutions BlueCat joins IP for Defense (IPFD) program to protect itself in a current lawsuit by gaining access to assets from IV s portfolio to file its own patentinfringement claims against Infoblox in response to a lawsuit they filed in December

26 Design Freedom: Sponsored Invention Create New IP Assets to Protect Against Future Concerns Create a competitive advantage Augment internal R&D and strengthen technology pipeline Company X Invention 1 Sponsor suggests topic Topic 2 3 Teams select, patent, monetize assets Brainstorming with IV s inventor network Intellectual Ventures Network IP Expertise 26