excitement and profit potential
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1 POWERSPORTS
2 Bringing the excitement and profit potential of powersports dealerships to casino tribes across the U.S. POWERSPORTS
3 The powersports industry is a growth opportunity for your tribe right now. I ve been working with gaming tribes for two decades. The cross-marketing and synergistic opportunities of powersports dealerships and tribal gaming are truly limitless. OPPORTUNITY Matt Daly Managing Member Tribal Powersports, LLC
4 Tribally owned powersports dealerships Let s ride! POWERSPORTS
5 Advantages to your tribe of owning and operating your own powersports dealership at or near your casino: Traffic Unmatched potential customer visits. Promotional dollars from your casino promotion/giveaway budget can be used for the dealership. Customer base crossover from many of your casino customers who are existing powersports enthusiasts. Tax advantages, including no federal or state income taxes, no real estate taxes and possible sales tax advantages, can mean hundreds of thousands of dollars in additional cash flow each year when compared to a non-tribal dealership Casino Rewards Programs can allow frequent-player rewards to be used at the dealership for powersports rentals and purchases. Cross-promotion opportunities like free casino buffet meals or drinks with standard maintenance, a hotel/spa package with major unit purchases, etc. Access to your casino s customer database for newproduct launches and major sales. Discounts for casino employees and tribal members. ADVANTAGES 5 6 Expanded array of amenities. Motorcycle and powersports rentals will add to your existing array of hotel, spa and entertainment offerings, and round out a truly full-service vacation getaway. This added amenity will give your casino a substantial marketing advantage over competing tribal casinos. Casino giveaways can help move inventory Piggyback marketing with casino promotions, concerts, slot tournaments, rodeos, and more. Freedom from city or county ordinances such as general business taxes and strict operating regulations. Unparalleled host amenities for casino/dealership jointsponsored events such as wounded-vet rides/rallies. 14 Motocross tracks, motoparks and test tracks built and operated on tribal lands free from state or county regulations.
6 POWERSPORTS
7 Company Principals and Strategic Partners Matthew Daly A successful CPA from Minneapolis, The Butler Group Atlanta, LLC MN, Matt began his career as an auditor for Arthur bringing decades of powersports Andersen & Co., traveling the country performing dealership experience. due diligence and managing acquisition projects for A. Duncan Butler, President Duncan has health care giants such as UnitedHealthcare. In 1992, worked in the powersports industry for over Matt transitioned into the tribal gaming business with 17 years and continues to work with premiere his father, Robert, and his older brother, Luke, a Harvard MBA. Within lines such as Harley Davidson, Polaris/Indian/Victory/Gem Car, Honda, several years, Matt had formed his own gaming company and, by his Yamaha, Suzuki, Kawasaki, Triumph, Ducati, BMW, BRP and many more. early 30s, was managing a dozen tribal and non-tribal gaming projects He has overseen dealership operations with revenues of $250,000 throughout the Midwest and West Coast. to $20mm. He has managed dealerships at the height of industry Peter Gantriis Peter works with the world s profits, and kept dealerships afloat during a recession by sticking to leading automotive and powersports manufacturers fundamental business practices and managing processes. conducting research on a broad range of powersports Amanda L. Blackstone, Vice-President Amanda grew up in the topics, including new vehicle and engine technologies, powersports industry as the daughter of Ray Little, an original aftermarket product distribution, parts and employee for the first Harley Davidson dealership in the Atlanta accessories development trends, dealer and customer market. Her family s dealership was the first Polaris dealership in the sentiment, and outsourced manufacturing. Peter has also published state of Georgia. She was instrumental in creating new processes two books: The Art of BMW: 90 Years of Motorcycle Excellence and and programs for the dealership, growing sales 150% in the first year. Harley-Davidson Buyer s Guide: Having been a Polaris only dealership for 20 years she decided it was time to add the Suzuki and BRP lines to the dealership. In 2003, Amanda had the honor of being selected to be a representative on the Polaris Dealer Council and has contributed endless hours to growing the dealer network in Atlanta, facilitating multi-dealer coop programs and introducing Polaris Industries to the power of NASCAR at the Atlanta Motor Speedway. Amanda is a key component to The Butler Group Atlanta due to her diverse networking alliances, strategic marketing, business acumen and leadership abilities. PRINCIPALS & PARTNERS
8 POWERSPORTS
9 Strategic Partner Mx Track Builders offers a simple turnkey solution from concept to completion, and takes initiative to structure every project so its team can operate as efficiently as possible. Its mission is to meet industry demand, exceed expectations, and continue to make a professional impact in the design and construction of current and future motocross tracks. STRATEGIC PARTNER Mx Track Builders is a leading race track design and construction company dedicated to the advancement of the sport through creative track design and unparalleled development. It specializes in the design and construction of private, public and indoor motocross, supercross and arenacross tracks nationwide. Mx Track Builders team expertly designs, builds and maintains tracks by combining professional creativity with superior craftsmanship. This enables them to build cutting-edge tracks that meet the requirements set forth by the American Motorcycle Association.
10 POWERSPORTS
11 Our Services: Designed to Help Your Dealership Succeed Market Studies and Market Research Tribal Powersports will help you identify the size, scope and nature of the powersports and motorcycle market within your competitive market. Design and Construction Consulting Tribal Powersports will guide you through the sizing and design of your facility, recommend vehicle, parts and accessories mix, and assist with back-office purchases and planning. Assistance with Hiring and Training of Key Employees Tribal Powersports will identify, interview and recommend key employees for your dealership in management, finance and service. Operational Start-up and Planning Tribal Powersports will assist with purchase and installation, hiring and training, soft and grand openings, and ongoing consulting arrangements at your tribally owned dealership. SERVICES We are confident that, with the expertise and experience we have assembled, we will offer unparalleled service and insight as you move forward in the ever-changing and exciting business of owning and operating powersports dealerships.
12 POWERSPORTS Contact: Matthew R. Daly Cell: Tribal Powersports, LLC
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