Coach/Trainer Responder Series

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1 Coach/Trainer Responder Series Auto Use the following templates to construct your auto responder series. There are six s here to get you started. All you have to do to come up with topics for other s is generate more FAQs and SAQs. One of the most effective ways to do that is survey your prospects, which is why we ve built that into the sixth . Remember you promised not to spam your subscribers so make sure your s are informative and contain more valuable content. This will build your credibility with your prospects and establish you as a trusted authority regarding your business category. Also, don t overdo the s. If you mail more than once a week, you run the risk of annoying your prospect but this is more of a guideline than a hard and fast rule. Of course, the object is to convert these prospects into customers, so you should create an introductory offer to get them to try your service or purchase something from you. One way to do this is to make it a natural follow up to the information you provide in your s If you d like more information or a personal consultation, go here: Let s get started

2 #1 SUBJECT: How to Get Your Free Guide [Target Activity, e.g., Finding a Coach] Thank you for requesting our guide,. [EBook Title Here] [Include a couple short paragraphs that establish your credibility and reinforce the prospect s need for your information, like these: Finding the right coach online can be confusing if you aren t an expert like me so I collected the top 20 tips to help you make sense of all the jargon and navigate the process successfully without getting stuck with the wrong coach Most coaches are reliable and most have to go through training to be certified. This information will help you find the right coach for your own needs and you can avoid losing money unnecessarily and get the high quality help you re looking for.] To access your free copy of, please go here: [Repeat EBook Title Here] I hope you find these insights useful and if you have any other questions about finding a coach online, feel free to contact me at. [Phone number and/or ] P.S. Make sure to read where I answer the question, [One of the juiciest tips in your guide, e.g., Insider Secret #12] [Your juicy question, e.g., Can you find a coach in the yellow pages? ]

3 #2 VALUABLE INFORMATION SUBJECT: [One of your best FAQs, e.g., Is it better to find a coach at your therapist s office or on the Internet?] If you haven t read all of my guide yet [EBook Title Here] you may not know the answer to this question yet. Even if you have read the guide, there s one other important factor I left out. [Answer the question using the answer in the guide first. Then include some additional information that further establishes you as a credible authority on this subject of interest to the prospect. For example: Getting a referral for a coach from say your therapist, a friend or colleague, probably would be a good place to start. You really want to have a personal reference for someone as opposed to finding them on the Internet or in the yellow pages. These places though are a good place to start, they really don t give you enough information to make a decision.] [Include a brief story of how you helped a client that relates back to the subject of this . Something like this: People will not usually recommend the name of a coach unless they have had personal experience with that person. So you can be assured at least one person had a positive experience. We have a list of coaches in our area which we obtained from surveying our clients. ] I hope you found this information helpful. P.S. Remember, if you have any other questions about finding a coach online, feel free to leave me a message at.

4 #3 MORE VALUABLE INFORMATION SUBJECT: [Another good FAQ, e.g., What do you look for in a good coach?] Another question I hear from people who are looking to find a good coach [Repeat the question from the subject line: What do you look for in a good coach?] While I address this in my free guide,, [EBook Title Here] you may not have gotten to this question yet. And even if you have, there s something I forgot to tell you. [Answer the question using the answer in the guide first. Then include some additional information that further establishes you as a credible authority on this subject of interest to the prospect. For example: Knowing why you want to have a coach is key to starting your search because there are several types of coaches- life coaches, business coaches, marketing coaches, marriage coaches, etc. Do you need stress relief? Do you want a marketing coach to help you with your business? Do you want a coach to help you find your life s work?] [Include a brief story of how you helped a client that relates back to the subject of this .] I hope you found this information helpful. P.S. Remember, if you have any other questions about finding a coach online, feel free to leave me a message at.

5 #4 MORE VALUABLE INFORMATION SUBJECT: [Another FAQ, e.g., How to find out if a coach is right for you?] [How to find out if a coach is right for you?] Almost every person even remotely thinking about today worries about. [getting ripped off] [Answer the question using the answer in the guide first. Then include some additional information that further establishes you as a credible authority on this subject of interest to the prospect. For example: What is the coaches style? How long have they been in practice? What techniques do they use? You should look for a coach who is certified by the ICF (International Coaching Federation).] [Include a brief story of how you helped a client that relates back to the subject of this .] I hope you found this information helpful. P.S. For more information about how to avoid, visit.

6 #5 MORE VALUABLE INFORMATION SUBJECT: [Another FAQ, e.g., How do I know I am getting a good value for coaching?] If you ve ever wondered, [How do I know I am getting a good value for coaching?] you re not alone. In fact, most people thinking about wonder about how. [they know whether they re getting good value] [Include a brief story of how you helped a client that answers this question. For example: Here are some questions that Mary had when she came to me ---- What are the session lengths, 30 minutes, 45 minutes, 60 minutes? Do I get a free consultation to see if the coach is a good fit? Are there different fees for different types of coaching services? What is the best coach for what I need? Can I find a coach online? I was able to answer all of these questions for Mary and help her find the best coach for her needs.] I hope you found this information helpful. P.S. Find out everything you should know about, and learn how to [find a coach]. Visit my site at.

7 #6 INFORMAL SURVEY SUBJECT: What s your number one? I know you probably have many questions about but what s your number one question? I want to make sure you get [the best coach at the best price possible] when you, so send your question [have your first appointment with your coach] to me and I will answer it personally. Go ahead, send your question to me now at [YOUR ADDRESS] I ll contact you directly to answer it. I look forward to hearing from you, P.S. Don t forget you can find my insider information about, and learn how to. Visit my site at.

8 ALTERNATE #6 FREE ASSESSMENT WITH YOU SUBJECT: Win a free hour with I know you probably have many questions about but what s your number one question? I want to make sure you get [the coach possible at the best price possible] when you, so send your question to [have your first appointment with your coach] me and I will enter your name to win a free. Send your question to me now at [YOUR ADDRESS] to enter the drawing. Remember, this is for a free, worth $. P.S. Don t forget you can find my insider information about, and learn how to. Visit my site at.

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