Introduce Yourself And The Title Of Your Presentation

Transcription

1 Instruction Manual

2 Introduce Yourself And The Title Of Your Presentation Use a cool, professional photo of yourself (if you don t have one, use the best photo you have of yourself) Title your presentation something bold and benefit driven. Think of the biggest benefit they ll get from the webinar and simplify that down to one awesome sentence! *VERY important: on this webinar you will be focusing on ONE strategy or topic. If it s a webinar (or any presentation online) get on, or have someone on your team get on 5-10 minutes early and warm people up by letting them know we re starting in 5 minutes and seats are filling up fast, so don t leave or you might not get back on. Create buzz.

3 How To Create Presentations That SELL! Even if You ve Never Done A Single Presentation In Your Life! Presented By David Sharpe

4 Tell Them Who It s For Identify your target customer so they know they re in the right place. Begin the process of making them feel understood.like you ve made this presentation specifically for them! If the presentation is for your customers, team, subscribers or followers - make them feel like your presentation is exclusive to them, and use words like and sentences like Exclusively for my followers and subscribers and anyone who follows my advice or training online Use terms like Fitness professionals/online marketers/network marketers/doctors/therapists to be specific. And if you can get even more specific do it. However, if you re peaking to a broader range of people say things like Anyone looking to quit their job in the next days and make a full time income from home.

5 Who This Is For! Those of you who sell products, services or business opportunities online Those of you who want to do webinars, live-streams, live-casts, Google hangouts or live in person talks and want to SELL A LOT MORE :-) Those of you who are affiliate marketers, online marketers, network marketers and information marketers who follow my advice and training online. ps: Thank you for following my work and learning from me! THIS is for you and I m pretty sure you re going to love it :-)

6 Make A List Of Bold Promises Identify your target customer so they know they re in the right place. Begin the process of making them feel understood, like you ve made this presentation specifically for them! If the presentation if for your customers, team, subscribers or followers - make them feel like your presentation is exclusive to them, and use words like and sentences like Exclusively for my followers and subscribers and anyone who follows my advice or training online Use terms like Fitness professionals/online marketers/network marketers/doctors/therapists to be more specific about who you re talking to. And if you can get even more specific do it. However, if you re peaking to a broader range of people say things like Anyone looking to quit their job in the next days and make a full time income from home.

7 Today, You ll Discover Why an awesome, high converting sales presentation will be the HOLY GRAIL of your sales and marketing machine. How you can build and scale your entire business around one awesome presentation. How to become a master presenter even if you ve never done a single presentation in your life! (by following my simple script) How to build trust and connection with your audience while simultaneously creating authority and desire IN THEM to want to work, invest and buy FROM YOU.with one simple Profitable Presentation.

8 Deliver Your ONE Big Bold Promise SIMPLIFY and SPECIFY your one big promise. Make it about the ONE thing that they re going to walk away with. The big mistake people make in presentations is trying to be fancy and trying to show the audience how smart they are, thus making it way to complicated. Keep it simple!

9 Most Of All, I ll Show You How To Create Presentations That SELL! Even if You ve Never Done A Single Presentation In Your Life!

10 Offer Additional Bonus For Staying To The End You want attendees to stick around for the entire presentation so you can make your offer and generate sales. You can do this a few different ways. BONUSES: Offer them a bonus or serval bonuses for sticking around. A PDF, a mind map, a free training video. Make it relevant to the topic of the presentation and attached a dollar amount to the value of the bonus. Live Q&A: Tell them that you ll be taking their questions, so they should ahead and get out a pen and paper to jot down any notes or questions that pop up for them. IMPLEMENTATION: Tell them that in order to receive the full benefits of the promise that you made to them in the previous slides, they need to stick around and learn everything you ll be teaching them in the presentation. Missing one piece could mean missing out on the desired result they came to the presentation for.

11 How Would You Like To Get My Personal Presentation Script I ve Used To Close Millions of Dollars In Sales? I ll show you how to get access to that I ll be taking your questions about your presentation, LIVE :-) And, I have almost $2,000 in FREE bonuses for you! (you ll LOVE what I have waiting for you at the end!) Stick Around :-)

12 Get Inside Their Head And Create Rapport You ll be using the work you did in the Customer Clarity Process the Target Customer and Getting Inside Your Customers Head worksheets here. Identify their biggest problems through asking questions. Your goal here is to hit on the pain points they re most likely having right now as a result of not having your product/service/opportunity/system.

13 Does Any Of This Sound Familiar? Are you posting endless blog posts and videos hoping it all turns into sales one day? Are you wasting precious time on Facebook and other social media sites thinking somehow one day those relationships you re building through scrolling, liking and commenting on posts are going to turn into cash? Are you spending yourself into oblivion buying traffic and advertising with no end in sight? Do you consider yourself a marketer or sales person, yet you still have no idea how to do your own presentations? Do you see other leaders and gurus doing they re own presentations - and crushing it - yet you have no idea where to start? Do you know how RED HOT webinars, live-streams and Google Hangouts are right now (and that people are quietly getting rich with them) but you have no presentation script to use for your own presentations?

14 Empathize With Them Let them know they re not the only ones, it s not they re fault or that you also felt the same way.

15 You re Not Alone There s TONS of people right now struggling with the very same thing, wishing they could create their own Profitable Presentations That SELL (and honestly at one time - I did, too!)

16 Highlight Their Pain Reiterate in other words the pain that they re going through by not having your solution. Do it in either bullet points or a short paragraph. If you re good a speaking freely, you can use a picture of someone frustrated or stressed out (or with whatever issue your target customer would have) and talk a out the pain here, too.

17 It Can Feel Frustrating, Even Hopeless. Knowing that you re relying on someone else to make your money for you (because you don t now how to do your own sales presentations) Knowing that you don t yet have total control over your financial destiny if you don t know how to do your own presentations (because being able to present and sell your product or service is like having your own personal ATM machine) Spending endless hours blogging, posting videos and Facebooking..and spending hundreds, thousands even tens-of-thousands of dollars on traffic and advertising hoping that it turns into sales when you send it to someone else s video or presentation. Knowing that without doing your own presentations you ll never become the leader and authority you need to be to make BIG money and make a BIG difference.

18 Remind Them That What You Have Is The Solution To Their Problems Go back to your ONE big bold promise and remind them that if they had it all of these problems would disappear.

19 All Of This Because. You Don t Have Your Own Presentation That SELLS

20 Future Pace What It Would Be Like If They Did Have Your Solution Paint a picture of what their life or business would be like if they did have your solution. Use words like: I want you to imagine Think about what life/business would be like if..

21 Just For A Second, Imagine Having your first webinar or Google hangout in just days from now Where you make $2,000, $5,000, $10,000 even $20,000 in an hour from that webinar because you have your own high-converting Profitable Presentation. And that is all you had to do was follow my simple Profitable Presentation script and formula. Then imagine doing that over and over again, anytime you d like to bring in money to your business.

22 Remind Them They Can Do It Tell them they can do it, regardless of where they re at right now, IF they re willing to implement your system/product/ service. I want you to imagine Think about what life/business would be like if..

23 And YES, You Can Do This. EVEN IF you don t have a huge success story yet. EVEN IF no one really knows about you or your product or service. EVEN IF you ve never done a single presentation in your life!

24 Address Their Unvoiced Skepticisms At this point, they may be feeling like this is too good to be true, or that sure, it will work for you, but not me Briefly address those skepticisms through story about yourself or someone else. Think about what life/business would be like if..

25 Sound Like A Stretch? I thought so, too. When I first started marketing online creating my own presentations was scary! And even though it may not seem so now, I used to be afraid to speak in front of audiences (even if it was from behind the computer) because I might not know what to say I was afraid to even begin the process of learning how to do presentations because I thought it would take waaay to much time to learn (and I was already crammed for time) And I didn t think anyone would buy from because I didn t have a huge success story yet.

26 The BAD News For Me Was I used to not know what to say. And it did take a lot of time to learn how to make presentations that sell. And I used to say all the wrong things when I tried to do presentations.and I totally flopped more times than I care to admit. And it SUCKED (bad!)

27 The GOOD News For You Is I ve solved all that FOR YOU by creating and perfecting The Profitable Presentation which is a word-for-word presentation script you can use on webinars, live-streams and live-casts, Google hangouts and even in person live presentations to inspire, influence and SELL more of your product, service or opportunity.

28 Build Authority And Tell Them Why They Should Listen To You Build your authority quickly here by listing a few of your top credentials. Don t spend too much time here. Establish yourself and move forward, focusing on them. Don t undervalue yourself, or your experience or your results. Use examples from your biggest wins, or the wins you ve helped others get. If you lack a huge success story, here s some examples to use I ve been marketing online for x years I ve generated x amount of leads in 24 hours I ve invested and been mentored by some of the most successful marketers/trainers/ leaders/etc. in the industry At the end, say but it wasn t always this way and start into the story behind why you re offering them this solution/got involved in your current opportunity/created your system/ etc.

29 Who Is This Guy (really!)? :-) A husband and a father! After a long battle with addiction and alcoholism and ending up hopeless and homeless, I entered long term recovery and today have 7yrs clean and sober In the last 5 years my online companies have generated over $150-MILLION in sales I m best known for my speaking, training and creating legendary sales systems and marketing campaigns in the online information product space that have produced record breaking sales, in record breaking times I coach some the most successful online information marketers, speakers, coaches and entrepreneurs on high level marketing, sales, influence and personal breakthrough strategies

30 Give Them Some Quick Back Story About Your Problem Let them know how you got started and how you discovered the secret you ll be revealing to them during the presentation. Let them know what is was like before you discovered the secret. Paint a vivid picture of how bad it was (financial, mental, spiritual, emotional) Talk a bout the crisis that occurred that forced you to look for a better way. Use pictures and vivid language to paint a picture for people to remember and relate to.

31 I Started With Very Humble Beginnings

32 I Wanted To Succeed So Bad

33 Tell Them Why It Didn t Work Describe the things you tried that didn t work. Relate these things to what they are most likely doing right now, in an effort to create rapport and build more connection.

34 Why It Didn t Work I was creating endless content blogging, shooting videos, writing articles and messing around on Facebook in hopes that some day all my efforts would turn into profit. Unfortunately, I was at the mercy of everyone else because I could not do my own presentations so I had no real control over my success and how fast I grew my income. If I did want to create a sales presentations I either had to. Hire someone to SHOW ME how to do it ($2,000-$10,000) Hire someone to do it FOR ME ($5,000-$50,000)

35 Tell Them How You Discovered The Secret Describe how and why you discovered the secret. Let them know what fate or unconventional circumstances happened that led to your revelation or discovery. Feel free to build your story up here. If you re building your brand, growing your core product or pitching a business opportunity your story will be the thing that people will remember you by.

36 I Decided To Get Serious And Learn How To Sell Yet the first time I made a presentation of my own I failed miserably and embarrassingly. I pumped up a huge presentation, even invited on a well known guest speaker to give me some credibility and at the end of the webinar when I went to make my offer..

37 From That Day Forward. I ve invested tens-of-thousands in the right mentors and teachers, began failing forward building my own presentations, and after 5 years and hundreds (maybe thousands, I ve lost count) of presentations I ve developed a presentation formula that works.and SELLS. Done upwards of $120,000 on a single webinar presentation Can now quickly (within hours) create presentations that CRUSH it Have students who have never done a single presentation in their life using The Profitable Presentation formula doing thousands of dollars per webinar presentation.

38 Future Pace Your Solution Again Get them to begin seeing themselves using your product or service right away and seeing results soon after. Blend in a mixture of bullets using the headline formula below. Here s the headline formula: Big Bold Benefit(s) + Short Time Frame + Without Doing The Thing They Hate + Even If (whatever they re insecure or unsure about)

39 IMAGINE.. Creating a Profitable Presentation (that pulls in $1,500 in sales) from ONE 90 minute webinar without needing to be a professional copywriter even if you ve never made a single presentation in your life! Pulling in $5,000.$10,000 even $20,000+ for one hour?!!! Pulling in sales and cash, anytime - on demand - using The Profitable Presentation script without needing to blog for 5 years, shoot endless videos or screw around on Facebook all day.even if you don t have a huge success story yet! Making six-figures this year from webinars and hangouts using the Profitable Presentation script even if you fumble, want to hide behind your computer and completely screw everything up.

40 Part 2: Your Content

41 Transition To Your Content Use this slide to transition to your core content that you ve attracted them to the webinar with. Tell them that You ll prove they can do it or ask them a question like So are you ready to learn how to make this your reality?

42 Your Core Content You re going to give them 2-3 awesome pieces of content that all revolves around the one BIG idea your webinar is about. (refer to your One Big Bold Promise ) You re NOT going to overwhelm them by teaching them something they have to go implement. If you do, they will go and do that, and not invest in your product. You re going to teach through metaphors, stories and concepts that stay on the surface, but don t dig deep down into the overwhelming details. You can use the following as ideas for your content: Success stories about you or someone else ( Case Studies ) - Don t be afraid to use others stories in your content. If you think they might mind, ask them. Mot of time they won t mind the exposure. Metaphors - One of the best teachers ever who used metaphors was Jesus, as well as other ancient spirtual leaders. They taught lessons through comparing their concept to something people could relate to from they lives) Concepts - If you choose to teach concepts, that s fine. Just be carful to go too deep into details. If you do, you risk people feeling like they need to master the concepts you ve taught them on the webinar before they move onto investing in your product or service.

43 Your Core Content (cont.) Structure the content in each of your 2 or 3 sections of core content like this. Make The Claim (i.e.: The Internet As We Know It Is Dead The Fastest Way To Success Is To Model This Who Are Successful Your Presentation Will be The Backbone Of Your Business ) Offer The Story/Metaphor/Concept To Prove Your Claim Future Pace The Results So They Can Visualize It Happening For Them ( Now imagine what it would be like to have this system working for you Can you imagine how cool this would be to be able to use in your business? )

44 Transition Out Refer back to the ONE Big Bold Promise and remind them your product/service/system is the solution to getting that ONE big result.

45 What I ve Laid Out For You Today Is The BLUEPRINT For You To Easily And Quickly Create Profitable Presentations That SELL - On Demand!

46 Future Pace (again) Help them visualize getting actual results with your product/service/ system in the next 24 hours/30 days/60 days/90 days (whatever is realistic for you) Imagine Offer The Story/Metaphor/Concept To Prove Your Claim Future Pace The Results So They Can Visualize It Happening For Them ( Now imagine what it would be like to have this system working for you Can you imagine how cool this would be to be able to use in your business? )

47 Imagine, In The Next Week Having Your Own Presentation That SELLS While Simultaneously Positioning You As An Authority (The Leader, The Hunted.Not The Hunter) And You Have Complete Control To Sell Any Product, Any Service, Any Time!

48 Ask Them How Would You Like My Help? Tell them there s no way you can cover everything on one webinar, however you wanted to demonstrate the power of this product/service/ system so they could see it with their own eyes and how it could change their life Ask them if they d like your help to ensure they get the results they want? Use phrases like Wouldn t it be cool if I could personally help you with this to ensure you get results? How awesome would it be if I could mentor you/work with you/coach you to success with this system? Wouldn t that be awesome? Then say. Here s how I can help.

49 What If Would you like my help?

50 Part 3: The Offer

51 What Is It? What Will It Do For Them? Tell them what it is. Tell them what it will do for them. Focus on the benefits (i.e.: What they will get from it) Assign a dollar amount higher than what you re charging for it, but still realistic.

52 My proven, plug and play, word for word Profitable Presentation Script (follow this to a T and create presentations that CRUSH it). You can use this to sell any product or service right now, or down the road. A live online coaching workshop where I ll coach you through slide by slide to ensure your presentation inspires, influences and SELLS. I ll walk your through creating copy, making your offer irresistible and how to present it on your webinars or live events. Live Q&A session with me to ask me anything you want about your presentation, your offer, your marketing funnel - anything. Total Value: $1,997

53 This Is Perfect For Network Marketers Affilate Marketers Information Marketers Coaches Perfect For You If You re SERIOUS About Doubling, Tripling Even Quadrupling Your Business And Are Ready To Take Responsibility For Your Success. Consultants Speakers

54 State Your Guarantee Lay out your guarantee to them.

55 My Love Or Keep It Anyway, Guarantee Get started with my Profitable Presentation Script. Download it, use on a live webinar, live-stream, live-cast or in person presentation. If it doesn t add 10x more value directly to your business than what you paid for it - us and we ll refund your money and you can keep it anyway! I belief in this and what it can do for you that much.

56 Reveal Your First Bonus Show them your first bonus. Tell them what it is. Tell them what it will do for them. Focus on the benefits (i.e.: What they will get from it) Assign a dollar amount higher than what you re charging for it, but still realistic.

57 To Ensure You CRUSH It I ll Also Give You

58 Registration Page Profits Training Click, Register Convert Headline Goes Here? Timer? Benefit Driven Bullet Points? Date/Time? Registration Button? Limiter/Urgency Text? Total Value: $497.00

59 Reveal Your Second Bonus (if you have one) Show them your Second bonus. Tell them what it is. Tell them what it will do for them. Focus on the benefits (i.e.: What they will get from it) Assign a dollar amount higher than what you re charging for it, but still realistic.

60 10x Attendance Formula Pack Out Every Event You Ever Do Total Value: $497.00

61 Reveal Your Third Bonus (if you have one) Show them your Third bonus. Tell them what it is. Tell them what it will do for them. Focus on the benefits (i.e.: What they will get from it) Assign a dollar amount higher than what you re charging for it, but still realistic.

62 High Ticket Presentation Formula How To Present And Sell Your HIGHEST Packages Through Presentations Total Value: $997.00

63 Stack The Value Stack the value up and show them what it s all worth.

64 You re Getting. The Profitable Presentation (value: $1,997.00) Registration Page Profits (value: $497.00) 10x Attendance Formula (value: $497.00) High Ticket Presentation Formula (value: $997.00) Total Value: $3,988.00

65 Justify The Sale Give them a rational reason to buy today. If you lost just 10lbs after 1 month this would be totally worth the investment, right? If you made just $1,000 this month it would be worth the investment, right?

66 Forget about making six-figures this year from one presentation (which is totally possible with a GREAT presentation) Forget about DOUBLING, TRIPLING even QUADRUPLING your current sales. Forget about building an entire business to six-figures (even multiple sixfigures or more) and then scaling that business bigger around one great presentation (which I ve done and you can do, too) If you made one presentation that made you $10,000 this month this would be totally worth it, wouldn t it? Do the math.

67 Plus, Never Lose Money Again By Not Doing Presentations Lost Money From Not Doing Live Presentations (Webinars, Live Streams, Live Casts, Live Talks) (Minimum Lost This Year: $50,000.00/more?)

68 Future Pace One Last Time With A Big Question Give them one last visualization about what their life would be like if they had your solution.

69 How Would Life Change For You If You Could Bring In Cash, On Demand?

70 State Value One Last Time Lay out what your package is worth so they can see the real world value.

71 You re Getting. The Profitable Presentation (value: $1,997.00) Registration Page Profits (value: $497.00) 10x Attendance Formula (value: $497.00) High Ticket Presentation Formula (value: $997.00) Total Value: $3,988.00

72 Present First Price Lay out what your package is worth so they can see the real world value.

73 You re Getting. The Profitable Presentation (value: $1,997.00) Registration Page Profits (value: $497.00) 10x Attendance Formula (value: $497.00) High Ticket Presentation Formula (value: $997.00) Total Value: $3, Actual Investment: $997.00

74 Present Your Fast Action Discount Show them what they can buy for right now if they act quickly. Show them where they can buy

75 You re Getting. The Profitable Presentation (value: $1,997.00) Registration Page Profits (value: $497.00) 10x Attendance Formula (value: $497.00) High Ticket Presentation Formula (value: $997.00) Total Value: $3, Actual Investment: $ Your Investment: 2x$97 Go Here Now:

76 Give Reason To Buy Now Create urgency through: Offering something for first 10/20/50/etc. Create time urgency by pulling bonuses away or raising price after certain time.

77 You re Getting. The Profitable Presentation (value: $1,997.00) Registration Page Profits (value: $497.00) 10x Attendance Formula (value: $497.00) High Ticket Presentation Formula (value: $997.00) Total Value: $3, Actual Investment: $ Your Investment: 2x$97 Go Here Now:

78 For The First 5 Action Takers I will personally review your presentation and give you feedback. Go Here Now:

79 You re Getting. The Profitable Presentation (value: $1,997.00) Registration Page Profits (value: $497.00) 10x Attendance Formula (value: $497.00) High Ticket Presentation Formula (value: $997.00) Total Value: $3, Actual Investment: $ Your Investment: 2x$97 Go Here Now: