ITGA Leaf Supply Trend And Market situation. António Abrunhosa CEO International Tobacco Growers Association CHIANG MAI SEPTEMBER 2011
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1 ITGA Leaf Supply Trend And Market situation António Abrunhosa CEO International Tobacco Growers Association CHIANG MAI SEPTEMBER 2011
2 ITGA OVERVIEW
3 ITGA MEMBER COUNTRIES USA R. DOMINICANA PORTUGAL ITALIA CROACIA PAKISTAN INDIA CHINA THAILAND COLOMBIA BRASIL TANZANIA INDONESIA MALASIA PHILIPINES ZAMBIA MALAWI ZIMBABWE ARGENTINA SOUTH AFRICA
4 ITGA OVERVIEW HIGHLIGHTS: ITGA is a non-profit organization founded in 1984 Run by: Board Directors, President and a CEO ITGA represents: tobacco farmers, own growersrun organizations, regional tobacco leaf boards and national tobacco institutes.
5 ITGA S OBJECTIVES
6 ITGA S OBJECTIVES Develop contacts between tobacco growers around the world. Sharing non-competitive information. Strategies to stabilise prices and supply. Ensuring legitimate policies regarding tobacco growers interests. Monitoring market conditions. Coordinating with other stakeholders.
7 ITGA S REGULAR ACTIVITIES
8 ITGA S REGULAR ACTIVITIES: Publication of quarterly magazine. Regional meetings by continents. Participation in ECLT foundation. Up-dating of web-site. Contacts with media. Organizing the AGM. Follow up of Market Regulation.
9 TOBACCO PRODUCTS MARKET OUTLOOK
10 TOBACCO PRODUCTS MARKET OUTLOOK Tobacco Sectors performance and outlook Tobacco trends by sectors
11 TOBACCO PRODUCTS MARKET OUTLOOK The forecast for all the tobacco sectors is for continuing volume growth. Volume growth is expected to continue because of the growth in smoking population in Asia. Over the period smokeless tobacco is forecast to be by far the fastest growing sector by volume. However the fastest growth over is forecast to be in smoking tobacco due to switching to cheaper smokes by consumers.
12 CIGARRETE PRICE AND MARKET OUTLOOK
13 CIGARRETE PRICE OUTLOOK Cigarette Prices Trend Analysis by Region % growth % growth Asia Pacific Australasia Eastern Europe Latin America Middle East and Africa North America Western Europe World
14 CIGARRETE PRICE OUTLOOK
15 CIGARRETE MARKET OUTLOOK China set to continue to dominate China added nearly 400 billion sticks to the global cigarettes market over , enabling the global cigarettes market to grow by nearly 33 billion sticks.
16 CIGARRETE MARKET OUTLOOK The volume growth of the Chinese market, driven by smoking population growth and traditions of smoking will maintain the growth rate of the past five years in volume terms due to smoking population growth..
17 CIGARRETES: PRESENT AND FUTURE PERFORMANCE
18 CIGARRETES: PRESENT AND FUTURE PERFOMANCE Latin America -6.3% % -2.9% -3.5% North America 254
19 CIGARRETES: PRESENT AND FUTURE PERFOMANCE -5.4% Eastern Europe -11.5% % -1.2% 727 Western Europe
20 CIGARRETES: PRESENT AND FUTURE PERFOMANCE 13.4% 13.7% 3,331 Australasia Asia Pacific -4.3% -1.7% 24.4
21 CIGARRETES: PRESENT AND FUTURE PERFOMANCE: MIDDLE EAST AND AFRICA
22 LEAF SUPPLY TRENDS
23 SUPPLY AND DEMAND
24 SUPPLY AND DEMAND
25 FCV SUPPLY TREND
26 FCV SUPPLY TREND
27 FCV SUPPLY TREND FCV has moved to an oversupplied situation. Stock levels at 30 June 2010 are up by about 37 million kilos (strip) compared to a year ago, to a level of 92 million kilos. World production in 2010 is estimated at 4,545.1 million kilos (5.0 % increase over 2009). Total Exporters 2010 production (excl. PRC) is estimated to be 1,865.7 million kilos (5.7 % increase over 2009).
28 BURLEY SUPPLY TREND
29 BURLEY SUPPLY TREND
30 BURLEY SUPPLY TREND Burley supply and demand is currently in a balanced position. Stock levels remain low at 30 June 2010, and are predicted to remain relatively low by crop end World production in 2010 is estimated at million kilos (9.7% below the 2009 production level). Total Exporters 2010 production is estimated at million kilos (10.2% decrease from 2009).
31 ORIENTAL SUPPLY TREND WUS million of kilos strip
32 ORIENTAL SUPPLY TREND
33 ORIENTAL SUPPLY TREND Oriental supply is currently in relative balance. Total Oriental and Semi-oriental 2010 crop production (excluding the PRC) is estimated at 233 million kilos, a decrease of 8.2% from the 2009 crop level. Despite decreased production estimated for the 2010 crop, overall stock levels are forecast to decrease only slightly by crop end.
34 LEAF SUPPLY TRENDS FORECAST SELECTED COUNTRIES
35 MALAWI
36 ZIMBABWE
37 TANZANIA
38 BRASIL
39 ARGENTINA
40 INDIA
41 Market factors affecting supply and demand Green Pricing Cost of Production and Return Human Nature The Yoyo Undersupply / Oversupply Unsold Stocks Pricing Pressures Demand Indications throughout the supply chain Setting realistic expectations for all of the tobacco partners
42 THANK YOU
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