ABOUT MOBGIDI LOTTERY SERVICE OBJECTIVES LOTTERY PILOT GAME - LUCKY 7 AIRTIME CASH PRIZES
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2 ABOUT MOBGIDI LOTTERY Mobgidi lottery is a subscription and on-demand based lottery service that will allow customers play a variety of lottery games. Mobgidi lottery games include but not limited to Lucky Digits, Nine Doors, Lucky Cards, Trivia game and much more. Customers will be required to access the games via SMS, USSD, IVR, WEB and APP version. Mobgidi lottery service gives customers the opportuni- ty to win a variety of prizes which includes but not limited to: CASH PRIZES AIRTIME SERVICE OBJECTIVES The main objective of the Mobgidi lottery service is to give MTN customers the opportunity to win a variety of prizes which includes but not limited to cash prizes and airtime. Other objectives are to: Enhance SMS and data usage across the network; Enrich lives of MTN subscribers using reward-centric mechanism Boost network interactivity and reduce churn rate Contribute an uptake in VAS revenue LOTTERY PILOT GAME - LUCKY 7 Lucky 7 is a subscription and on-demand game where a player selects a 7 digits and sends to the shortcode. A lottery draw is done every evening at 7:00pm to reveal the winning 7 digit number. Winnings are based on how best the player can match his digits to the digits in the drawn number. Select a 7 digit number and send to 6621
3 Select seven Digits Click the arrows to increase or decrease numbers Continue 7 digits number N100/play, FREE - N0, 7DW N50/week, 7DV N100/day, 7D N30/day LUCKY 7 SUBSCRIPTION RULES Plan Keyword Stop Keyword Tari"/Validity Number Selection Number of Plays FREE FREE N0/Lifetie Daily 7D STOP 7D N30/Day a 7 digit a 7 digit 1 per lifetie 1 Weekly 7DW STOP 7DW N50/Week a 7 digit 1 per week VIP 7DV STOP 7DV N100/Day a 7 digit 1 On Deiand 7 digits N100/play User selects a 7 digit 1 per play
4 MULTIPLE PLAY This allow user/subscriber to generate 2 or 3 tickets from an entry. Plan Number of ticket Keyword Tari" Duration Selection Number Plays 2 DD#2 N60 24hrs to 2 tckets at an entry Multple tckets 7D 3 DD#3 N60 24hrs to 3 tckets at an entry Multple tckets 2 DW#2 N100 1 week to 2 Multple tckets tckets for player at an entry 7D Weekly 3 DW#3 N150 1 week to 3 tckets at an entry Multple tckets 2 DV#2 N200 One to 2 tckets at an entry Multple tckets 7VIP 3 DV#3 N300 One day to 3 tckets at an entry Multple tckets
5 7D ON DEMAND/SELECT RULES Here, play can select and play multiple times a day. Plan Keyword Tari" Number Selection Plays 7D Daily DD+7 digits (e.g. DD ) N30 registers selected digits for player Multple tckets 7D Weekly DW+7 (e.g. DD ) N50 registers selected digits for player Multple tckets On Demand Text 7 digits ( ) N100 registers selected digits for player Multple tckets LUCKY 7 BUSINESS RULES 1.User can subscribe to the multiple plans Free, Daily, Weekly, VIP or On Demand plan. 2. For On Demand plan, users can play multiple times to increases chances of winning 3. To play On Demand, User must select and text a 7-digit number from 0 to 9 not separated by space to the shortcode. e.g to To play Free, Daily, Weekly or VIP, User must text the service keyword to the shortcode. For these plans, 7 digit number is played on behalf of the subscriber by the lottery system and will notify him/her via SMS. 5. Users can only text a preferred 7-digit number in the On Demand plan. 6. Digits can be repeated within a selected 7-digit number e.g , Digits within a selected 7-digit number to be played can be arranged based on any preference and in any order.
6 8. After play, this selected number by the user cannot be changed 9. During the draw, a 7-digit number will be selected as the draw number. User will be notified of the lottery draw number after every draw 10.Winning is selected based on digit appearance, sequence (from left to right) and continuous when compared with the draw number. 11. Winning category for 7D starts from 3 to 7 matched digits. This means if the draw number is and the subscriber plays , he has matched 4 of the 7 digits. PLAYING VIA SMS 1.User texts keyword to 6621 (e.g. 7D, 7DW or 7DV to 6621) or (DD+7, DW+7 or 7 digits to 6621) or (DD#2 or 3, DW#2 or 3, DV#2 or 3 to 6621). 2. User dial *447*8# to confirm entry. 3. User gets billed and receives confirmation text PLAYING VIA WEB 1.User visits to play lottery 2. User clicks on lottery on the navigation menu. 3. User clicks on Lucky 7 under games selection 4. User selects 7 digits number by clicking the up and down arrows to increase or decrease digits. 5. User enters address and phone number to proceed. 6. User enters a password for Mobgidi account. 7.User must accept terms and conditions of play 8. After acceptance, user can now select the desired payment method to pay to play.
7 9. After successful payment, user s 7 digits will be entered into the day s draw. 10.User will receive an SMS confirming the web play before the day s draw. 11. After the day s draw and User wins, user must sign into Mobgidi account to redeem his/her earnings. LUCKY 7 DRAW SCHEDULE Category Plan Frequency Sales Time Cut-o" Time Draw Time N30 Price Point 7D Daily Every Day Previous Day s 6.00pi (GMT+1) to Current Day s 5.59pi (GMT+1) 5.45pi (GMT+1) 7.00pi (GMT+1) N50 Price Point 7D Weekly Every Week Subscripton/Renewal Date & Tiie to Sunday 5.59pi (GMT+1 Sunday, 5.45pi (GMT+1 Sunday, 7.00pi (GMT+1 N100 Price Point 7D On Deiand, 7D VIP Every Day Previous Day s 6.00pi (GMT+1) to Current Day s 5.59pi (GMT+1) 5.45pi (GMT+1) 7.00pi (GMT+1) Draw results will be coiiunicated to all subscribers via SMS. Also it is available on for checking and referencing LUCKY 7 WINNING CRITERIA
8 WINNING CRITERIA EXAMPLE CATEGORY JACKPOT This happens when a Player iatches all 7 digits in the drawn in the saie order as the played 7 digits If draw is and the player/systei plays , the player has iatched the 7 digits and wins the jackpot. 1ST 6 DIGITS MATCHING This happens when a Player iatches all 6 digits in the drawn in the saie order as the played 7 digits If draw is and the player/systei plays , the player has iatched the 6 digits and wins the jackpot. 2ND 5 DIGITS MATCHING This happens when a Player iatches all 5 digits in the drawn in the saie order as the played 7 digits If draw is and the player/systei plays , the player has iatched the 5 digits and wins the jackpot. 3RD 4 DIGITS MATCHING This happens when a Player iatches all 4 digits in the drawn in the saie order as the played 7 digits If draw is and the player/systei plays , the player has iatched the 4 digits and wins the jackpot. 4TH 3 DIGITS MATCHING This happens when a Player iatches all 3 digits in the drawn in the saie order as the played 7 digits If draw is and the player/systei plays , the player has iatched the 3 digits and wins the jackpot. 5TH REDEMPTION PROCESS Mobgidi lotery service gives custoiers the opportunity to win a variety of prizes which includes but not liiited to: Cash prizes Airtie To redeei, user iust have a iiniiui of N5000 for cash request and N100 for airtie purchase.
9 For cash request: User text C+aiount to E.g. C50000 to User receives link to Mobgidi Lotery to coiplete his details. Once successful, user gets his/her within 24 hours For Airtime Purchase User text A+aiount to 6621 (e.g. A100 to 6621). User gets credited iiiediately. Winnings will be coiiunicated to all winners via SMS. Also steps on how to redeei via SMS. To redeei earnings, log in to Mobgidi account to start the process. FRIENDS RECOMMENDATION: This is a refer and win proio aiied at giving back to all our existng and new entrants. Existng subscriber (referrer) gets a noticaton of his/her referral code and instructon on how to use it. Existng subscriber shares referral code to interested friends and faiily that are not on the service. New player (interested friend/faiily) sends referral code to 6621 and subsequently get subscribed to 7DW If new player is billed successfully, and get subscribed to 7D WEEKLY, existng subscriber gets N25 reward in his/her VA (8:00ai next day). New player becoies an existng subscriber, and receives referral code via sis noticaton
10 GENERATING NEW REFERRAL CODES FOR NEW SUBSCRIBERS: New subscriber gets referral code via sis noticaton once referrer has been successfully credited next day. Existng and old subscribers can also generate new referral code froi this link - htp://iobgidi.coi/get-unique-code REFERRAL RULES: Every subscriber is rewarded N25 for every new player successfully subscribed to 7DW. Referral doesn't apply to On deiand product but subscripton product. New subscriber cannot be referred iore than once to the systei. New subscriber can start referring other people once referral code is generated. Existng subscriber will not be credited for an unsuccessful subscripton froi his/her new player. Winnings will be coiiunicated to all winners via SMS. Also steps on how to redeei via SMS. To redeei earnings, log in to Mobgidi account to start the process. LUCKY 7 FAQS Q: How can I subscribe to the SMS Service? A: Siiply send the correct keyword to 6621 to subscribe to Mobgidi Lotery. Refer to the Lucky 7 subscripton rules table Q: What is the cost of the service? A: Depending on the plan, the cost are N30 for daily, N50 for weekly, and N100 for both VIP and On Deiand.
11 Q: How can I subscribe to the SMS Service? A: Siiply send the correct keyword to 6621 to subscribe to iobgidi lotery Q: Can you use a debit card to buy a lottery ticket? A: Yes, you can use your naira debit card on web Siiply select pay with card opton Q: Can you use airtime to buy a lottery ticket online? A: Yes, you can use your airtie credit on web Siiply select pay with airtie opton Q: How many SMS can I get a day? A: You get two SMS. Q: How can opt-out from the service? A: You can opt-out froi the service by sending the correct keyword STOP 7D, 7DW OR 7DV to Q: How much is a lottery ticket? A: The lotery tcket pricing ranges. There is N30 daily, N50 weekly, N100 for on deiand and N100 for VIPs. N30 daily allows the systei to play 1 tcket for you, N50 weekly allows the systei play a total of 2 tckets in a week, and the N100 on deiand is for 1 tcket per entry and allows you select your s while the N100 VIP ensures you get 1 daily lotery tcket at N100 played by the systei Q: Can I play multiple tickets in an entry? A: Yes, text DD#2 or DD#3 7D at N60 and N90 respectvely, DW#2 or DW#3 for 7D Weekly at N100 and N150 respectvely. DV#2 or DV#3 for 7DV at N200 and N300 respectvely. How do I win the lotto jackpot? You need to iatch all s in the saie order as the drawn s to win the jackpot Q: Can I play the lotto online? A: Yes you can play the lotery online. To play online, visit and follow the onscreen instructons.
12 Q: Do lottery tickets expire? A: Yes, the lotery tckets are valid for only one draw. Q: How late can I buy a lottery ticket? A: You can buy a lotery tcket anytie up to 2 hours before the draw. It is advisable however to buy your tcket before 5:45pi daily or you will be considered for the next draw. Q: I played iy digits via SMS but did not get a response A: Kindly resend digits to the short code or try froi the web. Q: My s were drawn but I did not win. A: It is possible to have your s in the draw s, however to win, the s have to be in the saie order presented. Your s were not in the saie order as the s in the draw that is why you did not win. Q: If I buy a lottery ticket after the draw, what does that mean? A: A lotery tcket purchased after a draw ieans your tcket will count for the next draw at 7pi. Q: Where can I find the latest lotto results? A: Go to to view all lotery results Q: Are there any fees when depositing? A: No, there are no fees when depositng. Q: Are there any fees when withdrawing? A: No, there are no fees when withdrawing Q: How do I win the lotto jackpot? A: By guessing all 7 digits correctly based on positon, sequence and contnuous. Q: What happens if no one wins the jackpot? A: The jackpot is rolled over to the next draw which will in turn increase the jackpot poll for that day Q: Can I change iy Usernaie? A: No. The Usernaie assigned during the registraton process cannot be changed afterwards. Q: What do I do if I forget my password?
13 A: On the login page, click on forgoten password, enter your phone and click on recover password. An access code is sent to your phone. Enter the code and click on login. You are back live on iobgidi. Q: What do I do if I lose my lotto ticket? A: Since the lotery is being played electronically, if for any reason you lose the lotery tcket s, the gaie has been played and logged to your account. You can view your tckets played by logging into your account on and retrieve the gaie played Q: Will I get taxed if I win the lotto? A: No you will not get taxed. Taxes have been taken into account so your winning is already less tax Q: If I win the lotto, can I remain anonymous? A: You can only reiain anonyious to an extent. When results are released, your full naie and phone is not revealed to the public and you can chose any of your naies to use on the testionial. However for winnings above certain thresholds according to teris and conditons of the lotery, you cannot reiain anonyious for presentaton of the cheque. Q: Can I play a lotto game from a diferent country? A: Unfortunately, that feature is not yet available. Once credit card payient systei has been iiple- iented, you will be able to play froi a diferent country. Once this has been done, you will be notied Q: Can multiple players win the Jackpot prize or other prizes? A: Yes, the odds are possible for iultple players to win a prize. This ieans that the jackpot prize or other prize will be shared equally aiongst veriied winners for each prize category. WINNING JUST GOT EASIER. For iore inforiaton, please contact our help lines MOBGIDI OR hello@iobgidi.coi Follow us on Facebook : Mobgidipage and Instagrai: Mobgidi_
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