Conceptualised in 1990 at MIT Reborn in Europe ~ 2006 European Network of Living Labs (ENoLL) 400 members 200 active living labs world wide

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2 A short history Conceptualised in 1990 at MIT Reborn in Europe ~ 2006 European Network of Living Labs (ENoLL) 400 members 200 active living labs world wide Australian EnoLL members 1. Data61 Transport and Logistics 2. Low Carbon Living CRC, Low Carbon Living Lab 3. Swinburne University Future Self and Design Lab

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4 History Networks in southern African, Francophone based, emerging in China Others using the term include NESTA and Living Labs in Europe that aren t ENoLL members (e.g. HSB Living Lab) Also.Design Labs, Innovation Labs /Hubs, Fab Labs, Social Labs, Maker Labs, Co-working, Incubators, Accelerators and.

5 Living Lab Topics Smart and Future Cities Ageing Sustainability Transport and Mobility Factory of the Future Waste Physical and Mental Health Entrepreneurship Food Sport IOT Energy Environment Festivals Digital Technologies e-services Resilience Financial Resilience Rural / Regional development and..

6 Why Living Labs? Emergence of demand-side innovation policies Service Dominant Logic driven co-creation of value in context and multi-disciplinary approach Living Labs as demand side policy Living Labs as a concept has by far the highest potential to address objectives related to open innovation and user driven innovation. It also has the highest potential to support service innovation, especially in cases where service innovation has a more systemic character (Edler, 2010)

7 So what is a Living Lab?..public-private-people partnerships (4Ps) of companies, public agencies, universities, users, and other stakeholders, all collaborating for creation, prototyping, validating, and testing of new technologies, services, products, and systems in real-life contexts. (2012 )

8 So what is a Living Lab? User-centred, open innovation ecosystems based on systematic user co-creation approach integrating research and innovation processes in real life communities and settings. (2016)

9 Living Lab Principles Founded on principles of: // Value // Influence // Sustainability // Openness // Realism

10 Situating Living Labs

11 Living Lab Components Innovation

12 IP Management Real World Context Tech Infrastructure Strategic Focus Open Service Eco-system Administration Governance Lifespan Community Management

13 There are 3 core perspectives are present at each key stage of the project. Business Research End-Users Business Commercial viability Research Application research and technology End-user Value, utility meeting user needs

14 // Living Labs Case Study SPORTIS LIVING LAB ObesiTIC Tool CHALLENGE How to build healthy lifestyles, promote physical activity and avoid health and social problems associated with child obesity and being overweight SOLUTION Co-design and validation of an ICT tool specifically for children and teenagers by educators, primary care physicians, coaches and trainers, parents, children and teens Tool increases motivation, promotes physical activity and reduces continual sedentary time RESULTS Initiated in Spain. Expanded to 5 EU cities Pilot comfortably scaled across organisational barriers DEMONSTRATES Ability of the Living Lab model to engage the broadest possible range of stakeholders Ability to scale the Living Lab approach from a single site to multiple sites and global locations PAGE 14

15 // Living Labs Case Study INDUSTRY BENEFITS RURAL LABS PROJECT CHALLENGE Declining business activity in rural areas RESPONSE Research-Industry collaborative platform to generate infrastructure and socio-economic development RESULTS Rural Labs project in EU produced: Core services, software and Living Lab Applications for collaboration Platform use cases: cooperative purchasing; agricultural logistics; tourism Increased economic activity; improved competitiveness; individual and social wellbeing; new markets and internationalization of some products DEMONSTRATES The viability of Living Labs to work in non-metropolitan areas and in challenging industry sectors PAGE 15

16 // Living Labs Case Study INDUSTRY BENEFITS RURAL LABS PROJECT CHALLENGE Declining business activity in rural areas RESPONSE Research-Industry collaborative platform to generate infrastructure and socio-economic development RESULTS Rural Labs project in EU produced: Core services, software and Living Lab Applications for collaboration Platform use cases: cooperative purchasing; agricultural logistics; tourism Increased economic activity; improved competitiveness; individual and social wellbeing; new markets and internationalization of some products DEMONSTRATES The viability of Living Labs to work in non-metropolitan areas and in challenging industry sectors PAGE 16

17 // Living Labs Case Study SME INNOVATION - iminds CHALLENGE Lack of business innovation in Flanders, especially in relation to digital technologies RESPONSE Research-Industry partnership platform for demand-driven research supporting innovative products, services and established businesses. Incubation of new businesses. RESULTS Since 2005 iminds has: Supported 380 SME projects Had break-through business in competitive markets: internet tech, security, multimedia, medical ICT and social media 100 SMEs in istart entrepreneurship program representing 400 full-time jobs Positioned as leading technology R&D platform generating project funds of 47m Euros in 2013 alone DEMONSTRATES The ability to create an innovation hub that drives significant commercial outcomes PAGE 17

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