IP Highlights from the article: Knowledge and intellectual property management in customer supplier relationships

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1 IP Highlights from the article: Knowledge and intellectual property management in customer supplier relationships Slides prepared by OI-Net team not the authors of the article, with aim to be used as teaching support Paasi, J., Luoma, T., Valkokari, K., & Lee, N. (2010). Knowledge and intellectual property management in customer supplier relationships. International Journal of Innovation Management, 14(04), Co-funded by the European Union Ref. number: LLP FI-ERASMUS-ENW

2 Synopsis o Empirical qualitative research to study companies practices of knowledge and IP management in customer supplier relationships. o 36 firms in Finland & the Netherlands with innovation relationship with supplier and customers were studied. o Paper advised 3 proposition from the perspectives of exploration and exploitation to better manage IP and knowledge management in customer-supplier relationship.

3 Introduction o New business and innovation development gradually require external collaboration. o Firms seeking collaborative partners in upward & downward direction of value chain. o In knowledge based economy, during relationship, knowledge and IP management is crucial. o Varied relationship forms make it difficult to standardize the practices.

4 Inter-organizational Innovation Frameworks o Various authors proposed different forms of inter-organizational innovation collaborations: o Co-development Open Innovation and revenue sharing depends on business model of participating firms. Creation Nets Co-creation and Lead User Knowledge Innovation Accessing Exploration of new business Knowledge Networked Acquisition Innovation Exploiting (Covering anall) earlier innovation result o Collaboration Classification:

5 Knowledge & IP Management o Collaborative relationship is better than IP rights alone, since it includes the flow of tacit portion of knowledge as well. o Formal contracts, non disclosure agreements, and trust management in partnerships are actively used methods for knowledge safety. o Management of post partnership innovation outcome is challenging and can be managed by open communication and information sharing.

6 Collaboration Practices of Innovation Typology of knowledge co-creation relationships (Paasi et al., 2010)

7 Exploration of Knowledge Typology of knowledge transaction relationships (Paasi et al., 2010)

8 Exploitation of Innovation Outcome o Knowledge transaction associations provide various frameworks for using current IP. o In circumstances where business models of both customer and supplier do not support use of innovation outcome, a new business model can be employed for a win-win. o This typology offers usual contractual basics for the development of business model.

9 Conclusion o Diverse practices are evolving in context of innovation associations. o IP regulations encourage single party innovation over joint innovation, leads to difficulties in IP management in innovation partnerships. o This study add 3 propositions in existing literature.

10 Reference o Paasi, J., Luoma, T., Valkokari, K. and Lee, N., (2010), Knowledge and intellectual property management in customer supplier relationships, International Journal of Innovation Management, 14(04), pp

11 Thank you! More information The OI-Net public content is licensed under a Creative Commons Attribution-ShareAlike 4.0 Unported License. OI-Net Coordinators Lappeenranta University of Technology, Kouvola Research Unit, Finland o Marko Torkkeli marko.torkkeli@lut.fi o Justyna Dabrowska Justyna.Dabrowska@lut.fi This project has been funded with support from the European Commission. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Programme: ERASMUS # LLP FI-ERASMUS-ENW 11

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